Lifecycle Marketing Manager, Signos
Glucose monitoring tools for weight loss
Job no longer available
Glucose monitoring tools for weight loss
101-200 employees
Job no longer available
101-200 employees
Company mission
To optimize metabolic health for all.
Role
Who you are
- 3-4+ years in consumer lifecycle marketing, user engagement or retention
- Background in ecommerce a must; app and/or subscription experience preferred; health and wellness or luxury a bonus
- B2C experience a must; a mix of B2C and B2B a bonus
- Experience with Iterable, Mode, Google Analytics, Parcel, Asana preferred; diverse experience with similar tools will be considered
- Knowledge of dynamic templating/personalization a must
- Strong analytical and problem solving skills
- Excellent written and verbal communication skills
- Basic HTML and CSS skills (you won’t be coding, but you should be able to find the needle in the haystack)
- Solutions over problems attitude a must to succeed in this role
- Light knowledge of CAN SPAM, CCPA, MPP, and other legal and industry challenges a bonus
What the job involves
- Build member journeys that feel impactful, not overwhelming across multiple channels (email, SMS, push, and net new) with measurable results
- Ideate on net new messaging and test multiple hypotheses to determine what drives our members to success and better experiences
- Own the segmentation and timing strategy for Signos’s content emails to increase engagement
- Oversee daily and weekly leads campaigns to drive growth
- Act as a campaign manager for lifecycle projects by overseeing the campaign calendar and Asana to ensure design, copy, development, and deployment happen on time
- Collaborate with product and support to identify and close gaps in the member experience
- Work closely with the analytics team to build reporting and ensure KPIs are met and managed
- Manage select vendor relationships and non-automated data feeds
Our take
Sticking to diets and exercise regimes is tough - we all make that New Year’s resolution, but less than a third of us actually follow through. Signos sets out to make it easier with its real-time glucose monitoring to help you see how food, exercise and more is affecting your body.
What’s unique about its package is the CGM (Continuous Glucose Monitor) - the first FDA approved of its kind - a small wearable patch to put on your arm, which connects to an app that displays your glucose levels at all times. Input what you’re eating into the platform, and it starts to build a picture of how different foods affect you personally.
Signos is really setting itself apart now as its system has been approved by the US Food and Drug Administration for weight management, giving it far more credibility than just being another health-tech startup. Unlike expensive GLP-1 drugs from companies like Novo Nordisk and Eli Lilly, which can cost around $1,000 a month and aren't always easy to access, Signos is available directly to consumers and at a lower price point. With many Americans struggling with their weight, it's positioning itself in an accessible, long-term tool rather than a quick fix.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (2 rounds)
Oct 2023
$20m
SERIES B
Nov 2021
$13m
SERIES A
Total funding: $33m
Company HQ
Mills Estates, Burlingame, CA
Leadership
Sharam Fouladgar-Mercer
(Co-Founder & CEO)A former associate at JP Morgan, they have sat on the board of Makara and TouchCommerce. They are still a board member at Onclusive - which they founded and are the former CEO of - as well holding advisory roles at Correlation Ventures and Clearco.
Pierre Wehbe
(Co-Founder & Chief Architect)Previously co-founded European Innovation Academy and Sfearia, as well as working as a Software Engineer at Atheer.
Bill Tancer
(Co-Founder & Chief Data Officer)Previously worked as a Prosecuting Attorney within the US Navy Reserves, as Director of Market Research at LookSmart, Director of Corporate Strategy at Zaplet, SVP of Global Research at Experian and Principal at Tancer Advisory Services. They've also published two books about business, one a NYT Bestseller, and still work as an Advisor at Onclusive.
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