Senior/Director of Product Marketing, Grammarly
Enterprise
$271-400k
AI-powered writing assistant
Open for applications
AI-powered writing assistant
1001+ employees
Open for applications
$271-400k
1001+ employees
Company mission
Grammarly's mission is to improve lives by improving communication.
Role
Who you are
- Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable
- Is inspired by our MOVE principles, which are the blueprint for how things get done at Grammarly: move fast and learn faster, obsess about creating customer value, value impact over activity, and embrace healthy disagreement rooted in trust
- Is able to collaborate in person 4 weeks per quarter, traveling if necessary to the hub where the team is based
- Has a minimum of 12 years of experience in Product Marketing or marketing leadership roles within the B2B SaaS industry
- Has experience with product marketing, sales enablement, and sales pipeline generation programs
- Has successfully collaborated with executive stakeholders, including Heads of Sales and the Head of Revenue Marketing
- Has experience building or driving go-to-market campaigns with a track record of meeting and exceeding pipeline targets
- Demonstrates exceptional written, visual, verbal communication, and presentation skills
- Has the ability to lead and influence cross-functional teams with a clear vision and to deliver results
- Has experience directly managing small teams, program managing the work of large cross-functional teams, and collaborating with senior cross-functional stakeholders
- Can operationalize strategic plans, including setting resourcing, navigating tradeoffs, and ensuring timely execution
- Has a strong analytical and data-driven mindset, with the ability to gain insights from complex datasets and translate them into actionable strategies
What the job involves
- To achieve our ambitious goals, we’re looking for a Director of Product Marketing Solutions to join our Product Marketing team
- This person will lead a team responsible for developing the messaging and go-to-market strategy and orchestrating innovative campaigns to deliver business value for customers and growth for Grammarly
- Generate a deep understanding of our business and educational institution buyers and users
- Define and validate our ideal customer profile, including target firmographics and functions
- Establish differentiated messaging for Enterprises and Educational Institutions based on customer and market insights
- Lead the vision for full-funnel content for leaders in crucial buying centers, including marketing, customer success, sales, and HR
- Create a quarterly GTM narrative with priorities to drive sales and marketing enablement and sales programs
- Partner with the Enterprise product team to ensure we build capabilities that meet customer needs
- Work with PR, brand, and events teams to drive thought leadership campaigns for our target audiences
- Partner with the Revenue Marketing team to create quarterly campaigns and programs to increase the sales pipeline in the field
- Collaborate with the customer success team to drive Enterprise account retention and upsell
- Work closely with the analyst relations, customer, and marketing teams to shape and respond to the market
- Collaborate with the sales enablement team to ensure the sales team has the assets and messaging to connect with buyers effectively
- Commission market research to understand market trends and customer needs for use internally and for PR and demand generation
- Manage and develop a team of exceptional solutions and GTM marketers
Our take
From professional writing to everyday correspondence, effective communication is critical. Grammarly is an AI-powered writing assistant that helps people write clearly and without mistakes, checking spelling, grammar, and other potential pitfalls.
Grammarly was originally launched as a subscription service for students, although the platform has moved into the mainstream in the last decade. It went freemium in 2015 and now works across more than 500,000 applications and websites including email clients, enterprise software, and word processors. Paid tiers give users more tools beyond grammar and spelling checks to include things like word choice, sentence rewrites, tone adjustments, fluency, and formality level.
The company has been profitable since the beginning and now has a valuation of more than $13 billion, placing it among the 10 most valuable startups in the US. The AI writing assistant space is heating up, and Grammarly is hoping to defend its positions against offerings including Scalenut, Ginger and Microsoft's Editor by the release of its SDK, making it far easier to integrate Grammarly into other applications. So far this has been used in over 4,000 products and earned excellent ratings and increased user numbers of Grammarly's service.
Steph
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
44% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Nov 2021
$200m
LATE VC
Oct 2019
$90m
LATE VC
Total funding: $400m
Company benefits
- Support for professional development with training, coaching, and regular feedback
- Global, local, and team-specific events and programs
- Catered lunches
- Gym and recreation stipends
- Admission discounts
- Work from home opportunities
- Medical, dental, vision, financial, and other benefits, as well as equity
- Support to set up a home office
- Ample and defined time off
- 401(k) matching
Company values
- Ethical - Be honorable and earn trust by doing the right thing even when no one is watching, every time.
- Adaptable - Embrace change to evolve and succeed, with a positive, problem-solving attitude.
- Gritty - Achieve with passion and perseverance for goals, by doing whatever it takes to get the job done, whenever it’s necessary.
- Empathetic - Treat others as they want to be treated to work well together, by actively listening to put yourself in their shoes and then responding accordingly.
- Remarkable - Always be learning to develop quickly and be exceptional yet humble, by continually seeking out mentors and learning opportunities.
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Alex Shevchenko
(Board Member)Studied at Vienna's International University before receiving an MBA from the University of Toronto. Co-founded MyDropBox.com in 2006. The company was bought by Blackboard Inc. three years later. Co-founded Grammarly in 2009.
Max Lytvyn
(Head of Revenue & Board Member)Studied for an MBA at Vanderbilt University before joining Blacboard Inc. as Director of Product Strategy in 2007. Was General Manager and then Partner at Sciworth Labs from 2004 to 2013. Was a Board Member at Uniweb and invested in farmland investment platform FarmTogether.
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