Vice President of Agency Partnerships, VidMob
$200-265k
Listed salary applies to New York only
Creative data company
Job no longer available
Creative data company
101-200 employees
Job no longer available
$200-265k
Listed salary applies to New York only
101-200 employees
Company mission
To harness creative data for marketers to make smarter creative and media decisions.
Role
Who you are
- 10+ years of experience in partnership development, channel management, or business development within the advertising industry
- A deep understanding of the challenges and opportunities in bridging the gap between media and creative teams
- Proven track record of building successful agency partnerships that drive revenue growth; demonstrated ability to develop and execute joint go-to-market strategies
- Strong interpersonal and communication skills, as well as the ability to engage with C-suite executives at partner agencies to close deals
- Analytical mindset with the ability to track and report on performance metrics
- Ability to work independently and as part of a team in a fast-paced, dynamic environment
- Willingness to travel as needed to meet with partners and attend industry events
What the job involves
- Develop and implement a comprehensive agency partnership strategy that aligns with the company's overall business objectives, with a specific focus on bridging the gap between media and creative teams
- Identify, cultivate and maintain relationships with agency partners across the industry; represent VidMob at industry events and conferences to build awareness and attract new partners
- Help agencies develop more integrated solutions that bring together media and creative services, with the aim of improving overall effectiveness and ROI for clients
- Provide leadership, guidance, and support to the agency partners to ensure their success in integrating and promoting VidMob solutions to their clients
- Collaborate with the sales and marketing teams to develop and execute joint go-to-market strategies with agency partners
- Work closely with internal stakeholders to ensure that our partnership programs are aligned with our product development roadmap, and that the needs of our agency partners are being met
- Analyze and report on the performance of our agency partners, and use insights to continually optimize our partnership program
- Be a positive contributor to the VidMob community and culture: participating in our commitment to giving back through VidMob Gives, positively problem-solving and collaborating to build a better company, and upholding
Our take
VidMob is a world-leading platform for the Intelligent Creative industry that provides an end-to-end solution to help brands improve their marketing results by unifying creativity and data. It is also the only company in the world to receive a certified creative marketing partner badge from every major social and digital platform.
The platform is designed to help businesses move creative operations to a remote software platform, with an aim to keep the video marketing process flexible even when faced with challenges such as scaling to meet production demand while following best practices. Marketers can uncover richer signals and new opportunities to drive better results, while also tapping into VidMob’s expert creative network and insights.
VidMob is now eyeing global expansion, starting in the European market, and has been releasing new capabilities such as its Creative Automation, which will automate dynamic product ads for Meta before being widely released. This capability will enable direct-to-consumer brands and eCommerce companies to dramatically improve their speed and scale on the platform, therefore improving client retention for VidMob.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Aug 2022
$110m
SERIES D
Feb 2021
$50m
SERIES C
Total funding: $204.9m
Company HQ
Midtown Manhattan, New York, NY
Leadership
Alex Collmer
(Founder & Executive Chairman)Studied Engineering at Cornell, and then co-founded and served as CEO at Autumn Games - during which time they founded Vidmob.
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