Marketing Manager, OpenSpace
Field Marketing
3D mapping software for construction
Be an early applicant
3D mapping software for construction
201-500 employees
Be an early applicant
201-500 employees
Company mission
To bring new levels of transparency to construction.
Role
Who you are
- Bachelor’s degree in business, marketing, technology, or relevant field of study
- 5+ years of experience in tech B2B demand generation/digital marketing/field marketing role
- Proven success managing complex and multi-faceted marketing programs, measurable with a demonstrated ability to drive ROI metrics
- Solid experiences with IT, Hi-tech or construction industry, preferably with good experiences with SaaS business solutions
- Strong project leadership experience with a proven track record creating and executing large-scale demand generation programs based on a deep understanding of market requirements
- Knowledge of B2B sales cycle and how to identify opportunities to maximize demand creation, pipeline contribution, and sales opportunity acceleration
- Construction industry marketing experience is a plus
- Proven knowledge of tools such as Salesforce, Pardot, Tableau, and WordPress. Photoshop is a plus
- This role requires the ability to travel. The average travel requirements of this role are 20%
What the job involves
- We are recruiting an experienced Field Marketing Manager to be the pivotal link in supporting marketing and sales to meet business growth objectives for the US region
- The ideal candidate will bring the experience of rapid execution of programs in a high-growth environment that enables support, accelerates pipeline and drives revenue goals
- You will leverage your experience and industry knowledge to support the execution of full-funnel marketing activity to increase brand awareness, demand generation and generate new business
- Plan, develop, manage projects and budget to ensure successful implementation of integrated marketing programs and events for demand generation, pipeline building and acceleration, and customer advocacy
- Collaborate with internal and external teams including global and US regional teams to capitalize on the marketing mix with an emphasis on ensuring a healthy pipeline for sustainable growth
- Own OpenSpace hosted and sponsored events, trade shows, conferences and webinars, tailored to the US and tied to sales growth goals
- Develop and re-purpose relevant marketing content in support of the sales team and customer success team as required by creating new case studies, presentations, whitepapers etc
- Monitor and report the campaign lead management and associated funnel analytics, ensuring leads progress and convert into high-quality sales qualified leads
- Collaborate with cross-functional marketers and manage agency relationships to create necessary messaging, assets, and campaign deliverables as needed to support marketing campaigns and address customer challenges
- Monitor market trends and competitive activities and implement initiatives to drive wins over the competition
Our take
360 photos and virtual tours are nothing new. Popularly used to enhance estate agent listings, or create tours of attractions, tools such as Kuula, Panoskin, and Matterport have captured that market. But OpenSpace is applying similar technologies to another industry sector - construction.
With a simple store-bought camera attached to a hard hat, a site walk-through creates a virtual 3D replica of any space. This detailed capture, reminiscent of Google Street View, eliminates the need for site visits, saving time and also reducing risks of visitors to building sites.
Other 360 virtual tour companies will probably offer their services to construction in the future, but OpenSpace hopes to keep the lead with its superior processing speed. (Its approach creates results in just fifteen minutes as opposed to the hours or days of other systems.) It is also well-funded, so can get on with scaling the business and developing additional AI-powered technologies to keep its value up.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
14% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Aug 2022
$9m
SERIES D
Mar 2022
$102m
SERIES D
Total funding: $200.1m
Company benefits
- Generous time-off
- Ample parental leave
- Healthcare
- Retirement savings program
Company HQ
Chinatown, San Francisco, CA
Leadership
Jeevan Kalanithi
(CEO & Co-Founder)Sold their first company, Sifteo, to 3D Robotics, where they became the President. Was also VP Product, CPO and President at 3DR.
Philip DeCamp
(Chief Engineer & Co-Founder)Former computer vision and data visualization research scientist at MIT, where they completed their PhD.
Michael Fleischman
(CTO & Co-Founder)After completing their PhD at MIT, they started Bluefin Labs, a company that specialized in the analysis of massive amounts of video. Twitter acquired Bluefin in one of its largest acquisitions.
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