Senior Manager of Social Media, Barracuda Networks
$130-140k
OTE
+ Equity
More information about location
Office located in Campbell, CA
Cybersecurity solutions
Be an early applicant
Cybersecurity solutions
1001+ employees
Be an early applicant
$130-140k
OTE
+ Equity
More information about location
Office located in Campbell, CA
1001+ employees
Company mission
To protect and support our customers for life.
Role
Who you are
- Are you a strategic and creative social media leader ready to elevate a globally recognized brand?
- 10+ years of experience leading social media strategy, planning, and execution
- Deep experience with LinkedIn, Reddit, X, Facebook, and YouTube
- Experience in the B2B technology industry, preferably cybersecurity
- Excellent written communication skills, with a talent for storytelling and crafting social copy that drives action and engagement
- Strong leadership and collaboration skills, with the ability to work cross-functionally and drive employee advocacy initiatives
- Experience defining and integrating influencer marketing strategy to enhance brand visibility
- Expertise in social media analytics and tools, preferably Sprout, to measure and optimize campaigns and overall strategy
- Proven ability to develop compelling, high-quality content that engages target audiences
- Deep understanding of social media trends and emerging platforms
What the job involves
- Barracuda is looking for a Senior Manager of Social Media to develop and execute our global social media strategy, and drive engagement, brand visibility, and business growth
- In this role, you’ll lead social strategy, content creation, and employee advocacy while using data-driven insights to optimize performance
- You will also integrate influencer marketing into the strategy
- As part of the corporate communications team, you’ll collaborate across teams to craft compelling content that strengthens our thought leadership and deepens connections with our partners and customers
- Develop and execute Barracuda’s global social media strategy to increase brand awareness and engagement with channel partners, customers, and prospects
- Lead content creation and oversee all published content across LinkedIn, Reddit, X, Facebook, and YouTube, ensuring messaging consistency and brand alignment
- Build and implement a social influencer marketing strategy
- Manage the social media calendar, ensuring timely, relevant, and high-impact content delivery
- Analyze performance metrics and deliver actionable insights to optimize engagement and growth
- Leverage Sprout social listening to identify trends, gather audience insights, and refine content strategies
- Champion employee advocacy, equipping internal teams and thought leaders with content and best practices to amplify the brand
- Stay ahead of industry trends and emerging technologies to keep Barracuda at the forefront of social media innovation
Our take
In an increasingly online world, with email hacks and data leaks becoming more and more common, cyber security is more important than ever. Barracuda aims to provide this with its comprehensive suite of security software.
It offers a number of packages, focusing on email security, app and cloud protection, network security and data protection to provide end-to-end coverage for its customers' IT operations. It invests heavily in R&D and product development to keep on top of new (and increasingly prevalent) email phishing scams, as well as incorporated XDR capabilities to close security gaps generated by the rise in hybrid and remote working.
Barracuda is an established player within the cyber security market with over 200,000 enterprise customers including brands like Shiseido, Carrefour and Accor. It was acquired in 2022 by KKR, a global investment firm, and is using the investment of capital to further improve its product, grow its team and expand its marketing reach.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
May 2017
$0.8m
GRANT
Oct 2009
$5.6m
LATE VC
Total funding: $72.4m
Company benefits
- High-quality health benefits
- Retirement Plan with employer match
- Career-growth opportunities
- Flexible Time Off and Paid Time Off benefits
- Volunteer opportunities
- Equity, in the form of non-qualifying options
Company HQ
San Tomas, Campbell, CA
Leadership
Zachary Levow
(CTO)Previously co-founded Affinity Path and Spinway, as well as working in Software Development and Architectural Software Design for Sun Microsystems, Cadence Design Systems and Motorola.
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