Senior Growth Marketing Manager, Aurora Solar
$132-196k
Salary dependent on location
Software solutions for the solar product lifecycle
Job no longer available
Software solutions for the solar product lifecycle
501-1000 employees
Job no longer available
$132-196k
Salary dependent on location
501-1000 employees
Company mission
To create a future of solar energy for all.
Role
Who you are
- 2+ years experience in product-led marketing in B2B SaaS
- 7+ years in other relevant roles, including product marketing, lifecycle marketing, customer marketing, demand generation, or product management
- Ability to build relationships and work closely with multiple internal stakeholders
- Demonstrated ability to internalize customers’ unique needs and apply those to marketing campaigns
- Strong analytical skills to support data-driven decisions
- Ability to think strategically and set priorities
What the job involves
- In this role, the Growth Marketing Manager will be responsible for driving the acquisition and retention of self-service products at Aurora Solar, primarily HelioScope, the leading design & sales platform for commercial solar
- This person will develop and execute multi-channel marketing campaigns to drive demand and adoption of our products, including experiments and A/B tests. They will measure and analyze the effectiveness of marketing campaigns, and make data-driven decisions to optimize our performance. We will constantly test, measure and iterate as we continue to grow, and provide insights to inform the product roadmap
- You will work closely with our General Manager of HelioScope and will work cross-functionally with other teams at Aurora, including product, sales, customer success, and revenue operations
- Research and refine frameworks for growth loops in our existing go-to-market motion
- Develop an overarching strategy for driving further monetization via product-led and self-serve motion
- Instrument data collection and analysis to inform tests and decisions
- Run tests, analyze their efficiency, and drive changes in our product and customer onboarding
- Work closely with the sales team to facilitate and drive product-influenced sales
Our take
Aurora Solar is a SaaS company helping solar sales companies remotely assess and manage solar installation projects. Solar energy is becoming both a more attractive and more financially viable path for large and smaller scale projects, as prices drop and eco-consciousness rises.
There's considerable market opportunity, with the solar installation industry expected to grow significantly over the next decade, and Aurora Solar is enabling these installations. Aurora wisely offers products that contribute all along the supply chain of solar developments; such as solar sales, engineering design, and automated operations. It has also delivered AI-enabled solutions aimed at streamlining residential solar lead generation, project design, and sales processes.
Aurora Solar has seen significant investment that has allowed it to operate at the front of the sector as it develops, and in 2022 reached the milestone of generating its 10 millionth solar roof design. It has been working to develop new partnerships and integrations, such as with Dividend, Mosaic, and Sungage Financial, to further advance its goal of accelerating solar adoption.
Freddie
Company Specialist at Welcome to the Jungle
Insights
51% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Feb 2022
$200m
SERIES D
May 2021
$250m
SERIES C
Total funding: $520.2m
Company benefits
- Health Plans: Medical, Dental, and Vision plans are 100% covered
- Flexible PTO: Take the time when you need it
- Remote: We are a remote first team with office options too.
- Parental Leave: 16 weeks of parental leave at 100% base salary
- Stipends: WFH/Connectivity/Co-working available for all eligible employees
- Energize Fridays: Company-wide days to log off and recharge
Company HQ
Union Square, San Francisco, CA
Leadership
Samuel Adeyemo
(Boardmember)Spent 7 years at JPMorgan, and worked as President of Vituo Technologies.
Christopher Hopper
(CEO)Co-Founder and former Chairman of e.quinox, and a founding member of BBOXX.
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