Senior Business Development Manager, Roku
More information about location
Convenient and affordable TV streaming players
Open for applications
Convenient and affordable TV streaming players
1001+ employees
Open for applications
More information about location
1001+ employees
Company mission
To provide its users with a more convenient and cost effective way of watching the programs they love.
Role
Who you are
- 7+ years of business development or strategic partnership experience, preferably in consumer electronics
- Strong experience with negotiation and partner management skills, leveraging a strong technical background
- Ability to collaborate, lead, and influence decisions in cross-functional teams
- Ability to work independently and collaboratively in a fast-paced environment
- Excellent verbal, presentation, and written communication skills
- Experience with data analytics & reporting tools
- Bachelor’s and/or Master’s degree in business management, engineering, or related field
- Knowledge of smart TV technology & industry is a plus, but not required
- Current Roku / Roku TV user a major plus
- Willingness to travel domestically and internationally as needed (up to 30%)
What the job involves
- As a Senior Business Development Manager you will utilize your business acumen and technical skills to understand and present the Roku OS and the various benefits of partnering with Roku to new partners
- Your technical training and partner management experience will help you identify and communicate technical requirements and product features
- You will be focused on pursuing new opportunities as well as sustaining & growing existing business partnerships, and working cross-functionally with marketing and FP&A to develop programs to drive placement and sell-through at retail
- The relationships you develop with our partners will empower you to identify & develop smart TV and audio market opportunities which will drive Roku’s direction, product roadmap, and development efforts, and ultimately contributes to Roku’s key performance metrics
- Own the business relationship with Roku TV partners: Cultivate strong partnerships with Roku TV OEMs, manufacturers, & retail partners, fostering open communication, trust, and collaboration to support mutual business goals & objectives
- Cross-functional team management: Coordinate with Roku engineering, legal, FP&A, program management, product development, and marketing teams to drive new partnership engagements. Advocate product issues on behalf of the partners within Roku and influence internal teams to resolve issues in a timely manner
- Negotiate partner agreements: Manage Roku TV brand license and/or manufacturing license agreements with OEMs and factory partners. Negotiate key product, business, and financial terms to a successful conclusion that align with Roku KPIs
- Drive market Insights: Research & analyze industry reports, perform SWOT analyses, present business opportunities and data-driven recommendations to build & defend Roku TV category share
- Conduct product research: Stay abreast of industry trends, competitor activities, and emerging technologies. Provide insights and recommendations to enhance the Roku OEM licensing strategy and market position
- Forecast analysis: Analyze sales forecasts received from partners, factories, and industry reports, and work internally with FP&A to apply market-based intelligence to forecasting & business planning
- Strategy development: Formulate comprehensive business cases that align with Roku TV's objectives and strategic goals. Ensure that these plans are tailored to drive performance against specific KPIs for Roku TV programs
- Presentation to senior management: Formulate concise presentations highlighting key business objectives & challenges, engage with senior management and other key stakeholders to ensure alignment with organizational goals and incorporate feedback
- Be an expert on Roku TV and OS: Develop a deep understanding of Roku TV products and the Roku operating system, stay informed of new features and benefits of Roku OS releases
Our take
According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.
Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.
Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users. Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library in 2021. After successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released in 2023, further exemplifying the streaming company's wider ambitions in the media sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
-6% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2016
$45.5m
LATE VC
Nov 2015
$45.5m
SERIES H
Total funding: $247.8m
Company benefits
- Medical, wellness and financial benefits
- Unlimited paid time off policy
- Work from home opportunities
- Free snacks and access to the company fitness center
Company HQ
Newhall, San Jose, CA
Articles
Leadership
Anthony Wood
(CEO)Studied Engineering at Texas A&M before founding their first company in 1986. They held VP roles at both Adobe and Netflix.
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