Paid Search Manager, Hostaway
+ Stock Options
Vacation rental software for property managers
Job no longer available
Vacation rental software for property managers
201-500 employees
Job no longer available
+ Stock Options
201-500 employees
Company mission
To partner with property managers in the growth of their business by providing solutions to achieve their goals.
Role
Who you are
- 5+ years experience in pay-per-click, search engine marketing, managing multi-million-dollar budgets, and managing campaigns across multiple platforms. The platforms we will focus on are, Google Ads, Meta, Bing, Linkedin, and TikTok
- Google Ads & Google Analytics Certified with experience in Google Tag Manager
- Expert level proficiency in reporting and analyzing full funnel metrics
- Expert level ability to report success via various metrics including ROI, ROAS, CAC, LTV, payback time, churn, retention, etc
- Competency in competitor research and tools like SEMrush and Ahref
- Experience in A/B testing
- Experience using relevant AI tools
- Bachelor’s degree in marketing, advertising, communications, or related field
What the job involves
- As we expand, security is a top priority, and we're seeking a skilled Paid Search Manager to join our team
- They will be the sole individual in this area of the business and they will need to be comfortable with hands-on work as well as planning mid to long term company needs
- Hostaway is seeking a dynamic Paid Search Manager to own and lead our multi-million dollar program, driving measurable impact on our growth and success
- You’ll collaborate with cross-functional teams and be fully responsible for optimizing and scaling campaigns while managing the budget to maximize ROI
- Join us to make a significant contribution in a fast-growing, innovative environment!
- You will report to the VP of Marketing giving you direct access and accountability for high impact projects
- Own and manage the paid search program at Hostaway - Google Ads, Meta, Linkedin, Bing, TikTok, etc
- Optimize our pay-per-click program to maximize leads, MQLs, SAL, SQLs, and wins
- Report performance on a weekly/monthly/quarterly cadence
- Optimize bids and budget to maximize performance and ROI of all pay-per-click efforts
- Conduct keyword research to ensure our ads target the most amount of relevant keywords and ICP users
- Write ad copy that drives conversion and collaborate with design teams on effective ad creatives
- Design and conduct A/B tests to optimize ad creatives and landing pages to increase conversion rates
- Develop a testing roadmap comprised of the latest industry trends, tools, and best practices in digital marketing and growth to enhance our marketing strategies
- Stay current on pay-per-click / search engine marketing practices and collaborate with peers on the Marketing team
Our take
Hostaway is an all-in-one vacation rental software solution designed to help property owners streamline and grow their businesses. Hostaway’s product provides property owners a way to present their services to the wider market, making them available on different platforms through the use of its multi-integration software.
What makes Hostaway unique is its comprehensive property management ecosystem. beyond just listings, the platform allows clients to manage their properties across a wide range of platforms, including Airbnb, Booking.com, and HomeAway. it also integrates with other key services like Stripe, Expedia, and Tripadvisor, offering customizable solutions that support the diverse needs of vacation rental hosts.
It also had impressive growth over the past five years, with revenue doubling to tripling each year. Alongside this, it recently raised substantial funding to fuel its expansion across Europe and accelerate product development. With its strong track record and clear vision for the future, the future is one of much excitement for Hostaway.
Freddie
Company Specialist at Welcome to the Jungle
Insights
84% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Dec 2024
$404.7m
GROWTH EQUITY VC
May 2023
$175m
GROWTH EQUITY VC
Total funding: $582.6m
Company benefits
- Company stock options provided to every role
- Career advancement opportunities
- Dynamic international culture
Company HQ
Brickell, Miami, FL
Leadership
Marcus Räder
(Co-Founder & CEO)They have previously served as Product Manager and then Advertising Operations Manager at Kiosked, before moving to be Product Manager at Yousician.
Saber Kordestanchi
(Co-Founder & CSO)They co-founded OrumITC before moving to serve as a Software Engineer at booncon and then Kiosked. They were CTO and COO at Hostaway before becoming CSO.
Ken Weary
(COO)An accomplished international SaaS Executive and Operations Leader specializing in scaling B2B companies to new heights. They joined Hostaway in 2024 as COO.
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