Group Product Manager, Button
Monetization
$220-285k
More information about location
Mobile commerce technology
Be an early applicant
Mobile commerce technology
21-100 employees
Be an early applicant
$220-285k
More information about location
21-100 employees
Company mission
Button's mission is to supercharge mobile marketing revenue for the world's biggest brands.
Role
Who you are
- Five or more years of experience working in Retail Media, Mobile Ad tech including DSP and SSP partners, or a related field
- An entrepreneurial spirit. Entrepreneurial by nature, you are able to take a broad set of inputs, act in a self-directed manner, and steer the organization to a 100% finished product
- Strong execution. You are deeply technical. You might not code, but you get how it works. You set goals clearly, with those goals driving clarity of purpose for your focus and that of your team
- Empathy. You are customer-obsessed and seek to understand the needs and experiences of our end users
- An obsession with data. You are comfortable working your way around SQL and digging through troves of data to extract meaningful and supportive findings
- Comfort making hard tradeoffs. You can evaluate competing features, tasks, and issues to make informed recommendations about personal and team priorities
- Have excellent communication skills. You are able to communicate to a number of different audiences of varying technical fluency and background
What the job involves
- As a Group Product Manager at Button your mission will be to drive revenue growth by developing scalable monetization products that unlock value across Button’s creator, publisher, and retailer ecosystem. Your portfolio of monetization solutions include our industry leading retail media placements, ad formats, affiliate commerce journeys, AI enabled campaign optimization, and performance reporting
- Reporting to the SVP of Product, you’ll work closely with product, engineering, revenue and executive leadership to make our business strategy a well-thought-out, ambitious, but achievable reality. You will lean on your expertise, data, and research to build enterprise-ready solutions for our customers, and you will become an advocate and champion for the product, both internally and with customers
- Innovate on Button-hosted commerce surfaces to increase monetizable impressions
- Drive improvements in revenue yield per user/session (RPM, CTR, AOV uplift) and yield via integration with third-party demand sources and retail product feeds
- Partner with the analytics and data teams to A/B test new monetization strategies and creative formats
- Combine insights from market research, competitive, and industry insights with consolidated user feedback to shape product strategy and build our product roadmap
- Analytical and experimentation mindset; comfortable owning business outcomes
- Evangelize your products to the engineers that build them and the customers that buy them
- You will work cross-functionally to guide products from conception to launch by connecting the technical and business worlds. You can break down complex problems into steps that drive product development
- Be a champion for testing, measurement, and iteration. Use data as a superpower to make educated decisions about product performance and product growth
- Translate ideas into action by drafting clear requirements for those who will build the product. You’ll seek to remove ambiguity and maximize efficiency at every step of delivery
Our take
Shopping habits are increasingly moving towards mobile. However, the process of buying on mobile remains riddled with problems and poor user interfaces that slow down purchase time and therefore reduce revenue for companies that rely on these channels.
Button is trying to make mobile eCommerce easier for customers and businesses. They provide seamless integrations of links or "buttons" within other third party partner's apps, allowing mobile customers to buy when their interest is highest. This provides brands with an alternative to pushing users to their eCommerce websites through channels such as Facebook or Google (as customers can make purchases directly in other apps).
The company has now driven $6 billion in eCommerce, delivering an average 3x revenue increase in app journeys vs mobile web - both of which showcase the impact it has made in the market. Button continues to expand its network and enhance the platform towards making mobile eCommerce work better for brands.
Freddie
Company Specialist at Welcome to the Jungle
Insights
9% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2019
$30m
SERIES C
Jan 2017
$20m
SERIES B
Total funding: $64.6m
Company benefits
- Remote Workplace
- Child Care Benefits - Button's parents are provided with flexibility to schedule their days to care for children
- Family Medical Leave
- Flexible Work Schedule
- Generous Parental Leave - Button provides up to 18 weeks of paid parental leave for all employees
- Return-to-work program post parental leave
- Group brainstorming sessions
- Open door policy
- Dental, Vision & Health Insurance Benefits - For most plans, Button covers 100% of the premium for employees and 75% for dependents
- Disability Insurance & Life Insurance - Button offers employees basic life and AD&D coverage and the opportunity to purchase additional life insurance and disability insurance
- Flexible Spending Account (FSA) - Employees may elect to fund an FSA (up to $2,800 per year for health care expenses and up to $5,000 per year for dependent day care expenses)
- Pet Insurance
- Wellness Programs - Button provides employees with a $500 lifestyle stipend each calendar year
- Mental Health Benefits - Button has an employee assistance program which also offers a number of mental health resources to employees
- Casual Dress
- Company Outings
- Happy Hours
- Pet Friendly
- Home Office Stipend for Remote Employees - Button provides a $500 lifestyle stipend every year which may be utilized for home office setup
- Professional Development Benefits - Customized development tracks, Job Training & Conferences
- Cross functional training encouraged
- Mentorship program
- Online course subscriptions available
- Promote from within
- Lunch and learns - Button holds a "Brains of Button" learning and development series for employees to enrich one another
- 401(K) with Matching - Button contributes 3% of an employee's salary (regardless of whether the employee has elected to contribute themself) starting immediately, with no vesting over time
- Company Equity
- Performance Bonus
- Generous PTO
- Paid Holidays
- Paid Sick Days
- Unlimited Vacation Policy
Company HQ
Financial District, New York, NY
Leadership
Michael Jaconi
(CEO)Serial Founder with several ventures in the entertainment industry. Previously 7 years at Rakuten Loyalty in senior roles including Vice President, Co-President and CEO.
Salary benchmarks
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