Junior Creative Strategist, Outside
$45-55k
Listed salary applies to Colorado applicants only. Additional compensation may include a bonus or commission.
Active lifestyle content hub
Job no longer available
Active lifestyle content hub
201-500 employees
Job no longer available
$45-55k
Listed salary applies to Colorado applicants only. Additional compensation may include a bonus or commission.
201-500 employees
Company mission
To inspire and enable people to discover that life is best spent outside experiencing healthy, connected, and fulfilling lives.
Role
Who you are
- Outside’s Ad Marketing department is looking for an energetic, fun, creative, and collaborative teammate to join our Creative Strategy team
- Excellent creative writing and ideation abilities with strong presentation / communication skills
- Ability to manage multiple priorities in a high-volume, fast-paced environment
- Must be detail-oriented, organized and have the ability to prioritize day-to-day responsibilities
- Team-oriented and collaborative
- General interest and passion for the outdoors and/or media landscape
- Interested in keeping up to date on the evolving media and technology landscape
- Proficient in Google Suite, PowerPoint, Excel and Word
- Adobe Suite, Canva, Ceros, Asana and Wordpress a plus
- While performing the duties of this job, the employee is required to frequently sit, stand and walk. The employee may occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus
What the job involves
- This team is the tip of the spear for our strategic partnership efforts, working closely with Sales to ideate, create, develop, and pitch high-impact, dynamic, unique, and full-funnel advertising campaigns across the Outside Inc network
- The Junior Creative Strategist will be key to our team’s success, assisting with proposal and campaign development, managing and maintaining materials, databases, and assets, brainstorming new and big picture ideas,
- Within 1 month, you will:
- Have a broad understanding of the network of Outside Inc properties
- Begin to master the full stable of digital, print, social, audio, video, tv, and event sponsorship offerings at Outside
- Familiar yourself with all Outside Sales Materials and assets
- Identify and meet with sales/ad marketing teammates key to your success in this role
- Within 6 months, you will:
- Become an expert on the catalog of advertising and sponsorship opportunities at Outside
- Assist in leading vertical brand proposal and partnership brainstorms
- Take ownership of pre-sales materials and shared drives
- Manage and organize pre-sales team workflow through Asana and other project management tools
- Support Creative Strategists when needed with pitch materials, including gathering imagery & audience research
- Have established good working relationships with sales reps and other stakeholders in the sales process
- Within 12 months, you will:
- Identify and execute optimizations and improvements for sales materials and operations
- Come to the brainstorm table with new ideas, products, and executions for successful brand partnerships
- Assist on network and non-endemic proposals
- Become the lead strategist for all endemic proposals
- Use of computer: 70% while sitting or standing
- Walking: 10% of time
- Lifting up to 50 lbs: 5% of time
Our take
Keeping people connected is among the many benefits of the digital world. Outside - formerly known as Pocket Outdoor Media - provides digital content for outdoor enthusiasts and athletes to find events, trade tips, and easily find the lifestyle content that is right for them.
Outside brings together a variety of traditional brands as well as additional content to create a complete user experience. Through its site, users can access meal plans, gear reviews or even online courses, as well as find the latest developments in any outdoor recreational or competitive activity.
The value of digital content is growing at an impressive rate, as is the target audience for Outdoor's content, as the popularity of outdoor activities is on the rise. As the market continues to grow, the company finds itself in a promising position for future growth, and it will be interesting to see what it focuses on next.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-5% employee growth in 12 months
Company
Funding (2 rounds)
Feb 2021
$150m
SERIES B
Jul 2020
$14m
SERIES A
Total funding: $164m
Company benefits
- Equity: we believe that all employees are owners and that we all contribute to the success of the company
- Comprehensive benefits package: Health, Dental, Vision, Life & AD&D, and more!
- Flexible time away: we believe in both the importance of working hard AND taking time to refresh and rejuvenate
- Learning & development: we put employees first and provide resources for personal and professional advancement
- Fringe benefits: cell phone reimbursement, fitness and ClassPass access, commuter program, etc
Company HQ
Downtown, Boulder, CO
Leadership
Robin Thurston
(Founder & CEO)Former CEO of Helix and Pocket Outdoor Media. They also worked at Under Armour as an EVP and Chief Digital Officer.
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