Marketing Operations Manager, Talon.One
Marketing software for promotions & loyalty programs
Job no longer available
Marketing software for promotions & loyalty programs
201-500 employees
Job no longer available
201-500 employees
Company mission
To streamline the process for brands to run and scale their incentive campaigns.
Role
Who you are
- 3 - 5 years in a Marketing Operations role
- Administrative fluency in our above-mentioned tech stack
- Advanced Excel / Google Sheets knowledge; comfortable working with large data sets, pivot tables, and v-lookups
- Experience with building Looker Dashboards is a plus
- Strong ability to report on and interpret marketing/demand generation concepts
- Excellent analytical and communication skills
- Familiarity with the principles of a SaaS business model and customer lifecycle management
- Thrive in cross-functional teams and are a quick learner
- Experience working in a startup a plus but not required
What the job involves
- We are looking for a (Senior) Marketing Operations Manager to join Talon.One as part of the Revenue Operations team
- This newly created role will partner with our high performing, Berlin-based marketing team to help them improve the efficiency of their marketing activities
- Reporting to the Senior Revenue Operations Lead in EMEA, this position will build upon the successful foundation laid by the Revenue Operations and Marketing teams and shape the long term strategy for Marketing Operations within the business
- Understand and translate business requirements into technical requirements
- Be a trusted partner and consultant to the Marketing department
- Ensure data integrity across marketing systems
- Develop dashboards and reports (Salesforce, Looker, HubSpot) to monitor campaign performance, measure outcomes, identify trends, and provide actionable insights and recommendations to assist leadership with decision-making
- Own and develop our martech stack: Salesforce, Hubspot, LeanData, Qualified, and others. Ensure our marketing technology stack supports overall marketing objectives; make recommendations to increase productivity or effectiveness
- Identify problems and inefficiencies in current processes and workflows and propose new processes and procedures in order to make the marketing department more efficient
- Work closely with the legal team to ensure database management compliance with regulatory requirements (GDPR, CCPA etc.)
- Oversee the creation and setup of campaigns in platforms such as Salesforce, HubSpot, Qualified, and others, including troubleshooting and resolving any data-related issues
- Handle martech operations for webinars, virtual events, and content syndication activities, including platform setup, list imports, data cleaning, and data enrichment
- Develop and manage marketing workflows and integrate them within the marketing ecosystem (Storyblok, GA4, Hubspot, Salesforce, Leandata, Slack, etc)
- Support marketing in enhancing their campaigns through audience segmentation, lead scoring, and lead nurturing
- Document all operational processes
Salary benchmarks
Our take
Talon.one initiates and automates loyalty programs and discount campaigns for product-oriented businesses. Its varied product service includes coupon, referral, gift card, and loyalty software as well as product bundles and wallet solutions.
Paradoxical to its mission to create developer-free promotion tools for companies, Talon.one was actually founded by several software developers. In 2022, the company partnered with Big Commerce to offer promotion engine features to Jimmy Brings, an Australian alcohol delivery company, highlighting its integration capabilities as it had to collaborate effectively with various software companies.
Talon.one's offering has a lot of potential, which hasn't gone unnoticed, and its secured a hard-hitting client list that includes Mercedes, Delivery Hero and Adidas. It also raised some serious growth funding in 2025 which puts it in a great position as it eyes thoughtful and sustainable long-term growth.
Steph
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (2 rounds)
Jul 2025
$135m
LATE VC
Dec 2018
$3.5m
SERIES A
Total funding: $138.5m
Company HQ
Kreuzberg, Berlin, Germany
Leadership
Christoph Gerber
(CEO & Co-founder)Currently Shareholder at adjust.com, AirHelp and Customer Alliance.
Sebastian Haas
(COO & Co-founder)Previously Founder of RapidApe, Marketing Consultant at Team Europe Ventures, and CMO at Surprise Internet GmbH.
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