Category Lead, SharkNinja
Strategic Sales Analytics
+ Employee Stock Purchase Options
Ability to travel as needed
Home devices and appliances
Be an early applicant
Home devices and appliances
1001+ employees
Be an early applicant
+ Employee Stock Purchase Options
Ability to travel as needed
1001+ employees
Company mission
SharkNinja's mission is to positively impact people's lives every day in every home around the world.
Role
Who you are
- 7+ years of experience in category or commercial management
- Strong analytical skills with the ability to think strategically and critically about the best course of action to achieve desired objectives
- Excellent communication and interpersonal skills, with the ability to work collaboratively and coordinate cross-functional teams
- A driven individual who thrives on balancing multiple moving pieces simultaneously without letting go of any of the detail
- Ability to think strategically and manage multiple priorities in a fast-paced environment
- High level of proficiency in Microsoft Office Suite, particularly Excel
- Problem solving and initiative
- Strong communication skills with the ability to influence at various levels
- Ability to travel as needed
What the job involves
- We are seeking a highly motivated Senior Manager to join our Strategic Sales and Analytics team for UKI
- You will be responsible for driving and optimizing commercial performance of a portfolio of products under Ninja Brands
- This role involves deeply analyzing the market/sales/customer performance, forecasts, and promotion calendar, and collaborating with sales and marketing to drive weekly commercial reviews and actions
- The ideal candidate will have a strong background in commercial management (at category level), excellent analytical skills, and the ability to influence cross-functionally to achieve category objectives
- Own the category strategy for a defined set of sub-categories, growth and performance in the country (UK)
- Set and communicate clear category objectives and key performance indicators (KPIs)
- Build strong partnership with sales, marketing, and supply functions, and jointly develop and implement commercial plans around the categories
- Drive weekly, monthly, quarterly, commercial reviews and execution of short-term and long-term actions, spot the smoke before the fire and identify solutions with cross-functional teams
- Support setting strategic plans to enter and expand into new products and channels
- Identify opportunities to win higher distribution and in-house share with customers
- Ensure teams are in complete sync with the market pulse and capitalizing opportunity and managing risks
- Be a strong voice for the country on everything necessary to win in the categories
- Oversee product portfolio management including pricing and range assortment
- Collaborate with cross functional partners to ensure excellence in bringing NPD to market
- Ensure optimal product assortment across customer landscape and merchandising strategies to maximize sales and profitability
- Own the annual promotional calendar with a view to gain market share and drive category growth
- Proactively react to market conditions in order to maintain market positioning
- Influence category budgets and work collaboratively with the sales function to maximise and achieve forecasts and profitability
- Track and analyze category financial performance, identify areas for improvement and implement corrective actions
- Drive cost-efficiency initiatives and margin improvement strategies
- Profitably manage ad hoc promotional spend
- Lead and collaborate with cross-functional teams, including sales, marketing, finance, supply chain, and R&D
- Ensure alignment and coordination across departments to achieve category goals
Salary benchmarks
Our take
Consumer demand for new and better home appliances continues to grow. SharkNinja serves this demand by designing and manufacturing innovative home goods and devices. Specifically, it has a growing line of solutions that consist of Shark cleaning and home care products and Ninja kitchen appliances.
SharkNinja has been in operation since 1994, which is testament to the quality and popularity of its products. Since its initial launch in Canada, the company has expanded into the US and the UK. In 2017 SharkNinja was bought by CDH Private Equity for over $1.5 Billion, further proof of its impressive market value. Perhaps more evidence is that it brings in annual revenues of around $4B.
SharkNinja’s main challenge is facing down big-name competitors such as home appliance giant Dyson. In fact, through innovative design, it seized the market-leading spot in traditional vacuums from Dyson and is only second to iRobot in sales of robotic models. A 2023 IPO saw an extra $296 million in funding added to SharkNinja's pot and was followed by product launches in new sectors such as air conditioning and food cooling, indicating that the company is still full of new product ideas.
Freddie
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Company benefits
- Employer paid group benefits including medical, dental, life insurance and more
- Competitive RRSP matching program
- 16 vacation days to start
- Paid sick days
- Paid volunteer and cultural days
- Employee & Family Assistance program
- An opportunity to accelerate your career with world class brands
- Continuous development and mentoring
- Opportunity to join various employee-based affinity groups
- Diverse, inclusive, and community-minded organization
- Wellness program offering free virtual fitness classes and a fitness reimbursement
- Employee product discounts
Company HQ
Needham Heights, Needham, MA
Leadership
Mark Rosenzweig
(Founder)Founded SharkNinja in 1994. Has won three Red Dot Awards for product Design.
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