Digital Web Analyst, AirHelp
Claims management company for flight disruptions
Job no longer available
Claims management company for flight disruptions
201-500 employees
Job no longer available
201-500 employees
Company mission
To make claiming compensation as easy and seamless as possible.
Role
Who you are
- Advanced skills in Google Analytics (including GA4) and Google Tag Manager (GTM)
- Experience with A/B testing platforms like Optimizely
- Experience working with the OneTrust tool
- The ability to present and communicate data in a meaningful and actionable manner
- A fundamental understanding of digital marketing channels, such as PPC, Social, Affiliates, SEO, and Display
- Experience with reporting tools like BI Office
- Knowledge of JavaScript and HTML
- Experience with server-side tracking would be an advantage
- An analytical mindset: Proficiency in data interpretation and generating actionable insights
What the job involves
- You will collaborate with a seasoned and highly motivated, multicultural team located across Europe. Your challenge will be to support business needs in a fast-changing environment and help AirHelp advance to the next level of data maturity
- Take responsibility for our Google Analytics Universal and GA4 data and its documentation
- Own and manage GTM containers, ensuring tags are working as expected, adding new tags when necessary, and removing redundant ones
- Collaborate with product managers and the marketing team to ensure the proper tracking of key performance indicators (KPIs). Understand lower-middle-upper funnel strategies KPIs
- Monitor Campaign Performance and Ad Feature Pages: identify the commercial implications and ensure site taxonomy and tagging reflect business needs and the latest technology as well as track digital campaigns
- Design and deploy data layers in collaboration with IT teams
- Provide support for any tagging or data collection issues and communicate with implementers and developers
- Assist in setting up A/B tests (currently we are using Optimizely), offering support to the developer's team, and configuring tests for the marketing team
- Deliver data insights to product managers and the marketing team
Our take
Customer support and claims tech are most often reserved for law firms and legal teams, but AirHelp’s focus on the air travel industry has carved them out a niche and amassed the company a client base of 16 million people. Focusing on assisting travellers with air travel rights, delays, cancellations, missed connections, strikes, baggage loss, and denied boarding compensation, AirHelp’s team speak 17 languages and works in partnership with law firms in 30 countries.
AirHelp’s law firm partnerships are a vital asset to the company, which must navigate a shifting sands ecosystem where different countries and companies have different laws. So far, AirHelp has amassed a significant amount of funding from the likes of ABRY Partners, which should help it continue building these partnerships and expand its operations.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Aug 2016
$12m
SERIES A
Aug 2014
$0.2m
SEED
Total funding: $12.4m
Company benefits
- Internal training programs and knowledge-sharing events
- Personalized progression plan
- Language classes
- Mindfulness platform
- Lunch subsidy
- Flexible benefits: gym membership, personal education, childcare, public transportation or leisure travel subsidy
- Health benefits
- MacBook Air
- Unlimited, free use of AirHelp's services
- Work from anywhere for 2 weeks a year
- Team days
- Events and parties
Company HQ
Friedrichshain, Berlin, Germany
Leadership
Tomasz Pawliszyn
(CEO)A Member of the Revenue Collective. Previously worked at Studio Moderna for over 9 years, while there they held Directorial and Operations roles. Prior to that, they worked as a Senior Project Leader at Toyota Motors Europe.
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