Product Marketing Manager, HiveWatch
$150-160k
+ equity
More information about location
Physical security system platform
Be an early applicant
Physical security system platform
21-100 employees
Be an early applicant
$150-160k
+ equity
More information about location
21-100 employees
Company mission
To fundamentally change how organizations protect their people and assets.
Role
Who you are
- 5–7+ years of product marketing experience, ideally in B2B SaaS or a hardware/software hybrid business selling into enterprise buyers
- Self-motivated and deeply curious: someone who digs into the "why" and treats curiosity as a core habit
- AI-first: fluent and genuinely hands-on with AI tools for more than drafting copy, ideally with a track record of building that fluency in others
- A strong writer who moves comfortably between sales collateral, web copy, video scripts and longer-form content
- Experience owning positioning and messaging in a competitive market; physical security or adjacent enterprise software experience is a plus
- Comfort building process and infrastructure from scratch, in a role with more ambiguity than structure on day one
- Experience working directly with sales and customer success teams and building materials that get used
- Self-motivated and comfortable operating independently
What the job involves
- Market and buyer intelligence. Become the expert on who buys HiveWatch, how they buy, and what drives their decisions
- Competitive positioning. Maintain a sharp, current view of the market and competitive landscapes and how HiveWatch should be positioned within them
- Voice-of-customer and market research. Own an ongoing rhythm of customer and market research (win/loss, customer interviews, market sizing) that feeds positioning, product input, and the rest of go-to-market
- Messaging and narrative. Partner with product, customer success and sales to craft product positioning and messaging that holds up consistently across internal education, sales conversations, the website, and investor-facing materials
- Product launches. Plan and lead cross-functional launches for new products and features, building a repeatable process where one doesn't yet exist
- Go-to-market planning. Together with the digital marketing manager, collaborate and strategize on go-to-market plans for launches and campaigns, for both acquisition (net new) and expansion (customer)
- Sales enablement. Equip the sales team with the materials, insights, and positioning they need to run an effective sales process and close deals
- Content and digital properties. Own the product narrative wherever it shows up publicly (i.e. website, digital properties, and broader content efforts) not just sales-facing materials
- AI-enabled scalability. Use AI as a core part of how you and the broader marketing team work and actively build that skill set across the team
- Thought leadership. Support HiveWatch's product point of view externally through copywriting, speaking pitches, presentation creation, and industry engagement channels
- Program effectiveness. Evaluate what's working across marketing and enablement efforts and recommend changes
Our take
HiveWatch is modernizing the security industry by bridging the gap between security-driven and tech-driven physical security systems. The data collected from its sensors and operational programs is used to improve existing installed security systems, helping businesses and organizations transition from reactive-only responses to programs that identify threats before they happen.
HiveWatch has differentiated itself from existing physical security information management (PSIM) companies by being “cloud native” from the moment of inception. This means it is able to avoid issues traditional PSIM systems face when protecting employees and business operations across a largely distributed workforce.
The company has already attracted significant attention in the security industry, and it has raised strong funding over the years which is being invested in further expansion efforts. Impressively, the company states that 95% of Americans have interacted with a product, service, or brand that is protected by HiveWatch.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
17% employee growth in 12 months
Company
Funding (2 rounds)
Sep 2025
$33m
SERIES B
Oct 2021
$20m
SERIES A
Total funding: $53m
Company benefits
- Work-Life Balance: Work from home 2 days a week, unlimited PTO for salaried employees (and yes, we actually encourage you to use it!), and paid company holidays
- Family Friendly: Flexible scheduling for family commitments – from recitals to doctor appointments, and optional pet insurance for your furry family members
- Health Benefits: Comprehensive medical, dental, and vision coverage for you and your dependents, along with mental health support and resources, optional HSA or FSA plans, and life and disability insurance
- Perks & More: 401(k), regular team events and celebrations, learning and development opportunities, and an employee referral program.
Company HQ
El Segundo, CA
Leadership
Ryan Schonfeld
(CEO & Co-founder)Founder & current CEO of RAS Consulting & Investigations. They have also been a consultant for the U.S. Department of State for 10+ years, having worked on Diplomatic Security's counter-terrorism initiative, the Anti-terrorism Assistance Program.
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