Senior Analytics Engineer, Linktree
Platform to connect your entire online ecosystem
Job no longer available
Platform to connect your entire online ecosystem
201-500 employees
Job no longer available
201-500 employees
Company mission
To connect audiences to all of your content with just one link.
Role
Who you are
- A platform mindset. Data teams main focus is not to do repetitive data transformation and integration jobs for others. The team builds the infrastructure and tools that allows Linktree to perform these tasks at scale by enabling all teams to perform data-related jobs themselves
- You understand data-driven product development and have experience with the typical tools used by high-performing product teams, such product analytics, experimentation, but also general purpose BI tools
- Experience in data modelling with the ability to translate business requirements to fit for purpose data products for critical use-cases (reporting to the board, understanding key drivers of product success)
- Experience operating at scale. You have worked on data systems that power a product that serves hundreds of millions of active users
- Proficient in SQL and experience with working on cloud-based warehouses (experience in Snowflake is a bonus), as well as working with DBT
What the job involves
- Linktree’s Analytics Engineering team is at the forefront of transforming the way Linktree leverages data, working closely with the insights, data platform product and marketing teams to become truly data driven
- As an Senior Analytics Engineer at Linktree, you will be the driving force behind scaling how data is consumed at Linktree
- Not only will you be modeling some of our most important data sets to gain insights, such as the data that helps us understand the driving factors behind the success of our product or our revenue, we take self-service one step further
- You will also build the platform that can be used by Data Analysts, Marketers, Engineers and anyone else who is interested to model their own data to fit their specific needs and not be dependent on a data team
- This is your opportunity to make an impact at Linktree and push the boundaries of what is possible with data self-service!
- Build the platform that allows data analysts, product managers, marketers and other heavy data users to model their own data as well as making that data available in tools of their choosing, such as product analytics tools, BI tools, an experimentation platform or our CRM system
- Continue leading the transformation to make data a first-class citizen in software development at Linktree. This includes defining standards and providing guidance to product teams who emit the vast majority of our data
- Build and maintaining robust, efficient and integrated data models. We don’t believe that Analytics Engineers should be painfully cleaning up after others and deal with bad data all day long, if you are faced with a “garbage in, garbage out” situation, you will work with the engineers in our product teams to come up with a better way to emit the raw data
- You will also provide support to other data users including peer-reviews, training and acting as a data modelling/SQL/dbt SME across various business initiatives
Our take
Linktree emerges as a response to Instagram's initial limitation on incorporating clickable links within posts, offering users a solution to guide their followers' online interactions. The platform allows users to create one evergreen link to their Linktree profile that can be edited to included links to differnt content.
What truly distinguishes Linktree is its role in shaping a new market segment upon its inception and its sustained dominance, capturing an impressive 90% of the market share within its niche. Its adaptability proves to be a significant asset, catering to a diverse array of industries, including real estate, wellness, music, politics, and healthcare. This flexibility, coupled with its established presence and user-friendly interface, has solidified Linktree as a premier choice for brands and individuals looking to curate their online presence seamlessly.
In early 2002, Linktree achieved Unicorn status through a highly successful funding round, attesting to its enduring impact and viability in the tech landscape. With a global user base exceeding 30M, the platform boasts partnerships with renowned brands such as aShopify, Facebook, TikTok, YSL, and HBO. As Instagram evolves to permit multiple links in users' bios, Linkree faces new competition. However, Linktree's proven track record, coupled with its continuous innovation, positions it as a formidable player, capable of providing distinctive value beyond the basic multi-link functionality.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-33% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Mar 2022
$110m
SERIES B
Mar 2021
$32.2m
SERIES B
Total funding: $152.9m
Company benefits
- We recognize that our team are individually unique and have designed our benefits with this in mind. Each person has an annual allowance of $4,900 USD (pre-tax, pro-rata based on start date) to use on things like (but not limited to) fitness memberships, development courses, childcare, travel, charitable donations, pet insurance, green energy - the choice is theirs!
- 401k matching up to 6%
- We provide top-flight medical, dental, vision, disability and life insurance - we cover 100% of your monthly premiums (and 80% for your dependents)
- Employee Stock Option Program - we want each and every employee to share in the company’s success as we go further together
- We have a paid 18-week parental leave program that is inclusive of birth and non-birthing parents and supports the whole parenting lifecycle. We also offer 4 weeks of paid leave for early pregnancy loss and the full parental leave for later pregnancy loss, in addition to a support program
- We are proud to offer all regular full-time and part-time employees 20 hours paid volunteering leave per calendar year
- Flexibility is at the core of Linktree, so whether you prefer fully remote, the office, or a bit of both, the choice is up to you. We trust you to get the work done
- We have several diversity and inclusion initiatives underway, including a D&I council, training for all staff on neurodiversity, unconscious bias, and the incorporation of a transpositive inclusion policy
- We prioritize our team's mental health, with all employees having free access to Uprise, including 1:1 coaching sessions from qualified psychologists or counsellors
Company HQ
Collingwood, VIC
Leadership
Alex Zaccaria
(Co-founder & CEO)Previously Director at Bolster Music, Happy Hobo and Bolster Group and Operations Manager at Dominant Music for 7 years.
Anthony Zaccaria
(Co-founder)Previously Account Manager at The Sound Alliance for 2 years, Director at Bolster Group for 6 years and Account Director at Native Digital for 8 months.
Nick Humphreys
(Co-founder)Previously Creative Director and Founder at Bolster Group for 9 years and Graphic Designer at Common Trolls Records for 1 year.
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