Demand Generation Marketer, Kindo
$150-185k
Workflow automation & data security
Open for applications
Workflow automation & data security
21-100 employees
Open for applications
$150-185k
21-100 employees
Company mission
To provide the tools, security and support needed to manage AI across workforces.
Role
Who you are
- The ideal candidate will be highly organized with a unique combination of experience with ABX/ABM, webinar and field event planning and execution, building out programs/emails in HubSpot, managing content syndication programs, event lead gen programs, digital ads, email marketing, content creation, and other relevant disciplines
- Attention to detail, exceptional verbal and written communication skills, high-quality standards, a positive attitude, and the ability to hit the ground running are a must
- Experience in this role at an early-growth stage cybersecurity or AI startup is a huge bonus
- 4 years of experience in demand generation or growth marketing with SaaS Software experience (preferred)
- BA/BS required with a marketing background (preferred)
- Hubspot proficiency is required
- Experience using account-based marketing platforms (Zoominfo, MarketingOS, Rollworks, 6Sense, Demandbase, Terminus, etc)
- Experienced marketer with a track record of contributing to pipeline growth and MQL/SQL conversion
What the job involves
- We're seeking an innovative and execution-oriented Demand Generation whiz to plan, build, and run inbound, events and account-based marketing programs to drive and accelerate pipeline growth and conversion
- As Kindo’s Demand Gen marketer, you will be responsible for working cross-functionally to build, execute, and track inbound and outbound marketing programs that drive awareness, generate quality demand for Kindo, and convert that demand into customers
- The level of this role is Senior Manger or Director, depending on past experience
- You’ll play a key role on Kindo’s Marketing leadership team, report to the VP of Marketing and work hand-in-hand with our Director of Marketing Operations
- Develop and implement strategic marketing initiatives, including demand generation and ABM/ABX campaigns, in collaboration with key stakeholders
- Build and manage multi-channel campaigns to drive demand, leveraging platforms for email, PPC, and social ads
- Engage key audiences to enhance brand awareness and lead generation
- Construct segmentation and audience lists for outbound campaigns
- Analyze marketing campaign performance and build KPI reports to guide iterative improvements
- Provide data-driven insights for campaign planning and optimization
- Collaborate with marketing teams to create and manage diverse content plans, including social posts, articles, videos, and gated content
- Manage content syndication programs to acquire new leads and maintain high-quality lead standards
- Plan and execute quarterly in-person ABM events and develop webinar strategies that align with pipeline development goals
- Coordinate with internal and external stakeholders to ensure successful event execution from start to finish
- In collaboration with the Director of Marketing Operations, you’ll support sales and SDR teams with strategic prioritization of outbound efforts, account selection, and execution of outbound campaigns
- Create and manage a monthly sales sprint calendar in the CRM, aligning with demand generation programs to optimize sales efforts
Our take
Kindo is making AI safer for adoption by enterprises. In the past, third parties would have to aggregate cloud apps and centralise control of AI on behalf of a company wishing to use the software, wasting time and leading to potential security breaches. Through Kindo, customers can customise and centralise control of AI software themselves.
Kindo’s solution is an API that gives enterprises the freedom to manage AI across their entire workforces, while keeping the software centralised and compliant with regulations. Kindo claims that all AI models are supported on its platform, and deploys enterprise-level security in-house and in the cloud.
With a surge in companies using AI, Kindo’s product offers a new level of agency for companies hesitant to let third-party software into its systems. It's unsurprising that investors have been attracted to Kindo, whose most recent funding round will be used to enhance its systems and further embark upon R&D for its product..
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (2 rounds)
Jul 2024
$20.6m
EARLY VC
Sep 2023
$7m
SEED
Total funding: $27.6m
Company benefits
- Equity package
- Comprehensive health, dental, and vision insurance
- Unlimited vacation and paid time off policies
Company HQ
Little Tokyo, Los Angeles, CA
Leadership
Tony Wong
(SVP of Enterprise Product and Operations)Previously VP of Product at Upside.gg, Founder at Applied Agile and Digital Onion, and was an Agile Organisational Designer at Splunk.
Ron Williams
(CEO)Also the Limited Partner at First Close Partners. Previously Investor at Andela, Investor at Flutterwave and Seed Investor at Coily.
Charlie Hulcher
(Founding Engineer)Previously Software Engineer at OpenSea, Senior Distributed Systems Engineer at Subspace, Engineering Manager at Bird and was CTO of UpChannel.
Bryan Vann
(CTO)Was a Senior Engineering Director at Google alongside a number of other roles there. Was also a Software Consultant at Clutch Legal Staffing and an Extreme Blue Engineering Intern at IBM.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 2 more jobs at Kindo