Senior Manager of Global Media Partnerships, PlayStation

$186.2-279.4k

Excel

Senior and Expert level

Los Angeles

Gaming and digital entertainment provider

Open for applications

Gaming and digital entertainment provider

1001+ employees

B2CGamingEntertainmenteSports

Open for applications

$186.2-279.4k

Excel

Senior and Expert level

Los Angeles

1001+ employees

B2CGamingEntertainmenteSports

Company mission

To create a gaming experience without barriers that fits the needs of players of all abilities.

Job

Company

Role

Who you are

BA / Graduate degree a plus (MBA or JD)
8+ years of experience overall
Superior relationship skills, including the ability to work with international teams
Experience in digital media, Internet, technology or gaming industries preferred
Knowledge of digital entertainment services, including distribution and revenue models, platforms and types of content
Excellent quantitative and analytical skills, including data analysis and financial modeling
Prior experience within digital media, technology, gaming, consulting or investment banking is a plus
Outstanding written and verbal communication skills, including the ability to author and deliver presentations
Strong computer skills, including expertise in Microsoft Word, Excel and PowerPoint

What the job involves

The Senior Manager, Global Media Partnerships will play a key role in driving PlayStation’s global media strategy by managing all aspects of media partnerships
This includes negotiating and renewing partner agreements while evolving deal structures toward innovative business models; managing and deepening partner relationships; identifying and championing new opportunities through financial modeling and strategic analysis; supporting cross-company initiatives across Sony business units; and leading key internal media initiatives such as transmedia opportunities, special promotions, FAST channels, and service or hardware bundles
This role works closely with teams across Legal, Sales, Marketing, R&D, Project Management, PR, Developer Support, Finance, and Product Planning to define and execute partner strategies that drive revenue growth and enhance the PlayStation ecosystem globally
Identify and execute global opportunities to drive engagement and revenue growth on PlayStation for media services and apps, including: (1) deal renewals, partnerships and new business models, (2) coming up with compelling partner offers and bundles that we can market exclusively to PlayStation users, and (3) helping drive Sony’s advertising and content strategy
Work closely and collaboratively with internal marketing teams, research, product marketing, project management, engineering, product planning and legal to coordinate and execute premium app partners’ programs/opportunities
Evaluate potential media service partners to enhance overall consumer value proposition and user experience on PlayStation
Manage relationships with media and technology partners pre and post-closing of deals
Craft business terms and take leadership role in deal negotiations
Define business models for new product opportunities and develop business case and implementation plans
Develop robust financial models for deal analysis to determine structure, support proposals, and influence negotiations for launching new services
Identify and research emerging market trends, develop strategic frameworks and create supporting analyses to prioritize company resources
Present business proposals and updates to stakeholders up to the Executive level
Develop and report on KPI’s relative to the Business Development activities
Schedule and drive quarterly reviews with premium app partners for various revenue generating and marketing engagements
Identify and develop partner roadmap, opportunities from concept/ideation into robust business cases to deliver industry leading curated app content for PlayStation gamers
Research and analyze industry/market trends, new business opportunities using various research sources and forecast methodologies

Our take

Since the release of the PS1 in 1994, PlayStation has been a consistent leader in the video gaming market. Its consoles are iconic in the gaming community - PlayStation has produced both the top-selling and fastest-selling console of all time - and the company is still pushing boundaries. Its current flagship - the PS5 - promises to revolutionise gaming, featuring new technology that will create improvements across the board.

As well as its consoles, PlayStation has also developed online services, connecting its users and giving them access to diversified media. A PlayStation can be used for a huge range of activities - from Netflix to guided workouts - which has led to the expansion of the company's audience over time and across generations.

PlayStation faces competition in its field from the likes of Microsoft, with its Xbox range, and PC gaming, which has been becoming more popular in recent years. Regardless, PlayStation shows no signs of slowing down. The upcoming implementation of in-game ads in free games looks to significantly increase revenue, and the wider PlayStation gaming experience also appears to be evolving from plans to launch live service games in upcoming years.