Senior Product Marketing Manager, Flex
+ Equity
Financial platform for business
Open for applications
Financial platform for business
101-200 employees
Open for applications
+ Equity
101-200 employees
Company mission
To reimagine every single aspect of the financial workflow and financial services for any entrepreneur.
Role
Who you are
- 5+ years leading Product Marketing in a high-growth B2B FinTech or similar multi-product environment
- Experience creating go-to-market strategies for new products and features, including producing launch videos, landing pages and similar assets
- Experience launching adoption, activation and retention campaigns, including email, sms, and in-app message campaigns
- Proven ability to manage and mentor high-performing teams with clear, confident communication
- Strong analytical mindset define KPIs, track progress, and drive decisions through data
- Experience collaborating with creative teams on brand, copy, and visual assets
- Exceptional writing, storytelling, and communication skills
- High technical fluency with modern marketing and analytics tools
- Strong project management skills, able to lead cross-functional initiatives with urgency and accountability
- Entrepreneurial mindset — you’re eager to build, experiment, and make a tangible impact
- Thrive in fast-paced environments, act with ownership, and bias toward action
What the job involves
- Flex is hiring a Senior Product Marketing Manager to define our product positioning, lead new product and feature launches, and drive adoption, activation, and retention campaigns
- You’ll collaborate closely with Product, Growth, and Brand teams to align roadmap decisions with marketing outcomes
- You’ll help create launch videos, pages for new products and marketing campaigns across email, sms, and in-app messages
- This role spans both our Flex Corporate Brand (B2B) and a stealth Flex Elite B2C product
- You’ll lead research-driven, user-tested initiatives to scale our campaigns, launches, website, and press presence—helping shape the voice of one of the fastest-growing fintech platforms in America
- Strategic Alignment:Develop and execute a clear product marketing strategy that drives brand awareness, revenue growth, sales enablement, and customer satisfaction
- Adoption & Retention:Own programs that boost adoption, activation, and retention of our products. Identify friction points and collaborate with Product, Growth, and Data to test, iterate, and improve the user journey. Launch campaigns using email, SMS, and in-app notifications to boost metrics
- Product Launches:Lead go-to-market strategies for new features and launches. Craft messaging that resonates, supports sales teams, and drives measurable business outcomes
- Customer & Market Insights:Run research to understand user needs, use cases, and market trends. Turn insights into powerful positioning and messaging that’s consistent across every touchpoint
- Cross-Functional Collaboration: Partner with Product, Data, Brand/Design, Growth, Sales, and Partnerships to align on goals and deliver cohesive customer experiences
- Brand & Content Leadership:Shape our narrative through compelling content and storytelling across web, organic, paid, direct, PR, and email channels
- Media & PR Strategy:Guide public relations efforts, positioning Flex as a thought leader at the intersection of finance and technology
- Operational Excellence:Implement strong project management systems (Asana or similar) to scale efficiently and improve cross-team communication
Our take
Flex, formerly known as Flexbase, supplies credit and finance management tools for small and midsize business (SMBs). At the core of its offering is a credit card, with a complimentary platform that collects all finance operations into one easy-to-manage app.
Perhaps the most intriguing part of Flex's approach is the credit card itself, which comes with 0% interest for 60 days. Through this, businesses can enhance their cash flow and be more flexible in investing in growth. Besides this, users can also issue virtual employee cards at no extra cost, and use functions such as receipt capture and free ach/wire payments.
Having steadily grown its offering over the years, Flex has raised significant funding to expand its business and accelerate growth. Demand for its solutions has expanded beyond its initial focus on the construction industry to target clients across logistics, e-commerce, real estate and other sectors. After raising $85 million over two rounds in 2025, Flex has launched a Google Pay partnership and the Visa Infinite Business Credit Card, with enhanced benefits for business owners.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 6 rounds)
Dec 2025
$60m
SERIES B
Mar 2025
$25m
EARLY VC
Total funding: $123.2m
Company benefits
- Paid medical, dental & vision
- 401k & life insurance
- PTO
- Remote work w/ semi-annual offsites in exotic locations
- Experienced founding team
- Well-funded company with significant horsepower and runway
Company HQ
Financial District, San Francisco, CA
Leadership
Zaid Rahman
(Co-Founder & CEO)Angel Investor with 305 Ventures, and Thiel Fellow of The Thiel Foundation. Former Co-founder and Founding CEO of Volley.
Hadi Solh
(Co-Founder)Partner at Atmos Ventures. Was Board Director at Oxford Ionics, Nethone and ORCA Computing. Former Chief Investment Officer for Depa Group.
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