Brand Manager, Ruggable

• 1-2 years working in Seller Central or Vendor Central on Amazon businesses and/or other marketplaces, with a proven understanding of best practices and strategies
• Highly organized with analytical and project management skills; able to multitask and prioritize tasks in a fast-paced environment
• Self-motivated, entrepreneurial, and resourceful, with an exceptional attention to detail and a creative and critical thinking ability
• Ability to create insights and actionable next steps from performance data
• Excellent written and verbal communication skills with the ability to work in a team-based environment and foster positive relationships with cross-functional partners and external vendors
• Creative thinker with a strategic mindset and a passion for driving business growth
• Bachelor’s degree in marketing, business administration, or related field
• Proficient in Microsoft Excel and Google Sheets
• Ability to work onsite at our Gardena headquarters on Mondays, Tuesdays and Wednesdays

Desirable

• As the Associate Brand Manager, you will play a crucial role in driving the channels’ growth through strategic initiatives and operations management
• With the Marketplace team, you will analyze and take action against both top-line and bottom-line business metrics to react to changing market conditions and opportunities
• You will work with both internal cross-functional team members as well as partner vendor experts to take the best of Ruggable’s DTC business and adapt it to fit marketplace best practices
• Analyze selling data, marketplace trends, and best practices to optimize marketplace performance and marketing strategies
• Create an immersive online shopping experience by effectively communicating the brand's values and product offerings across Amazon listings and Storefront
• Lead day to day business operations together with external agency partners, including touching on areas such as:
• Managing product listings, executing tailored branded content, and identifying opportunities and issues impacting conversion and improvements to SEO
• Storefront merchandising
• Assessing and executing on product assortment opportunities based on KPI’s, customer shopping behavior, and brand consistency
• Setting and executing on promotional strategy, including for major events like Prime Day and Black Friday/Cyber Monday
• FBA and FBM forecasting and fulfillment optimization
• Partner with internal & external partners, ensuring alignment on key ecomm initiatives, promotions/events, brand marketing, and customer service across Ruggable’s multiple channels
• Own reporting on and analyzing key KPI metrics to drive performance improvement
• Develop and execute on strategic initiatives