Field Marketing Director, Fictiv
$143.5-160.2k
Office located in Oakland, CA
Global manufacturing and supply chain company
Posted today
Global manufacturing and supply chain company
201-500 employees
Posted today
$143.5-160.2k
Office located in Oakland, CA
201-500 employees
Company mission
To simplify sourcing for customer manufacturing.
Role
Who you are
- 10+ years in field, event, or experiential marketing; B2B technology, manufacturing, or industrial markets preferred
- Experience managing outside vendors, agencies, and contractors
- Proven budget ownership ($1M+) and track record building a program or function from the ground up
- Experience partnering with ABM or account-based marketing teams on target-account events and shared attribution
- Executive presence; comfortable presenting strategy and results to C-suite stakeholders
- Vendor and agency management experience
- Travel: Ability to travel 35–40% annually, domestically, for trade shows, summits, customer events, and leadership off sites
- While performing the duties of this job, the employee routinely is required to sit; walk; talk and hear; use hands to keyboard, fingers, handle, and feel; stoop, kneel, crouch, twist, crawl, reach, and stretch
- Can carry,lift, and move up to 30lbs
What the job involves
- As the Field Marketing Director, you will lead the comprehensive field marketing strategy and execution for MISUMI Americas, driving demand generation, brand authority, and customer engagement. You will own the full spectrum of events, community programs, and SWAG initiatives, collaborating closely with the ABM team to deliver high-impact, account-based experiences. This is a high-visibility role where you will bridge the gap between broader GTM objectives and localized marketing activations, ensuring measurable pipeline growth and ROI across our key engineering and manufacturing segments
- Own planning and execution of all corporate and community events (trade shows, summits, customer events, webinars, field activations)
- Partner with the Director of ABM to plan and execute account-based events and align target-account investment and attribution
- Own SWAG program strategy and budget across Sales, Marketing, and internal initiatives
- Own event and field marketing performance reporting and ROI analysis; present to the VP of Marketing and executive team
- Define and own field marketing strategy, budget, and annual plan aligned to GTM and revenue goals
- Partner with the VP of Marketing, CMO, Sales leadership, Product Marketing, and Communications on strategy and execution
Our take
Fictiv is a digital manufacturing ecosystem that enables companies all over the world to acquire parts and components quickly. Its digital platform and global partner network provide a powerful palette of features, with the company positioning itself as the Amazon Web Services of hardware.
Also on offer from Fictiv is 3D printing, with the platform taking advantage of a range of technologies in this area. This makes it possible for businesses to obtain production-quality parts, without having to invest in tools and expertise.
The company has also leveraged technology in order to provide customers with access to a wide range of capabilities through components. With the 3D printed materials market set to reach $18 billion by 2030, Fictiv is well-placed to benefit from this significant growth, especially following its significant investment in accelerating product innovation.
Steph
Company Specialist at Welcome to the Jungle
Insights
6% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2022
$100m
SERIES E
Feb 2021
$35m
SERIES D
Total funding: $193m
Company benefits
- Monthly virtual work stipend
- Wellness perks
- Paid volunteer days
- Learning and development stipend
- Paid parental leave
- Equity options
Company HQ
West Oakland, Oakland, CA
Leadership
Dave Evans
(Co-Founder & CEO)Alongside serving as Fictiv's CEO, Dave is also the CEO of MISUMI USA. He is also an Executive Board Member at Fast Company, a Manufacturing Industry Contributor at Forbes Technology Council, and a Member of the Advanced Manufacturing Group at the World Economic Forum. Previously, he served as a Lead Hardware Engineer at Ford Motor Company.
Nathan Evans
(Co-Founder & Head of Climate/AI)Nathan earned a BA in International Relations and an MA in Chinese from Stanford University. He then worked briefly at Microsoft as an Area Marketing Manager. He also founded Citizens of Wine and worked as an Associate at Seven Hills before co-founding Fictiv in 2013.
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