Growth Marketing Manager, Productboard
+ Stock options
Product management platform
Open for applications
Product management platform
201-500 employees
Open for applications
+ Stock options
201-500 employees
Company mission
To help companies across the globe build truly excellent products.
Role
Who you are
- This is an opportunity for the right person to own the acquisition-centric experimentation initiatives across marketing channels
- 3+ years of experience in Growth Marketing (SaaS preferred)
- Strong analytical skills with experience in A/B testing, conversion rate optimization, and funnel analysis. Experience with Google Analytics, Amplitude, and Looker a plus
- You understand cohort analysis, segmentation, statistical significance, and know how to derive insights from data
- Deep understanding of subscription products and self-service flywheels
- Experience leading executive-level discussions and technical deep dives with engineering teams
- You have strong organizational, planning, and analytical skills
What the job involves
- The Growth team’s goal is to make it exceptionally easy for people around the world to discover, trial, buy, and use our suite of products and services
- As a result, our team is responsible for driving sustainable business growth by increasing acquisition, monetization, conversion, and retention throughout the end-to-end customer funnel
- We’re looking for a Growth Marketer who’s curious about data and passionate about accelerating conversion rate optimization
- You will be an integral member of our product-led growth strategy, working with teams that span across our Self-Serve and Sales products
- You will report to the Head of Growth
- Partner with Product, Engineering, Design, and GTM stakeholders to execute high-impact experiments, self-serving execution wherever possible. You’ll also partner with Marketing to find opportunities to drive website traffic and generate qualified leads across email and in-app channels
- In partnership with Marketing, own conversion KPIs (leads, MQLs, booked demos) throughout the funnel related to direct, paid, and organic traffic and report on inputs, outputs, insights, and plans
- Leverage data insights to identify conversion bottlenecks and opportunities across multiple channels, including website, email, in-product, and social media
- Define and implement the CRO experimentation roadmap, utilizing A/B and multivariate testing, to improve funnel conversion
- Define and monitor KPIs that provide insight into the health of the business
- Prepare recommendations and present findings from experiment data to executive stakeholders
- Conduct market research, identify industry trends, and provide competitive analysis
- Evangelize data-centricity and best practices across the company
Our take
Productboard is a product management system which plays a major role in helping businesses understand their market, letting them get the best products to market quickly. The platform is particularly focused on helping companies understand what customers require from them, enabling sound decisions to be made on what to prioritize.
The platform organizes project management with customer feedback as its primary guiding factor, helping businesses identify the most important trends based on demand. The scope of its offerings enables it to provide thousands of leading companies with the various tools they need to drive growth. It continues to add new capabilities to bring extra value to this customer base.
Steph
Company Specialist at Welcome to the Jungle
Insights
-19% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Feb 2022
$125m
SERIES D
Apr 2021
$72m
SERIES C
Total funding: $257.7m
Company benefits
- Competitive stock options
- Continuous professional growth
- Investment into your health & wellness
- Free food and catered lunches
- Pet-friendly offices
Company HQ
Union Square, San Francisco, CA
Leadership
Hubert Palan
(Co-Founder & CEO)Startup Mentor, Advisor and Angel Investor. Previously VP of Product Management at GoodData and Head of Product and Marketing at Maestro Market.
Daniel Hejl
(Co-Founder & CTO)Previously Senior Software Engineer at Trumaker, TopMonks and ICZ, as well as Software Engineer at Allianz Direct New Europe and Qbizm Technologies.
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