Director Social Marketing, Create Music Group
Flighthouse
$90-115k
Music & media technology company
Open for applications
Music & media technology company
201-500 employees
Open for applications
$90-115k
201-500 employees
Company mission
To revolutionize the music industry and how the world hears their favorite songs by maximizing opportunities to monetize content across all platforms.
Role
Who you are
- Must be based in Los Angeles
- Bachelor’s Degree in Marketing, Communications, Business Administration, or a related field
- 5+ years previous experience
- Proven track record of developing successful social media marketing campaigns, especially in the entertainment sector
- Expert knowledge of social media platforms and trends, particularly TikTok, and a demonstrated ability to apply this knowledge to achieve business objectives
- Creative aptitude for crafting innovative social media content and activations
- Ability to manage multiple projects simultaneously, with attention to detail and organizational prowess
- Ability to think strategically and execute methodically with attention to detail and a focus on innovation and creativity
What the job involves
- The Director Social Marketing will be responsible for leading the development and execution of innovative social media campaigns for brand and entertainment clients
- This role involves managing the entire lifecycle of client campaigns from conceptualizing creative pitches to overseeing their execution
- Ideate and strategize compelling social marketing campaigns, including short-form content and digital activations for a range of clients, focusing on creativity and engagement. Translate campaign concepts into compelling pitch decks for client presentations
- Supervise the internal creation of social media campaigns, including video content, copywriting, talent concepts, digital activations, and other social media initiatives
- Oversee the creative process, ensuring that social media creative assets are compelling, highly engaging and on-brand. Drive the ideation and conceptualization of campaign content, particularly focusing on short-form video content for platforms like TikTok
- Bring a deep understanding of social media, especially TikTok, to develop content that aligns with client goals and resonates with target audiences
- Ensure that all aspects of the campaign are executed efficiently, from concept to completion, meeting deadlines and client expectations
- Monitor and analyze campaign performance using key metrics to gauge success and areas for improvement. Utilize data-driven insights to refine future campaigns and increase ROI
- Lead and mentor a team of creative professionals as the department expands, enhancing both team performance and individual development trajectories
Our take
Create Music Group is a multifaceted music industry powerhouse. The company functions as a record label, distribution company and entertainment network, generating over 25 billion streams each month. It also provides support services to artists such as marketing, financial solutions and audience engagement tools.
The company has become such a key player in the music industry by leveraging digital platforms and social media for music distribution and artist promotion. It integrates advanced technology with a deep understanding of the music landscape, offering modern artists and labels the tools they need to succeed.
Recent funding has brought the company's value to over $1 billion. This funding will support its ambitious acquisition strategy and global expansion plans, positioning it to lead as an innovator in the rapidly evolving music landscape.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (1 round)
Jun 2024
$165m
LATE VC
Total funding: $165m
Company HQ
Hollywood, Los Angeles, CA
Articles
Leadership
Jonathan Strauss
(CEO)Previously founded Edit Builder before co-founding Create Music Group in 2015.
Alexandre Williams
(COO)Previously a Content Manager at Label Engine.
Rich Billis
(CTO)Owner of Big Fish Recording. Previously the CEO of Label Engine as well as being a DJ/Music Producer.
Wayne Hampton
(CBO)Served as the Chief Business Officer of Create Music Group since co-founding the company in 2015.
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