Senior Manager of AI Content Marketing, Docebo
CA$107.4-143.2k
+ Discretionary Bonus Incentive + ESPP
More information about location
3 days a week in office
Multi-product learning suite
Be an early applicant
Multi-product learning suite
501-1000 employees
Be an early applicant
CA$107.4-143.2k
+ Discretionary Bonus Incentive + ESPP
More information about location
3 days a week in office
501-1000 employees
Company mission
To redefine the way enterprises learn by applying new technologies to the traditional corporate learning management system market.
Role
Who you are
- SaaS Seasoning: You bring 8+ years of B2B content marketing excellence, including at least two years leading the charge within a high-growth B2B SaaS environment
- Proven Impact: You have a verifiable track record of building content programs that don’t just look pretty—they drive real, measurable business outcomes
- The AI Architect Mindset: You don’t just play with AI tools; you design entire systems around them, operationalizing production without ever sacrificing quality or authentic brand voice
- Agile Navigator: You thrive in high-speed environments, possessing the rock-solid judgment needed to pivot gracefully when priorities shift
- Domain Authority: You have a deep-seated familiarity with HR tech, ed-tech, or enterprise learning, and you’re not afraid to put your bold opinions on where the industry is headed into print
What the job involves
- As a Senior Manager, AI Content Marketing, you are responsible for making Docebo impossible to ignore through content
- You're the strategic architect behind how we show up, what we say and why it matters
- Content at Docebo doesn’t just support the business
- It shapes the conversation, drives pipeline, and helps us continue to build the category
- The role will sit at the intersection of content strategy and systems thinking
- You’ll own Docebo’s AI content strategy and production system, designing the workflows, prompts, and processes
- You'll lead content strategy across the full funnel, covering thought leadership, research, campaigns, and editorial, and you'll work closely with product marketing, demand gen, and brand to make sure every piece of content connects to pipeline and to the category story we're building
- This is not a traditional content role
- You'll spend as much time designing systems as you will crafting strategy
- If you've thought seriously about how to operationalize AI in a content function without losing quality or voice, this role was built for you
- Engineer the Engine: Build and own Docebo’s AI content production system, designing the sophisticated workflows and prompts that transform raw briefs into high-impact, publish-ready masterpieces at scale
- Architect the Strategy: Lead the evolution of our content roadmap, steering annual planning and quarterly campaigns to ensure we are always telling the stories that matter most right now
- Command the Calendar: Direct our editorial priorities to ensure Docebo remains the definitive, undisputed voice on AI workforce readiness while connecting every initiative to measurable ROI
- Guard the Vibe: Own and amplify the Docebo brand voice, keeping it razor-sharp and bursting with the personality needed to stand out in a crowded market
- Fuel the Funnel: Partner closely with Product Marketing and Demand Gen to craft strategic content that cuts through the noise and converts interest into a tangible pipeline
- Master the Flow: Orchestrate cross-functional collaboration to track, map, and report on content in flight, ensuring seamless delivery across every channel
- Decode the Data: Own the scoreboard for content performance, diving deep into the "why" behind the numbers to constantly optimize our next move
Our take
E-learning has become a huge sub-sector in the corporate training market. Driven by a growing trend of remote work and training, the global online e-learning market was approximately $325 billion in 2025 and is forecasted to grow considerably, up to $665.06 billion by 2031.
Docebo is one of the key players in this industry, its easy-to-use, highly configurable and affordable learning platform has the end-to-end capabilities and critical functionality needed to train internal and external workforces, partners and customers. Bringing a broad range of learning materials together on one platform has created a highly scalable product that has become a market leader over the last decade.
Docebo's client base includes some of the world's biggest companies, such as Amazon, Walmart and Coca-Cola. The company's international expansion strategy has remained its primary focus, building offices worldwide, acquiring companies (such as Skillslive) and completing two successful IPOs.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
9% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Feb 2015
$3m
SERIES A
Feb 2012
$2.9m
SEED
Total funding: $6.1m
Company HQ
Fashion District, Toronto, ON
Leadership
Claudio Erba
(Founder & Chief Innovation Officer)Former Product Manager for Selpress. Former Board Member VP at Rysto.
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