CRM & Content Marketing Specialist, Greenly
Intuitive carbon management and sustainability reporting
Be an early applicant
Intuitive carbon management and sustainability reporting
201-500 employees
Be an early applicant
201-500 employees
Company mission
To allow everyone to easily track their carbon footprint, so they can take part in the fight against climate change.
Role
Who you are
- Previous experience in SaaS marketing, ideally within a startup or scale-up environment
- A data-driven approach and strong analytical mindset
- You thrive in autonomous roles and enjoy leading projects from inception to completion
- Exceptional ability to create original, captivating content that resonates with target audiences
Desirable
- Have proficiency in CRM tools (we use Customer.io & HubSpot)
- Have previous experience in copywriting
What the job involves
- As the CRM & Content Marketing Specialist, you are the main builder of our nurturing campaigns and lifecycle content
- You blend strong copywriting skills with an analytical mindset to execute and optimize all CRM touch points—email, outreach support, and newsletter
- You work closely with the SDR team and contribute to both growing the community and enhancing performance
- Design and implement automated nurturing sequences tailored to inbound leads, outbound prospects, and existing customers based on clearly defined personas
- Craft impactful email campaigns, including messaging, content strategy, and briefing graphic design requirements
- Continuously optimize conversion rates through strategic testing (A/B tests) and iterative improvements
- Collaborate with SDRs to build and maintain cold outreach templates
- Develop and manage engaging content for our CSO Connect newsletter, currently reaching over 75,000 members
- Create and execute a strategic growth plan for the newsletter
- Establish and maintain strategic partnerships with influencers and external platforms to increase reach and subscriber engagement
- Integrate audience building tools (e.g. Clay) and testing tools (e.g. Trumpet)
- Monitor and report campaign performance (open, click, conversion rates)
- Run A/B tests, implement learnings, and suggest improvements
Application process
- Have an introduction call with Sabina, our Talent Acquisition Manager
- Prepare and present a case study exercise
- Meet our Team Lead for an introduction to the role
- Get to know a member of your future team!
Our take
Carbon accounting is a complex process that takes significant time and investment. However, such monitoring is an essential step for businesses to move towards a sustainable future. Greenly offers a tailored service that instantly allows businesses to track their carbon footprint and make impactful changes to reduce it.
Greenly's AI-powered system tracks emissions across all business functions, and provides suggestions on how best to reduce them. In addition, its consultants accompany businesses in their carbon accounting journey and check that the accounting is accurate before releasing GHG reports.
Looking to the future, Greenly has a vast potential target market, as more and more businesses seek to reduce their emissions. And its proving a success, having expanded on a global scale to serve over 2,500 clients and with new funding its looking to expand its name further and capture even more clients.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Mar 2024
$52m
SERIES B
Apr 2022
$24.1m
SERIES A
Total funding: $79.6m
Company HQ
Midtown South, New York, NY
Leadership
Alexis Normand
(Co-Founder & CEO)Previously Co-founder and CEO of Embleema, an Investor and Advisor at Meenta and AceUp, and a Mentor at Techstars.
Matthieu Vegreville
(Co-Founder & COO)Previously a Financial Auditor at EY. Worked as an Analyst then Head of Patient Solutions at Nokia, and also took on Data Scientist roles for Withings and Embleema.
Arnaud Delubac
(Co-Founder & CMO)Previously founded Le Monde Histoire, and co-founded Planshot. Worked in Marketing and Communications at Embleema, as well as in Digital Communications for the French prime minister in 2018, and for the secretary of state in 2019.
Salary benchmarks
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