Marketing Analytics Director, Grafana Labs
CA$180.9-217.1k
+ RSUs
Open & composable observability platform
Be an early applicant
Open & composable observability platform
1001+ employees
Be an early applicant
CA$180.9-217.1k
+ RSUs
1001+ employees
Company mission
To unite data, no matter where it lives, and empower its users to analyze, take action, and make smart decisions.
Role
Who you are
- You may not meet every requirement, and that’s okay. If this role excites you, we’d love you to raise your hand for what could be a truly career-defining opportunity
- We are looking for a technical expert who can translate complex data into clear executive-level direction and who proactively builds systems that prevent AI-generated noise from drowning out actual signals
- 8+ years in Marketing Analytics, GTM Strategy, or Data Science, with at least 2 years in a lead architect capacity (IC track or player-coach; people management not required) within a high-growth SaaS or PLG environment
- Demonstrated history as a force multiplier. You can point to specific tooling, rituals, evaluator systems, or frameworks you built that made other analysts or the broader org measurably better. A portfolio of dashboards you personally produced is not sufficient
- Data Science and Engineering: Mastery of SQL and Python required. Deep experience architecting data environments in Google BigQuery, Snowflake, or similar warehouses
- Hands-on AI fluency as a builder, not a user. You have built and shipped agentic systems with Claude Code, MCP, or comparable tools. You understand where LLMs fail and how to design around those limitations. You have built evaluator agents, prompt-grading systems, or analytical quality tooling in production
- Automation Proficiency: Hands-on experience building complex logic and integrations using N8N, custom API orchestration, or MCP-based tooling
- Visualization and BI: Advanced proficiency in modern data stack visualization tools (Grafana, Looker, Tableau) to build executive-grade dashboards
- Strategic Acumen: Proven ability to create structure in highly ambiguous environments and build target-setting frameworks from scratch
- MarTech Ecosystem: Deep familiarity with connectivity between Salesforce, marketing automation, and product-led data streams
- Executive presence with experience presenting to executive and board audiences, including sound judgment about what data is and isn't ready to share up the chain
- Education: Bachelor's or Master's degree in a quantitative field (Data Science, CS, Statistics, Business Analytics). MBA or MS in Data Science is a significant plus
What the job involves
- We are seeking a Marketing Analytics Director to lead the evolution of our marketing data stack and raise the analytical rigor of the entire marketing organization
- This is a critical role for a builder-practitioner who works at the intersection of Data Science, Marketing Strategy, GTM, and AI Operations
- You won't just report on the funnel
- You will build the systems that make every analyst on this team sharper, including the AI agents themselves
- As the Marketing Analytics Director , you will be the lead architect of our data-driven growth engine, connecting high-level strategy with advanced technical execution
- You will move beyond traditional reporting to build a self-sustaining marketing ecosystem, leveraging Google BigQuery, Grafana, and agentic AI to create a unified source of truth and a culture of analytical rigor
- Your mandate is to move the needle on demand generation across the entire marketing funnel, while raising the standard for how analytical work gets produced, challenged, and shipped across the org
- You will architect a dual-track target-setting framework that balances high-velocity top-of-funnel growth with deep-funnel quality, ensuring GTM resources are directed toward high-converting user cohorts optimized for Grafana adoption and long-term retention
- You will be expected to engineer the underlying data schemas, design predictive models, and implement the BI frameworks that shape our global GTM strategy
- Strategic GTM Partnership: Serve as the primary strategic partner to the GTM Leadership team (VP of Demand Gen, VP of Regional and Events, Head of Marketing Ops, CMO, Revenue Operations, Sales leadership and more), translating complex data into a clear roadmap for demand generation and revenue growth
- Dual-Track Target Setting: Architect and own a sophisticated forecasting framework that balances top-of-funnel volume with high-intent lead quality, optimized for Grafana Cloud conversion and retention
- Predictive Modeling and ROI: Develop and maintain machine learning models (Attribution, MMM, LTV) to predict campaign impact and steer budget allocation toward the highest-ROI channels
- Data Warehouse Architecture: Oversee the structure of marketing data within Google BigQuery, ensuring a scalable single source of truth that connects product usage data with marketing touchpoints
- Causal Inference and Inflection Hunting: Move beyond descriptive analytics to perform causal inference and predictive trend analysis. When the data shows an anomaly, whether a 3-month spike, a regional dip, or a campaign that overperformed, isolate the window and dig in
- Executive Storytelling: Transform technical data outputs into clear, compelling narratives for the executive team and board. Deliver a succinct read and go deep where pushed
- Agentic Insights: Deploy LLM-powered agents (Claude Code, MCP-based tooling, or comparable) to monitor BigQuery datasets and automatically flag quality shifts in the funnel before they impact revenue
- Autonomous Workflows: Implement orchestration patterns (N8N, custom MCP servers, or equivalent) to build self-healing data pipelines and automated responses to market signals, such as automated spend shifts based on conversion anomalies
- Predictive Quality Scoring: Build and deploy AI-driven scoring models that separate high-value potential users from low-signal volume, helping Sales and Marketing prioritize effectively
Our take
Observability plays a crucial role in software development, where dashboards are pivotal for monitoring the health of IT infrastructure across an organization. However, for developers, the frustration of spending unnecessary time navigating between different dashboards to find the latest information detracts from valuable programming time.
Grafana creates customizable observability platforms for its clients, to enhance the efficiency of this process. Its offerings include cloud-based data structures, dashboards, API plugins, and collaboration tools. The company boasts over 25 million users globally, with a customer base exceeding 5,000 and including prominent names like Bloomberg, PJ Morgan Chase, eBay, PayPal and Sony.
While Grafana provides free plans with a simplified tool package, the Grafana Enterprise Stack offers customized solutions on a monthly subscription. The company's continues to improve to meet the evolving needs of its users, enhancing functionality with each iteration. It also fosters community engagement by enabling users to share their Grafana dashboards with the broader open-source community.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
49% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Aug 2024
$270m
SERIES D
Apr 2022
$240m
SERIES D
Total funding: $805.2m
Company benefits
- Vacation: Balance is key. Our team enjoys 30 days of paid vacation each year on top of national holidays, parental leave, and sick leave. We also take a breather on a number of Grafana Shutdown Days each year
- Healthcare: We’re proud to provide health coverage or stipends for our colleagues in the US, UK, Canada, the Netherlands, Sweden, Singapore, and India
- Retirement planning: There’s no time like the present to start saving for your future. We make employer contributions into the pension pots of our team members in the US, UK, Canada, the Netherlands, Sweden, and Germany
- Professional development: On top of a $1,500 annual learning and development stipend, Grafanistas have thousands of on-demand courses at their fingertips to help them grow professionally. Want to attend a conference or training? Go ahead. Just pass on what you learned
- Work location: Vast majority of our roles are fully remote, focused on hiring the best talent and allowing you to perform from the comfort of your home. If you fancy a change of scene, we’ll also reimburse you up to $175 a month for a personal co-working space
- Choice of tech: There’s no one-size-fits-all when it comes to the tech required to do your job. Choose the laptop and accessories you need when you join us, and we’ll refresh them every three years
- Mindfulness: When you join the team, you can sign up for a complimentary subscription to Headspace to take advantage of the benefits of mindfulness and meditation. Our wellbeing resource group also organize sessions run by fellow Grafanistas or external trainers
- Paid parental leave: Grafana offers paid parental leave to all eligible new parents. This offers Grafanistas time to bond with and care for their children in the first year after birth or adoption
- Global Employee Assistance Program: We offer all team members a 100% confidential support service with 24/7 365 access to professionally qualified counsellors and specialists
Company HQ
Financial District, New York, NY
Leadership
Raj Dutt
(CEO & Co-Founder)Currently a Board Member at NSONE. Previously founded Voxel where they served as the CEO for 12 years. They also served as the Senior Vice President of Technology at Internap Network Services.
Torkel Ödegaard
(Co-Founder)Graduated from Mälardalen University with a Master's in Computer Science. Founder of Coding Instinct. Previously worked as a Consultant at H&M, Avega, and Ebay.
Anthony Wood
(Co-Founder)Previously worked at Visa and Voxel as a Senior Systems Engineer. They also have Systems Engineering experience at PalVision and iiNet.
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