Product Marketing Manager, Grouper Technology
Management system for quality assurance
Open for applications
Management system for quality assurance
1-20 employees
Open for applications
1-20 employees
Company mission
To deliver strategic technology consultancy with precision, scale and heart.
Role
Who you are
- 8+ years of marketing technical writing for enterprise software products, ideally in privacy, data governance, big data, and/or Cloud
- Independent, self-starter who takes ownership over projects and drives them to completion
- Balanced thinker between analysis, technical, and conversational
- Strong organisational skills and the ability to manage multiple projects simultaneously in a fast-paced environment
- Excellent written communication skills that build technical reader credibility and exude prospect/customer empathy, including different tones-of-voice and styles, from blogs to whitepapers
- Expertise connecting business value back to technical capabilities
- Experience in GRC and HRIS SaaS products (Ideal)
- Detail-oriented with strong intellectual curiosity
- Excellent written and verbal communication skills
- Ability to manage stakeholders effectively
- Familiarity with SEO best practices
What the job involves
- Join us at Grouper as a Product Marketing Consultant and play a pivotal role in shaping our product narrative
- We're seeking someone with a keen eye for detail, an insatiable curiosity, and the ability to convey the "why" behind our products. Experience in GRC and HRIS SaaS products is highly desirable
- Product Insight: Develop a deep understanding of our products, buyers, users, competition, and target markets
- Compelling Communication: Craft persuasive and differentiated communications that showcase our technical capabilities and value proposition
- This includes sales collateral (presentations, product data sheets, solutions guide) and marketing collateral (blog posts, whitepapers, thought leadership)
- Content Strategy: Lead and contribute to the technical content strategy, determining the best format and channel for content across different audiences based on customer insights and the buyer's journey
- SEO Optimization: Collaborate with the Marketing Manager to optimize website and content for search (SEO)
- Brand Voice: Contribute to defining the style and tone-of-voice for Grouper
- Stakeholder Management: Liaise with stakeholders such as the CMO, CPO, CPI, and CCO (marketing, sales, and product) to ensure alignment and effectiveness of marketing efforts
Our take
HR workflows are often tedious and difficult to manage. Without a centralised platform, these inefficiencies take time away from pressing business needs. Grouper offers a solution to this through the creation of an innovation management system that facilitates quality assurance in line with governance risk and compliance.
The company's platform differs from competitors in that it's designed for maximum flexibility, meaning that it can be moulded to the specific needs of each business. Further, by offering a product that is easily integrated into existing methodology, Grouper is able to provide its solution with minimal disruption to existing processes.
Major clients already include Aer Lingus and Crown Roofing. Through its 2021 round of seed funding, Grouper has focused on employee expansion and investing in the continual development of its management platform to secure more deals with leading companies.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
May 2024
$1m
SERIES A
Sep 2021
$0.6m
SEED
Total funding: $2.1m
Company HQ
Dublin, Ireland
Leadership
Mojtaba Akbari
(Founder & Executive Director)Previously the Head of IT at The K Club and CTO at Sepam. Since founding Grouper, Akbari has taken on a number of advisory roles for companies including Actavo, Vhi, and Aer Lingus.
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