Associate Paid Media Director, Influencer
$95-115k
Influencer marketing platform
Job no longer available
Influencer marketing platform
1001+ employees
Job no longer available
$95-115k
1001+ employees
Company mission
To shape the future of marketing by humanizing brands.
Role
Who you are
- 7-10 years of experience in the paid media industry
- Advanced capability in paid media buying and planning, writing media plans, upselling paid media budgets, and delivering data-led reports
- Advanced understanding of the paid media landscape, including social media platforms, ad formats, and market trends
- Knowledge of other media forms (e.g., PPC, OOH, print) is a plus
- Understanding of the integration between media distribution, creative strategy, and commercial deliverables
- Demonstrated people management skills
- Highly organized with excellent attention to detail and a focus on meeting KPIs
What the job involves
- Join our innovative team where creativity meets strategy
- As the Associate Paid Media Director, you will play a crucial role in leading and overseeing all paid media elements, focusing on planning and buying across Meta, Snap, TikTok, and emerging self-serve platforms
- Lead the paid media team, ensuring excellence in media planning, buying, campaign management, and post-campaign analysis (PCA)
- Provide and implement the strategic direction for paid media products, refining sales propositions, rate cards, pricing models, and measurement structures
- Stay updated on industry changes, ensuring our paid media offerings remain cutting-edge
- Oversee the planning, setup, execution, and optimization of media campaigns to deliver optimal performance
- Ensure best-in-class distribution strategies that drive client success
- Identify new product opportunities and upsell paid media budgets
- Maintain positive relationships with clients, platform representatives, and agency partners
- Collaborate with commercial leads to integrate paid media into our commercial output, ensuring competitive deliverables and meeting commercial targets
- Provide career frameworks and managerial support to the paid media team
- Delegate workloads effectively and ensure collaboration with other stakeholders at key moments
- Share knowledge and upskill both the paid media team and the wider business on the latest platform trends and developments
- Implement and adhere to paid media processes across the business
Our take
Influencer is a technology platform that simplifies influencer marketing for both advertisers and creators. Connecting global brands with a network of vetted macro and micro creators, ensuring authenticity, quality, and creativity.
Once a connection is made, brands collaborate with creators to promote their products organically through creative content. Alongside this, the platform also provides brands with in-depth analytics on both the creators and campaign performance.
As an Official Global Marketing Partner with Meta, TikTok, YouTube, Twitch and Snapchat, Influencer has delivered award-winning campaigns for global brands like Xbox, NatWest, Amazon, Coca-Cola, Google, ASOS, and Spotify. With the growing shift towards influencer marketing, the company is poised to capitalize on this trend and extend its global reach.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
26% employee growth in 12 months
Company
Funding (1 round)
Sep 2019
$3.7m
SERIES A
Total funding: $3.7m
Company benefits
- Private Healthcare: We've got you covered for a range of healthcare needs
- Enhance Parental Leave: We support our people with big life changes
- Employee Assistance Programme (EAP): We provide confidential counselling for our people as well as financial and legal support
- Hybrid Working Model: We understand that your best work doesn't need to be in our offices. That's why we offer our people the option to work from home for two days a week
- Enhanced Annual Leave/Paid Time Off: So you can enjoy more time on personal interests and with family
- Flex National Holidays: We have a globally diverse team, so you have the choice of swapping national holidays to align with those that matter to you
- End of Year Closure: Enjoy our gift to you with paid time off at the end of the year, in addition to your annual leave
- Flexible Working: Start and finish times that can be flexed to support you
- Work from Anywhere Policy: Enjoy the freedom to work from where you want
- Dog Friendly Office: Your four-legged friends are always welcome in our office
- Influencer Tenure Programme: We appreciate the loyalty of our people by offering rewards based on the time spent working with us
- Regular Team Socials, Summer & End of Year Parties: To celebrate our success and all the amazing work our people do to achieve these
- Recognition Platform: A space for our people to celebrate each other and award points that can be converted to discounted purchases and experiences
- Learning & Development Budget: Development training to support all of our people to feel confident in their growth at any stage of their career
Company HQ
Soho, London, UK
Leadership
Ben Jeffries
(Co-Founder & CEO)Award winning Entrepreneur, Co-Founder of Breeze Clothing.
Caspar Lee
(Co-Founder)Investor and Youtuber. Co-Founder of MVE and Creator Ventures.
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