Marketing Manager, GivePanel
Maternity Cover
£35-40k
Helping nonprofits understand and harness their Facebook Fundraiser data
Job no longer available
Helping nonprofits understand and harness their Facebook Fundraiser data
21-100 employees
Job no longer available
£35-40k
21-100 employees
Company mission
GivePanel helps nonprofits turn more of their social audiences into active fundraisers through a simple and easy-to-use software platform.
Role
Who you are
- You have at least 3 years experience as a Marketing Manager.
What the job involves
- Marketing Strategy & Innovation: Partner with the GM and VP of Revenue to design and implement comprehensive go-to-market strategies that outline the impact, and value of GivePanel’s solutions in the market. Align with cross-functional teams, consultants, and partners to ensure cohesive efforts that meet business objectives—and explore avenues for launching new solutions
- Brand Development & Presence: Elevate and maintain GivePanel’s brand within the nonprofit space. Oversee our website, social media, email, and other channels, crafting compelling messaging that resonates with charitable organisations
- Content & Partner Marketing: Develop quarterly content calendars and create targeted, high-quality thought leadership content for nonprofits. Lead joint marketing initiatives like case studies, blogs, and webinars with partners, building our reputation and reach
- Events & Community Engagement: Plan and execute impactful events, sponsorships, and webinars that connect us with the non-profit community, positioning GivePanel as a go-to partner in Social Fundraising
- Customer-Centric Campaigns: Implement and deliver campaigns and communications tailored to customer needs, from automation to specific messages. Manage special projects, like a partner marketplace, to drive further engagement and expansion
- Industry & Market Insights: Stay informed on trends, competitor actions, and emerging technologies to keep our marketing fresh, relevant, and adaptable
Application process
- Interviews are expected to take place in December and will be held remotely over Zoom
- Initial video recording presentation task
- Interview with VP of Revenue
- Final Interview with GM
- We are looking to fill this role ASAP with a start date of 17th February 2025
- Apply with your CV and cover letter to talent@givepanel.com
Our take
Around $5 billion has been raised for charities by Facebooks donation tools. 88% of people who have given through Facebook say they are likely to do so again in the future. That’s one big audience for charities to tap into.
GivePanel found that fundraisers raise a higher average amount, up to 149% more in some cases, when the charity they’re raising for engages with them. This engagement process is what needs to be improved. GivePanel is a fundraising analytics tool that helps charities make the most of Facebook’s audience by building lasting relationships with the people raising money for their organisation.
GivePanel formulates Facebook data into something that that charities can understand and use, ultimately helping them raise more. By the end of 2021 GivePanel had helped over 300 charities and non-profits, a number definitely set to rise.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Apr 2022
$0.5m
SEED
Total funding: $0.5m
Company benefits
- We put FAMILY FIRST and we work FLEXIBLY - this means you choose when you work, where you work AND how you work
- Everything you need to set you up at home, in a local co-working space or somewhere else!
- Regular away days and events with the team
- 30 days’ annual leave + bank holidays
- Share Option Scheme
- £500 Learning Budget per Year
- £500 Well-Being Budget per Year
Company HQ
Finsbury, London, UK
Articles
Leadership
Nick Burne
(CEO)Background in digital acquisition fundraising, helping to develop digital fundraising strategies which have generated over $1 billion in online donations with brands like UNICEF, International Rescue Committee and Greenpeace.
Diversity, Equity & Inclusion at GivePanel
- We are committed to fostering an inclusive and diverse workplace where everyone is valued, respected, and can reach their full potential. We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, gender, sexual orientation, marital status, age, or disability. We encourage applications from all backgrounds and are particularly keen to hear from those who can add to the diversity of our organization.
Share this job