Business Development Representative, Duel
£54-60k
OTE
£30-35k
BASE
+ EMI Share Options for full-time employees
More information about location
2+ days a week in office
Brand advocacy platform
Job no longer available
Brand advocacy platform
21-100 employees
Job no longer available
£54-60k
OTE
£30-35k
BASE
+ EMI Share Options for full-time employees
More information about location
2+ days a week in office
21-100 employees
Company mission
To empower brands to grow through the advocacy of the people that love them.
Role
Who you are
- Sales/Business Development Representative (SDR/BDR) experience in a similar role
- Specific experience may help you get started, but it isn’t required for this role. If you have the desire and drive to learn, grow and build, this could be the perfect fit for you
- Experience working at a brand or retailer
- Experience working in a high-growth tech startup
What the job involves
- Your role will be to identify, engage and nurture prospective clients
- Oftentimes acting as the first point of contact for our potential Brand Partners, you’ll be responsible for ensuring that Duel’s top-of-the-funnel activity is generating leads for our Brand Advocacy Consultants to close
- Lead Generation
- Identifying, sourcing and building a network of marketing professionals at brands through email, cold calling, LinkedIn and other channels
- Getting leads on the phone through learned cold calling techniques
- Networking, opening doors and developing relationships with potential contacts
- Creating Sales Qualified Leads (SQLs) to pass on to our Brand Advocacy Consultants
- Qualification Calls
- Holding qualification calls with brands to help educate them on the various Duel offerings, as well as working out the best course of action for the support we can offer
- Product
- Through training, you will use your detailed understanding of the Duel product and how it works, and be able to use critical thinking skills to align a brand’s specific need with the power of Duel
- CRM
- Using our CRM (HubSpot) to track all your conversations so you never lose sight of the brands in our community
- Market and Industry
- Having a passion for the brand and retail industry: how it works, who fits in it and how to navigate it
Salary benchmarks
Our take
The Duel Brand Advocacy platform helps brands turn communities of affiliates, creators, and micro-influencers into scalable engines for customer growth and revenue. Founded by adventurer Paul Archer and viral games developer Panagiotis Tsarouchis, Duel aims to shift focus from ad spend to the real driver of brand growth: word-of-mouth.
The platform combines different advocacy tools, such as challenges, user-generated content, referrals, loyalty, affiliates, and surveys, allowing brands to build active audiences. The B Corp-certified company further differentiates itself through its commitment to working with brands that put people and the planet over profit.
Duel has assembled an impressive array of clients, including American Express, Unilever, NEOM Organics and TUI. And with five rounds of funding behind it, the company is well-equipped to grow in this space.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Sep 2025
$16m
SERIES A
Aug 2022
$3.3m
SEED
Total funding: $21.7m
Company benefits
- We’re a remote-first company. Following a successfull onboarding, if you don’t need to be in the office then you can do the work required from anywhere in the world - Google Hangouts is a wonderful thing
- Options scheme for all full-time employees - it’s important to us that everybody owns a part of the company and shares in the benefits of what we build
- Company perks such as gym membership, Headspace, and work-related or personal growth tools are available to all employees!
Company HQ
London, UK
Leadership
Paul Archer
(Co-Founder & CEO)Previously Sales and Marketing Project Manager at Gradintel.com for 1 year and Consultant at Modis International for 7 months .
Naio Tsarouchis
(Co-Founder & CTO)Previously Web Designer & Developer at Afisorama for 2 years and Managing Director at Penguin Education for 4 years.
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