Growth Marketing Manager, Fixter

• 5+ years in growth marketing, performance marketing, or digital marketing roles
• Proven track record of scaling customer acquisition in a high-growth environment (startup/scale-up preferred)
• Automotive experience an advantage but not vital
• Strong experience in:
• Performance marketing (Google Ads, paid social)
• Brand marketing campaigns
• Social media strategy (organic + paid)
• CRM / lifecycle marketing tools (e.g., Active Campaign, Salesforce)
• Analytics & reporting (Google Analytics, Hotjar, etc.)
• Deep understanding of marketing funnels, attribution models, and KPIs
• Data-driven mindset with strong analytical skills
• Experience with A/B testing and experimentation frameworks
• Comfortable working with marketing tech stacks and automation tools
• Strategic thinker with hands-on execution ability
• Strong communication and cross-functional collaboration skills
• Entrepreneurial mindset with a bias for action

Desirable

• We are looking for an experienced Growth Marketing Manager to drive customer acquisition, engagement, and retention across multiple channels
• This role requires a highly analytical and creative marketer who can balance brand building with performance marketing execution, leveraging data to optimise the full customer funnel
• Growth & Performance Marketing
• Own and scale multi-channel acquisition strategies (paid search, paid social, display, affiliates, partnerships), as well as test new marketing channels and tactics across traditional and digital channels
• Manage and optimise search and paid social campaigns (Meta, Reddit, TikTok, etc.)
• Continuously test, measure, and improve campaign performance (CAC, LTV, ROAS)
• Brand & Integrated Marketing
• Develop and execute brand campaigns that increase awareness and trust
• Ensure consistent messaging across all marketing touchpoints
• Collaborate with creative teams to produce high-performing assets
• Social Media & Content
• Lead organic and paid social media strategy
• Build and engage Fixter’s online communities
• Work with content agencies to develop SEO-driven and social-first campaigns
• CRM & Lifecycle Marketing
• Own CRM strategy (email, SMS, push notifications)
• Build lifecycle journeys to improve conversion, retention, and reactivation
• Segment audiences and personalise communications
• Analytics & Data
• Use tools like Google Analytics, CRM platforms, and BI tools to track performance
• Develop dashboards and reporting frameworks
• Translate data into actionable growth insights
• Experimentation & Optimisation
• Run A/B or MV tests across landing pages, creatives, and channels
• Optimise conversion funnels and user journeys
• Identify new growth opportunities and channels
• What Success Looks Like:
• Sustainable growth in customer acquisition at target CAC
• Improved conversion rates across the funnel
• Increased customer retention and lifetime value
• Strong brand presence in the UK market