Paid Search Manager, Hostaway
+ Stock Options
Vacation rental software for property managers
Job no longer available
Vacation rental software for property managers
201-500 employees
Job no longer available
+ Stock Options
201-500 employees
Company mission
To provide an unparalleled service to property managers around the globe. We enable their success through a platform of innovative and dependable products and services.
Role
Who you are
- 5+ years experience in pay-per-click, search engine marketing, managing multi-million-dollar budgets, and managing campaigns across multiple platforms. The platforms we will focus on are, Google Ads, Meta, Bing, Linkedin, and TikTok
- Google Ads & Google Analytics Certified with experience in Google Tag Manager
- Expert level proficiency in reporting and analyzing full funnel metrics
- Expert level ability to report success via various metrics including ROI, ROAS, CAC, LTV, payback time, churn, retention, etc
- Competency in competitor research and tools like SEMrush and Ahref
- Experience in A/B testing
- Experience using relevant AI tools
- Bachelor’s degree in marketing, advertising, communications, or related field
What the job involves
- As we expand, security is a top priority, and we're seeking a skilled Paid Search Manager to join our team
- They will be the sole individual in this area of the business and they will need to be comfortable with hands-on work as well as planning mid to long term company needs
- Hostaway is seeking a dynamic Paid Search Manager to own and lead our multi-million dollar program, driving measurable impact on our growth and success
- You’ll collaborate with cross-functional teams and be fully responsible for optimizing and scaling campaigns while managing the budget to maximize ROI
- Join us to make a significant contribution in a fast-growing, innovative environment!
- You will report to the VP of Marketing giving you direct access and accountability for high impact projects
- Own and manage the paid search program at Hostaway - Google Ads, Meta, Linkedin, Bing, TikTok, etc
- Optimize our pay-per-click program to maximize leads, MQLs, SAL, SQLs, and wins
- Report performance on a weekly/monthly/quarterly cadence
- Optimize bids and budget to maximize performance and ROI of all pay-per-click efforts
- Conduct keyword research to ensure our ads target the most amount of relevant keywords and ICP users
- Write ad copy that drives conversion and collaborate with design teams on effective ad creatives
- Design and conduct A/B tests to optimize ad creatives and landing pages to increase conversion rates
- Develop a testing roadmap comprised of the latest industry trends, tools, and best practices in digital marketing and growth to enhance our marketing strategies
- Stay current on pay-per-click / search engine marketing practices and collaborate with peers on the Marketing team
Our take
As several accommodation marketplace platforms have sprung up to improve individual aspects of travel experiences, Hostaway sets itself apart by being an all-in-one vacation rental software solution. Hostaway’s product provides property owners a way to present their services to the wider market, making them available on different platforms through the use of its multi-integration software.
Hostaway offers a unique property management ecosystem by enabling clients to manage properties across major sites such as Airbnb, Booking.com, and HomeAway. Hostaway also integrates with platforms such as Stripe, Expedia, and Tripadvisor to offer a customisable vacation rental host solution.
Since the company's launch in 2015, Hostaway has successfully integrated with over 100 rental and short-stay vendors, as well as being named the preferred partner of companies such as Airbnb and Vrbo.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
84% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Dec 2024
$365m
GROWTH EQUITY VC
May 2023
$175m
GROWTH EQUITY VC
Total funding: $542.7m
Company benefits
- Stock Options Program
- Remote work opportunity
- Flexible work schedule
- Co-working space refund
- Annual paid vacation
- Knowledge sharing sessions
- Multicultural working environment
Company values
- Our customers’ success is our success
- Show empathy towards each other
- We give true ownership and empowerment to our employees
- We move forward in the face of odds that are stacked against us
- Exercise critical thinking
- Transparency in communication, both internally and externally
Company HQ
Old Town, Toronto, ON
Articles
Leadership
Marcus Räder
(Co-Founder & CEO)They have previously served as Product Manager and then Advertising Operations Manager at Kiosked, before moving to be Product Manager at Yousician.
Saber Kordestanchi
(Co-Founder & CMO)They co-founded OrumITC before moving to serve as a Software Engineer at booncon and then Kiosked. They were CTO at Hostaway before becoming COO.
Mikko Nurminen
(Co-Founder & Investor)They are a serial entrepreneur and hold founder/co-founder status at several startups including Addsearch, Serviceform, Pikkuyrittäjät & Pizzanpaistajat ry.
Ken Weary
(COO)An accomplished international SaaS executive and operations leader specializing in scaling B2B companies to new heights.
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