Media Operations Manager, Moonbug
Office located in Camden, London
Entertainment company for kids
Open for applications
Entertainment company for kids
501-1000 employees
Open for applications
Office located in Camden, London
501-1000 employees
Company mission
To create shows that kids & parents love.
Role
Who you are
- The successful candidate will be a creative thinker who can juggle multiple and diverse responsibilities, with a strong emphasis on organisation and meticulous attention to detail
- This is a demanding and fast-paced role with growth potential that requires proactivity & a strong work ethic
- Bachelor’s degree in Marketing, Advertising, Business, or a related field
- Experience in paid media management, preferably within the entertainment or digital content industry
- Proven track record of successfully managing large-scale paid media campaigns with significant budgets
- Proficiency in digital advertising platforms such as Google Ads, Facebook Ads Manager, Twitter Ads, LinkedIn Ads, and programmatic buying tools
- Strong analytical skills with the ability to interpret data and generate actionable insights
- Excellent project management skills, with the ability to handle multiple campaigns simultaneously and meet deadlines
- Strong communication and presentation skills, with the ability to convey complex information clearly and concisely
- Experience with A/B testing and performance optimization techniques
- Knowledge of SEO, SEM, and web analytics tools (e.g., Google Analytics) is a plus
- Passion for the entertainment industry and a deep understanding of the digital media landscape
- Must be comfortable working with multiple timelines and deliverables
- Must be detail oriented with strong organisational skills
- Comfortable working with large sets of data and numbers
- Self-starter, able to work both independently and in a team environment
- Strong working knowledge of Microsoft Office
What the job involves
- We are seeking an experienced Ad Operations Manager to run the global day-to-day operations, management, integration of inventory from various platforms and analytical reporting of media operations
- You will be working with some of the biggest brands in the Kids and Family space. You will be based in our London office and work closely with the team in LA
- Moonbug’s Media team are expected to become experts in our managed content and perform competitive analysis to gain an understanding of how we can create new offerings for the market
- This role will be responsible for planning, executing, and optimising paid media campaigns across various digital platforms to drive brand awareness, engagement, and conversions
- Strategy Development: Assist in the development and lead the execution of comprehensive paid media strategies to support the growth and engagement of Moonbug's content and brands
- Campaign Management: Manage and optimise paid media campaigns across various channels, including search, social, display, video, and programmatic
- Audience Research: Conduct audience research and utilise insights to inform targeting strategies and campaign optimizations
- Performance Monitoring: Monitor and analyse campaign performance, providing regular reports and actionable insights to stakeholders
- Creative Collaboration: Collaborate with creative teams to develop compelling ad creatives and landing pages that drive results
- Budget Management: Manage budgets, ensuring efficient allocation of spend and maximising return on investment (ROI)
- Industry Awareness: Stay up-to-date with industry trends, platform updates, and best practices to continuously improve campaign performance
- Vendor Management: Oversee relationships with external agencies and vendors, ensuring alignment with campaign goals and objectives
- Team Support: Mentor and provide guidance to junior team members, fostering a collaborative and innovative team environment
Application process
- 🗣️Our interview process involves two main stages
- 📞Recruiter Call (30 min)
- 📞1st stage video call (30 – 45 min)
- 🤝In office face to face interview + office tour (45 min)
Salary benchmarks
Our take
Moonbug is a global entertainment company producing fun, engaging and safe content for kids. With bases in London and Los Angeles, Moonbug’s video and audio content is produced with the goal of teaching compassion, empathy and resilience to its young audience.
Despite its relatively recent inception in 2018, the company owns properties including Blippi, Little Baby Bum and CoComelon, content that is distributed around the world on platforms including YouTube and Netflix, with the latter’s first series generating over 30 billion minutes of viewing. Its market presence is strong, with accompanying merchandise sold via Walmart and Amazon, and adjacent offerings such as its CoComelon video game.
Following the acquisition of Singapore-based One Animation, Moonbug has worked to increase its footprint in Asia, as well as making plans to take on South America and the Middle East. A 2023 rebrand seeks to raise the profile and recognizability of the brand as it continues both growth and diversification - for instance by partnering with Audible on a series of family-friendly podcasts.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (2 rounds)
Jul 2020
$120m
SERIES B
Dec 2018
$145m
SERIES A
Total funding: $265m
Company benefits
- Life Insurance
- Private Health Insurance
- Parental Leave
- Wellness Resources
- Others
Company values
- Empathy
- Resilience
- Compassion
Company HQ
Camden Town, London, UK
Articles
Leadership
John Robson
(COO)Previously served as Executive Vice President of Base79, an Advisor for MTV Networks and Signet, Vice President & General Manager of Global Content for HTC, Senior Vice President & General Manager of Digital Distribution for Paramount Pictures, and served in various Marketing roles for Sainsbury's.
Rene Rechtman
(CEO)Previously co-founded NN and CSSE, acting here as Management Consultant. Served as Head of Non-Linear Media for The Walt Disney Company International, President Inter for Maker Studios, CEO for goviral, Vice President and Managing Director for TradeDoubler, Business Development Director for Incentive, and as Account Director for KS Consult.
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