Director of Growth, Arise
More information about location
Virtual care for disordered eating
Job no longer available
Virtual care for disordered eating
1-20 employees
Job no longer available
More information about location
1-20 employees
Company mission
To empower effective support for long-term healing from disordered eating.
Role
Who you are
- 7+ years of experience in growth-centric roles within healthcare, technology, or a related field, with a proven track record in scaling customer bases and achieving revenue targets
- Strong strategic and analytical capabilities, with the ability to turn complex data into actionable growth strategies
- Experience managing and optimizing large-scale customer acquisition campaigns across multiple channels
- Demonstrated ability in leading market expansion and product launch efforts in new and existing markets
- Exceptional leadership qualities with the capability to drive team performance and foster a collaborative environment. Excited to rally the team towards a collective vision
- Entrepreneurial mindset with a strong sense of urgency and the ability to thrive in a fast-paced, dynamic environment
- Comfortable with uncertainty and demonstrates exceptional judgment to successfully drive initiatives from conception to execution, iterating along the way to achieve broader company goals
- Prior experience working in early stage startups and excited to zoom in and out. Embraces a view that no task is too big or small
- Excellent interpersonal and communication skills, capable of articulating complex strategies to a diverse range of stakeholders
What the job involves
- We are looking for a Director of Growth to lead our expansion & acquisition strategy as we bring inclusive, person-centered eating disorder care to many more people who need it — with particular spike on growth marketing
- This role will be a critical part of the early team at Arise, working closely with the leadership team and reporting directly to the CEO
- You will be responsible for leading the growth strategy and channels to support the launch of new markets, new partnerships with payers, driving member growth, and building awareness of Arise among key audiences
- Design and implement targeted, repeatable acquisition strategies to scale member growth and retention, leveraging both digital and offline channels
- Optimize and scale various member acquisition funnels and streamline pathways to increase conversion rates and decrease customer acquisition costs
- Forecast, measure, and report the performance of all acquisition campaigns, and assess against ROI and KPI goals
- Oversee the market strategy for launching in new regions, focusing on optimizing patient enrollment and revenue impact
- Drive the go-to-market strategy for new products or services, ensuring alignment with broader business objectives
- Collaborate with product teams to ensure offerings are tailored to meet market demands and customer needs effectively
- Support our Partnerships team in forging & nurturing strategic partnerships with healthcare providers, insurance companies, and other relevant stakeholders to drive patient referrals and enhance service accessibility
- Collaborate with the Business Development team to support and expand B2B relationships, directly contributing to revenue goals
Our take
Arise is a healthcare platform which focuses on providing therapy for people living with eating disorders and related mental health issues.
The last few years have seen a groundswell of investment into virtual mental healthcare startups, as well as an increased uptake amongst the public. Given that around 30 million Americans experience disordered eating in their lifetime, there is certainly a space for a provider like Arise. This becomes even more pertinent as eating disorders are considered the US’ second deadliest behavioral health condition.
Though it only went live in the summer of 2022, the company has already received a solid funding boost from Greycroft and BBG Ventures as it looks to grow. This may be due in large part to the background of co-founders Amanda D'Ambra and Joan Zhang, who collectively have worked in senior roles at highly successful startups Headspace, Click Therapeutics, Cityblock Health, and Brightline.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (2 rounds)
Jan 2024
$6.5m
SEED
Jul 2022
$4m
SEED
Total funding: $10.5m
Company benefits
- Fully remote: Real flexibility starts with where you work, and our team is stronger when we come together from different places. We're remote-first, but find ways to make IRL fun happen, too!
- Unlimited PTO: ...with minimums and actually encouraging you to take time to rest and recharge.
- Great healthcare: Competitive health plans, One Medical & Kindbody memberships, mental health stipend, and more.
- Flex / fun days: Four-day long weekends, summer Fridays, and flexibility to make work fit into your life.
- 401(k): Because investing in your future is a big deal, and we're here to support you with it.
Company values
- Listen to lead – We’re not going to have all the answers. To effectively serve every person’s healing journey, we must start by humbly listening to and elevating voices from marginalized communities.
- All bodies have value – We’re here for people of any age, race, size, gender identity, sexual orientation, ability, and background, because everyone deserves to be understood, respected, and supported.
- We're all human – Being human means that we celebrate together and support each other through the low points. We give each other the space to rise and fall and rise again.
Company HQ
Midtown Manhattan, New York, NY
Articles
Leadership
Amanda D'Ambra
(CEO)Experience in the health industry through senior Marketing roles at Cityblock Health, Quartet Health, and Brightline, a virtual behavioral and mental healthcare provider for children. Was previously involved in media production for CNN and CBS.
Joan Zhang
(CPO)Former Senior Product Manager at mental healthcare platform Headspace, and Lead Product Manager at Click Therapeutics. Worked in Strategy & Operations within the health and pharmaceuticals space for Deloitte, as well as in Product Marketing at Quartet Health.
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