Expansion Manager, Germany, Feedr
Fluent German Required
£44-70k
OTE
£40-60k
BASE
3 days a week in office (Old Street, London)
Healthy, delicious food delivered to the workplace
Job no longer available
Healthy, delicious food delivered to the workplace
21-100 employees
Job no longer available
£44-70k
OTE
£40-60k
BASE
3 days a week in office (Old Street, London)
21-100 employees
Company mission
To revolutionise corporate catering by delivering innovative, tailored meal solutions that meet the needs of the modern workplace.
Role
Who you are
- Fluent in German and English is a must
- Proven ability to work independently: In this role, you will take charge of expanding our presence in the German market, requiring a self-driven approach to grow both the region and the team
- Demonstrable strategic thinking across sales and go-to-market strategies
- Ability to communicate, present and influence all levels of prospects and manage existing client accounts
- Passion and enthusiasm for the food industry, with the drive to lead market success
Desirable
- Experience in fast-paced businesses where you have been part of launching new products or regions
What the job involves
- This is a strategic, commercial role which requires excellent sales and negotiation skills, the ability to collaborate with multiple stakeholders and an ambitious and proactive mindset
- You will need to understand the technological as well as strategic requirements to roll out new clients, and work closely with our tech team to ensure we have the right product-market fit
- Reporting to the COO, this is a new role and you will be responsible for developing and executing our sales strategy to win new clients
- Working with the successful UK team and multiple stakeholders to drive our German market to success
- Creating a reporting framework to share opportunities, wins and insights from new markets. Driving a data-driven environment to ensure continued velocity and hunger for sales growth
- Continually staying abreast of global landscapes and trends in the food tech space
Our take
Acknowledging that the B2B food delivery market has fallen way behind B2C in terms of digitisation, Feedr is targeting an estimated £4.7bn contract catering market. Adopting a B2B2C model, Feedr attracts companies to sign up and subsidises the meals their staff order as an additional perk to boost employee well-being. This also forms part of the company’s talent recruitment and retention strategy.
In addition, Feedr differentiates itself by curating a set of tailored menus based on the user’s order history, aiming to elevate the quality of breakfast, lunch and dinner orders. On top of that, the restaurants and caterers Feedr works with are low-impact on the planet and quality-assured by the company.
Feedr started off operating in London, and after being acquired by Berlin company EatFirst, is ready to expand its service to new geographical areas. Though it's working against a crowded B2C market, Feedr is the only B2B2C model food provider, a low-admin, hassle-free alternative for busy companies. And its partnership with EatFirst will no doubt elevate its presence as it looks to expand.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Nov 2018
$2m
EARLY VC
Jun 2018
$0.8m
SEED
Total funding: $2.8m
Company benefits
- 30 days annual leave
- Salary sacrafice pension scheme
- Remote working budget
- Learning & development budget
- 6 days per year to put toward your professional development
- Volunteer days off
- In office Gym
- Free lunch through our Cloud Canteen platform for every day you’re in the office
- Eyecare vouchers
- Hybrid working policy with two days per week working from home
- Free Tuesday breakfast each week!
- Cycle to Work & tech schemes
- Access to hundreds of discounts and offers on our employee benefits platform
- Salary sacrifice child care
Company values
- Stronger together: We are a team of experts that know our market, and we trust in each other to deliver. We combine our strengths to overcome challenges and achieve extraordinary results
- Driven to make a difference: We share a passion to make a difference. We care deeply about the value we create. We ensure that every effort contributes to shared success
- Do the right thing: We’re guided by our responsibility towards our clients, partners and to each other. We do the right thing, even when no one is looking
Company HQ
Old Street, London, UK
Leadership
Katie Fenton
(Co-Managing Director)With an extensive background in hospitality, Katie is Co-Managing Director leading Feedr’s operations, finance, marketing and events.
Sarah Mullan-Wyld
(Co-Managing Director)Sarah’s been with Feedr for 7 years and is now Co-Managing Director. With a background in sustainable food, she leads sales and customer success, driven by a passion for amazing workplace food.
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