Director of Analytics Engineering, Webflow
$249.5-355k
Salary dependent on location. This role is also eligible to participate in Webflow's company-wide bonus program and equity
More information about location
Webflow is the agentic web marketing platform for go-to-market teams.
Posted today
Webflow is the agentic web marketing platform for go-to-market teams.
501-1000 employees
Posted today
$249.5-355k
Salary dependent on location. This role is also eligible to participate in Webflow's company-wide bonus program and equity
More information about location
501-1000 employees
Company mission
To bring development superpowers to everyone.
Role
Who you are
- We are looking for an empathetic, humble, curious and collaborative team member who is excited to strengthen our foundational data capabilities and provide creative solutions that maximize data utility at Webflow
- 10+ years of hands-on experience in data and analytics engineering, with deep expertise building and maintaining scalable, reliable data models and infrastructure in modern data stack environments
- Proficiency with SQL, Python, data modeling, ETL/ELT, and cloud warehouses (particularly dbt, Snowflake, and Tableau)
- Have a track record of implementing high-quality data models, testing frameworks, dashboards, and documentation standards that enable trust and reusability
- Possess demonstrated strategic leadership experience managing and developing high-performing analytics engineering teams
- Are confident in setting vision for both team growth and technical strategy, and you know how to guide others through complex decisions in data architecture and governance
- Communicate clearly and distill technical topics for non-technical audiences
- Drive adoption of data best practices across teams and work seamlessly with cross-functional stakeholders to deliver impactful solutions in fast-paced and sometimes ambiguous environments
- Stay curious and open to growth — demonstrating a proactive embrace of AI, and actively building and applying fluency in emerging technologies to elevate how we work, drive faster outcomes, and expand collective impact
What the job involves
- We’re looking for a Director, Analytics Engineering to help in shaping the data infrastructure, modeling, and analytics capabilities of Webflow
- You will be responsible for designing scalable data solutions, mentoring/hiring team members, and ensuring high-quality data availability for analytics and decision-making
- This role bridges the gap between data engineering and insights, enabling data-driven strategies across the company
- You will be joining a results oriented, collaborative team with an established, shared understanding of our business logic, a modern data stack and lots of opportunity to extend the function to build new data analytics frameworks and establish best practices
- You’ll work closely with both technical and non-technical stakeholders to transform our data in ways that improve the flexibility and repeatability of analysis
- You'll also partner on metric definitions and governance, and help teams understand and improve our user experience through data
- You’ll bring your expertise to improve our current processes and promote a shared language across our growing data functions at Webflow, thoughtfully developing Webflow’s data maturity for lasting impact
- Reporting to the VP, Data & Insights
- Develop and own a long-term strategic vision for Webflow's enterprise data architecture - aligning data models, integration patterns, governance & AI-native systems design with business priorities and platform growth
- Lead, mentor, and grow a team of Analytics Engineers focused on building a scalable, reliable, and well-documented data foundation while fostering a culture of collaboration and continuous improvement
- Design and operationalize a unified semantic layer with canonical datasets, enforced modeling standards, lineage graphs, query corpus, and business context that powers self-serve analytics at scale, conversational data access, and advanced analytics with maintained governance and trustworthiness
- Define and enforce comprehensive standards for data modeling, metadata management, data governance, data quality, lineage, and access control
- Build and maintain a skills repository for analytics agents, including validation frameworks to ensure data-informed decisions remain accurate and reliable over time
- Represent Analytics Engineering in strategic, cross-functional discussions, bringing systems thinking, deep data lifecycle expertise, and a focus on AI-native architecture to unlock insights and drive data-informed decision-making
- Partner with other analytics teams to understand business needs, define trusted metrics, and continuously improve data systems and usability
Our take
Webflow is an AI-native web experience platform that enables teams to design, build, manage, and optimize high-performing digital experiences across the entire website lifecycle — from creation to conversion — without relying on fragmented tools or constant developer handoffs.
Unlike traditional website builders or legacy CMS platforms, Webflow combines visual development, content management, optimization, analytics, localization, governance, and enterprise-grade hosting into a single, integrated system. This allows marketing, design, development, and growth teams — and increasingly AI agents — to collaborate in one shared environment while maintaining brand consistency, security, and control.
Built for a world where websites must perform for both humans and AI systems, Webflow helps organizations stay discoverable and relevant as search, personalization, and content consumption evolve. Native AI capabilities are embedded directly into core workflows, accelerating everything from site creation and content updates to experimentation, personalization, and AEO (AI Engine Optimization).
Today, over 3,000 organizations — from startups and agencies to global enterprises including Dell, Spotify, Dropbox, and Upcwork — use Webflow to build brand-forward digital experiences that drive measurable business results. With a strong partner ecosystem, enterprise adoption momentum, and more than $330M in funding, Webflow is redefining how modern teams build and scale on the web.
Rather than replacing developers, Webflow shifts development effort to where it matters most — freeing teams to move faster, operate more efficiently, and evolve their digital presence without replatforming as their needs grow.
Steph
Company Specialist at Welcome to the Jungle
Meet the team
30 people
Petra Ghamlouch, Account Executive, EMEA
Insights
Company
Employee endorsements
Challenging work
"I've learned more in my time at Webflow than I have at any job before, and most of it happened by doing, not by sitting in a training. If you want..."
Funding (last 2 of 5 rounds)
Mar 2022
$120m
SERIES C
Jan 2021
$140m
SERIES B
Total funding: $335.1m
Company benefits
- Modern & inclusive healthcare coverage
- Retirement saving matches and financial planning
- Flexible paid time off
- Annual retreat and offsites
- WFH Office setup budget
- Health and wellness stipend
- Remote work reimbursements for phone & wifi
- Webflow subscription discount
- Remote-first flexibility
Company values
- Build Lasting Customer Trust
- Win, Together
- Reinvent Ourselves
- Deliver with Speed, Quality, and Craft
Company HQ
Financial District, London
Articles
Leadership
Vlad Magdalin
(Co-Founder & Chairman)Vlad Magdalin is Webflow's co-founder and Chief Vision Officer, leads the vision for a more accessible, expressive, AI-powered web, and never misses a chance to nerd out about great design.
Sergie Magdalin
(Co-Founder)Sergie spent 4 years as a freelance Graphic Designer before joining NameMuir Skate as a Web & UX Designer.
Linda Tong
(CEO)Linda became CEO in 2024 after serving as Webflow’s President and COO. She’s shaping the next era of the web and leads with a people-first approach grounded in clarity, trust, and learning.
Adrian Rosenkranz
(Chief Revenue Officer)CRO at Webflow, guiding teams that support customers at every step. He’s a seasoned GTM leader who believes AI should amplify creativity—and that strong, people-first teams drive meaningful growth.
Rachel Wolan
(Chief Product Officer)Webflow’s CPO and a builder at heart, Rachel leads product, and design teams with creativity and clarity. With 20+ years of experience, she’s focused on scaling AI-native products that empower people.
Allan Leinwand
(Chief Technology Officer)Webflow’s CTO with a passion for empowering builders. Former tech leader at Shopify, Slack, and ServiceNow, he’s spent his career scaling platforms that shape how people work, create, and connect.
Craig Mestel
(Chief Financial Officer)Webflow’s CFO, known for scaling teams, leading IPOs, and making sense of complexity with data. He’s at his best in high-growth environments where he can build, mentor, and help teams win together.
Mike Podobnik
(SVP, People)Webflow’s SVP of People, known for scaling global teams and shaping cultures where people do their best work. He brings clarity, accountability, and deep partnership to every stage of growth.
People progressing
Five roles in five years at Webflow, each one built from scratch. Now leading GTM Strategy & Operations, turning product releases into go-to-market impact.
From Webflow community builder to Senior Solutions Architect, Jon spent nearly a decade building with the platform before joining the team behind it.
Diversity, Equity & Inclusion at Webflow
Ulysses Smith (Diversity, Equity & Inclusion Lead)
- Webflow exists so anyone can bring ideas to life on the web. The same belief drives how we build our team. Diverse perspectives spark new ideas, and when everyone's empowered to create, we all Flow Forward faster. The web is for everyone, and so is the team building it.
- Behind any exceptional web experience is an effort to bring in diverse, unique perspectives that understand how different people interact with the web (and the world). We’re committed to better understanding the people we work with and build for. Our work is never done — but here’s how we’re doing so far: https://webflow.com/company/diversity-equity-inclusion
- Webflow has eight identity-based Employee Resource Groups (ERGs) that we call our Flow Communities.They're our spaces to connect, collaborate, and lead together. They bring together employees who share a common identity, lived experience, or allyship interest to foster inclusion, spark innovation, and shape a culture of belonging across our global teams. Our Flow Communities include: 1️⃣ Asians@Webflow 2️⃣ Blackflow 3️⃣ Caregivers@Webflow 4️⃣ Disability@Webflow 5️⃣ Latinoflow 6️⃣ Queerflow 7️⃣ Webflow Vets 8️⃣ Women@Webflow
- “Fostering a diverse and inclusive culture at Webflow is imperative. It encourages new ways of thinking and collaboration, helping us better understand each other and who we’re serving. By valuing varied perspectives and experiences, we become more creative, better at problem-solving, and engage in richer discussions, ultimately leading to stronger business outcomes.” - Linda Tong, Webflow CEO
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