Digital Marketing Specialist, eXp Realty
CA$50-60k
Listed salary applies to Ontario only, and may vary in other locations
Real estate cloud brokerage
Be an early applicant
Real estate cloud brokerage
1001+ employees
Be an early applicant
CA$50-60k
Listed salary applies to Ontario only, and may vary in other locations
1001+ employees
Company mission
To transform the world of real estate by providing a global community designed, powered and owned by their agents and partners.
Role
Who you are
- It’s an ideal role for someone who loves to experiment, is curious about real estate, and thrives on creating compelling digital experiences
- Bachelor’s degree in Marketing, English, Journalism, Communications, or related field
- 1–3 years of experience in social media, digital marketing, content creation, and/or journalism
- Proven experience creating engaging social media content, with a strong emphasis on short-form video
- Proficiency with content creation and editing tools such as CapCut, Canva, and native social media platforms (Instagram, TikTok, LinkedIn, etc.)
- Experience interviewing subject matter experts and translating insights into compelling, audience-friendly content
- Exceptional written and verbal communication skills, with a strong eye for detail
- Demonstrated storytelling ability, with experience crafting content tailored to different audiences and platforms
- Creative thinker with a willingness to experiment, test new ideas, and iterate based on performance
- Familiarity with SEO and AEO best practices, and experience applying them to digital content
- Experience analyzing social and digital performance metrics and using insights to optimize content
- Strong organizational and time management skills, with the ability to manage multiple projects and deadlines
- If you think you’d make a great match for this position but don’t meet all the requirements, we would still encourage you to apply!
What the job involves
- We’re looking for a creative and driven Digital Marketing Specialist to join the team at Zoocasa, reporting to the Director, Public Relations & Content Marketing
- You’ll be responsible for developing and producing engaging, high-quality social media content across all Zoocasa channels, with a strong emphasis on video
- You’ll also have the opportunity to contribute to the Zoocasa Market Insights blog through research and writing, while supporting select media relations initiatives
- Demonstrate strong written and verbal communication skills across all content and collaboration efforts
- Plan and maintain a 30-day content calendar across all social media channels
- Create a variety of engaging content, including short-form video (Reels), carousel posts, and interviews with subject matter experts
- Proactively collaborate with real estate agents and internal stakeholders to develop authentic, engaging content
- Develop and execute creative social campaigns to support major annual content initiatives
- Craft a range of content, including AEO and SEO-optimized copy, data-driven blog articles, media pitches, newsletter content, and more
- Research industry trends and insights to support the development of integrated PR and content strategies aligned with business goals
- Support media relations efforts as needed, including drafting pitches and identifying opportunities
- Track, analyze, and report on digital marketing and social media performance metrics
- Use insights to evaluate campaign effectiveness and make data-driven recommendations for continuous improvement
- Keep on top of news and industry trends and adapt social media and content strategies based on changes in the market
Our take
eXp Realty is one of the world's largest real estate brokerage firms. It owes much of its remarkable growth to its immersive, 3D cloud office. This virtual environment has allowed its realtors to move away from traditional brick-and-mortar offices.
The company has over 85,000 agents globally, with growth fuelled by strategic and successful expansions in countries such as Greece, Australia and New Zealand. This is testament to the impact of eXp's cloud solutions.
For now, eXp's sights are fixed firmly on scaling operations and opening up to new markets. Continuing to tap into rewarding and diverse markets will no doubt prove instrumental in eXp's continued success.
Steph
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Funding (1 round)
Jan 2017
$0.8m
SEED
Total funding: $0.8m
Company benefits
- Medical coverage, including dental and vision benefits
- Company provided equipment (laptop, monitor, headset)
- FSA plan
- 401k with a 4% match
- Stock option grant
- Fully remote environment
Company HQ
Barkley, Bellingham, WA
Leadership
Glenn Sanford
(Founder & CEO)CEO of eXp World Holdings. Previously worked as CEO of Desert Canadians, and currently serves as CSO of VirBELA.
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