Sales Development Representative, Vagaro

Mid-Market

$53-80k

OTE

$53-60k

BASE

+ Performance-based bonuses

Salesforce

Outreach

Junior and Mid level

San Francisco Bay Area

More information about location

Office located in Pleasanton, CA

Business management software for salons, spas, and fitness studios

Open for applications

Business management software for salons, spas, and fitness studios

501-1000 employees

B2BEnterpriseInternal toolsMarketingPaymentsSaaSMobileWeb Design

Open for applications

$53-80k

OTE

$53-60k

BASE

+ Performance-based bonuses

Salesforce

Outreach

Junior and Mid level

San Francisco Bay Area

More information about location

Office located in Pleasanton, CA

501-1000 employees

B2BEnterpriseInternal toolsMarketingPaymentsSaaSMobileWeb Design

Company mission

To help small businesses and independent service professionals reach their objectives by bringing technology solutions that foster growth.

Job

Company

Role

Who you are

Bachelor’s degree in Business, Marketing, or a related field
Proven experience as a Sales Development Representative (SDR) in a highly transactional sales cycle. Previous experience at a SaaS company is a plus
Exceptional communication and interpersonal skills, with the ability to engage and build rapport with decision-makers
Demonstrated success in prospecting, lead generation, and appointment setting, meeting, or exceeding targets
Highly motivated self-starter with a proactive mindset and the ability to thrive in a fast-paced, dynamic environment
Excellent organizational skills with the ability to manage multiple tasks and prioritize effectively
Proficiency in using Salesforce and other sales productivity tools such as Outreach, Salesloft or Zoominfo
Results-oriented mindset with a focus on delivering measurable outcomes
Ability to work collaboratively and effectively in a team environment

What the job involves

As a Mid-Market/Enterprise Sales Development Representative (SDR) at Vagaro, you will play a crucial role in driving the company's growth by identifying and qualifying potential enterprise-level clients
Your primary responsibility will be to generate and nurture leads, working closely with the enterprise sales team to develop a robust pipeline of opportunities
Through strategic outreach and effective communication, you will engage with key decision-makers, educate them about Vagaro's solutions, and schedule qualified appointments for the sales representatives
Conduct thorough research to identify and qualify potential enterprise-level clients in the salon, spa, and fitness industry
Utilize various channels, including cold calling, email campaigns, social media, and networking, to generate leads and initiate meaningful conversations with prospects
Develop a deep understanding of Vagaro's products, services, and value proposition to effectively articulate them to potential clients
Conduct high-volume outreach to engage decision-makers, identify pain points, and assess their needs and business challenges
Collaborate closely with the sales team to understand target accounts, coordinate outreach efforts, and strategize on the best approach for conversion
Maintain accurate and up-to-date records of lead interactions and progress in Salesforce
Qualify leads based on predefined criteria, ensuring a strong fit with Vagaro's target customer profile
Schedule appointments and product demonstrations for the Account Executives, ensuring a smooth transition from lead generation to sales closure
Continuously stay informed about industry trends, competitor offerings, and market dynamics to enhance prospecting strategies and knowledge of the target market
Contribute to the ongoing improvement of sales processes, messaging, and lead generation tactics

Our take

For over a decade, Vagaro has been providing salons, spas, and fitness studios with a full suite of business management and payment processing tools, including payroll, payments, bookings, and marketing. Hitting Unicorn status back in late 2021, there has been surprisingly little fanfare around the company, which crept up on the market to secure an international footprint across the UK, US, Australian, and Canadian markets

Benefitting from an upswing in business during the pandemic, when its salon and fitness clientele were obliged to double down on digital transformation, Vagaro has won the trust of a strong and extensive roster of independent professionals, and in a time of crisis for the sector proved itself to be business-critical. This strong reputation will help ease Vagaro's planned expansion into other regional markets, as it grows its operations into the future.