Senior Product Marketing Manager, CrowdStrike
SMB
$115-185k
+ Equity + Variable/Incentive Compensation
AI-native cybersecurity platform
Be an early applicant
AI-native cybersecurity platform
1001+ employees
Be an early applicant
$115-185k
+ Equity + Variable/Incentive Compensation
1001+ employees
Company mission
CrowdStrike is on a mission to stop breaches. Its purpose is to provide safety and security to some of the world’s largest, most influential companies and, by extension, the billions of people around the world who use their services.
Role
Who you are
- You are an experienced product marketer with SMB experience ready to take on a challenge
- You are a self-starter who can excel in a fast-paced environment
- You’ll have experience working with a distributed team, and you will relish in taking ownership of the product marketing activities
- A creative mindset and an eye for quality are crucial, along with the ability to grasp and translate technical capabilities into simple, compelling messages specifically targeted to an SMB audience
- A passion for cyber security and the SMB market
- 7+ years of product marketing experience. Specific experience in SMB space required. Cyber security experience preferred
- Bachelor’s degree
- A passion for writing with very strong written communication and presentation skills
- Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties
- Strong ability to multitask with proven track record of execution on product launches, initiatives/programs
- Examples of your work
What the job involves
- CrowdStrike is looking for a Sr. Product Marketing Manager to help drive awareness and adoption of our security products for small and medium-sized businesses (SMB)
- You will work with the best in the business, and we need you to bring your creativity, imagination, and energy to this role
- As a Sr. Product Marketing Manager for SMB, you will engage cross-functionally with our internal teams to help design, plan and execute the go-to-market strategy that drives measurable success
- This will include content development and building differentiated messaging to increase awareness and demand
- Create compelling, differentiated messaging and positioning, with a clear understanding of the SMB customer and the core capabilities of the offering
- Develop and keep fresh content including collateral, thought leadership and solution presentations, website content, videos, blogs, by-lined articles and more to execute communication strategies and accelerate the buyer’s journey
- Position our partner organization and extended partner network to win through effective sales enablement tools and initiatives
- Plan and launch new offerings, capabilities and releases and participate in managing the cross-functional implementation of those plans
- This is not an entry-level position
Application process
- Expected Close Date of Job Posting is:02-03-2025
Our take
Since CrowdStrike was founded by a trio of former McAfee executives in 2011, it’s grown into a thousands-strong, NASDAQ-listed company. With customers including Verizon, Deloitte, and Goldman Sachs, it’s considered one of the world’s top enterprise cybersecurity vendors along with the likes of Cisco, IBM, and Palo Alto Networks.
One of the reasons behind CrowdStrike's continued success is its ability to keep pace with the evolving tech market, for instance with its Generative AI security analyst that leverages recent developments in AI. Although not immune to the slowdown of the global economy, the company's modular design has given it the upper hand, allowing clients to consolidate their security spend with CrowdStrike instead of selecting packages from multiple vendors at a higher overall cost.
With long-term demand for cybersecurity products growing, and its reputation as strong as ever, CrowdStrike shows no signs of slowing down. It has partnered with Ignition Technology to double down on its UK presence, and continues to be a voice in the wider market through its "Falcon Fund" investment vehicle and position as a founding member of NIST's Artificial Intelligence Safety Institute Consortium (AISIC).
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Jun 2018
$200m
SERIES E
Oct 2017
$25m
SERIES D
Total funding: $475.9m
Company benefits
- Competitive Employee Stock Purchase Plan
- Comprehensive Health Benefits
- Parental & Fertility Assistance
- Remote-first culture
- Health & Wellness Programs
- Professional Development
- Executive Coaching & Mentorship
- Offices with stocked kitchens when you need to fuel innovation and collaboration
- Competitive vacation and flexible working arrangements
- 401(k) Plan
Company values
- Automony
- Flexibility
- Trust
Company HQ
Heritage District, Sunnyvale, CA
Articles
Leadership
George Kurtz
(President & CEO)Founded security software company Foundstone in 1999, operating as CEO until McAfee's $90m acquisition in 2004. Spent the next seven years at McAfee in a number of executive roles including SVP of Enterprise and CTO.
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