Senior Software Engineer, Babylist
Media
$180.1-225.1k
+ Equity + Bonus. Canada salary range:$165,700 to $207,102 CAD
Online universal baby registry
Job no longer available
Online universal baby registry
1001+ employees
Job no longer available
$180.1-225.1k
+ Equity + Bonus. Canada salary range:$165,700 to $207,102 CAD
1001+ employees
Company mission
To help expecting parents get exactly what they need for the arrival of their new baby.
Role
Who you are
- A high-performing engineer with 6+ years of experience delivering end to end solutions that drive business growth
- You thrive in a quickly growing environment and are excited to lead business critical projects to unlock new capabilities
- You have experience testing, monitoring and running a production software system and are focused on continuing to grow your skills
- You are a talented programmer with React and Ruby on Rails experience and are excited about further developing your craft and quality of work
- You have a passion for identifying gaps in team processes or execution and love driving impactful improvements
- Past experience in e-commerce, consumer growth marketing, or adtech is a plus but not required
What the job involves
- Babylist is looking for a Senior Software Engineer to join the Media and Marketing Engineering team
- This person will lead the most critical initiatives for Babylist’s site monetization and advertising initiatives on our path to becoming the specialty retailer in baby commerce
- You’ll work with expert technical leads and software engineers to work on programs in advertising partnerships and customer life cycle
- This person will collaborate closely with Product, Design, Data, and other stakeholders in the Media/Ads business to execute these key initiatives
- Provide thought leadership around process, tooling, systems, and software architecture. We benefit by more knowledge and learning how others solve problems. You will feel excited to bring in new ways of solving problems
- Improve and help maintain existing systems. Friction in the development process slows us down and has a large opportunity cost. You relish the opportunity to improve test coverage and delete thousands of lines of code
- Work closely with product managers to design, implement and deploy systems to support and scale our growing media business
- Working in a close, supportive team solving real-world problems and making decisions
- Mentoring other team members through design and architecture planning, code reviews, and knowledge-sharing sessions
Our take
Since its 2011 launch, Babylist has grown into one of the most highly rated baby registries in the US. The difference it offers is that it allows users to include products from any store in their registries. On top of this, the company’s model also focuses heavily on creating informational content, which allows it to generate ad revenue while building customer loyalty.
Originally scaled with fairly low venture funding, Babylist claims half of new parents in the US now use its services. This, given that the baby products industry is worth close to $90 billion, shows the company's immense growth and speaks to the impact it has made in the space.
Babylist has seen strong funding in the past, which has fuelled projects such as the launch of virtual showrooms and further expanded the company's presence. The company acquired Expectful, a health and wellness tool, in 2023 with the long-term vision of combining the two companies into a larger health and wellness media property that can help people navigate all aspects of parenthood from fertility to diapers.
Steph
Company Specialist at Welcome to the Jungle
Insights
67% employee growth in 12 months
Company
Funding (1 round)
Nov 2021
$40m
SERIES C
Total funding: $40m
Company benefits
- HAPPIER WEEKENDS – We work to live, not live to work. That means we generally don’t work nights or weekends, and we offer 10 paid holidays throughout the year, in addition to your paid time off.
- PAID TIME OFF THAT WORKS FOR YOU – Life is unpredictable. Use your time off for what you need, whether that’s a vacation, family event or a day to unplug.
- PARENTAL LEAVE – We offer a flexible, 12-week paid parental leave policy.
- FLEXIBLE BENEFITS – Choose from benefits that support your working style, whether that's remote, in the office or something in between.
- HEALTH & WELLNESS – Wellness benefits include 100% paid coverage for medical, vision and dental for full-time employees.
- BABYLIST STORE DISCOUNT – All full-time employees receive a generous Babylist Store discount.
Company HQ
Emeryville, CA
Leadership
Natalie Gordon
(Founder & CEO)Former Software Engineer at Amazon. Initially founded Babylist as a side project and has since taken the company to a market leading status.
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