Product Marketing Manager, adMarketplace

• 3+ years of marketing and product marketing experience, preferably in B2B software at high-growth technology companies
• Experience in Ecommerce, marketing technology, or adtech is preferred
• Prior experience supporting go-to-market efforts, successfully launching features and/or products and meeting success metrics
• Proven ability to build trust and mutual respect, working closely with other stakeholders across multiple departments
• Great communication and presentation skills, with a knack for presenting complex concepts in a simple and easy to understand manner
• Proactive with a drive to solve problems with innovative solutions, geared towards action in an ambiguous, fast-paced environment

• As a Product Marketing Manager at adMarketplace, you’ll play a key role in driving go-to-market strategy and execution for new product features
• You'll craft compelling positioning and messaging that resonates with our diverse customer segments, enabling sales, marketing, and customer success teams to communicate our value effectively
• You’ll create high-impact collateral—from decks to whitepapers—to support revenue growth and market leadership. With a keen eye on the competitive landscape and industry trends, you'll turn insights into strategic opportunities that elevate product adoption and brand awareness
• Plan and co-lead in executing go-to-market launches for new features, managing cross-departmental implementation of the plan to meet success metrics
• Assist with new product positioning, value proposition generation, and messaging to communicate the value of adMarketplace’s products to our different audiences and customer segments
• Be the go-to person across our products and their buyers, communicating the value of adMarketplace’s solutions to internal teams including sales, marketing, and customer success
• Create high-quality materials including decks, case studies, one-pagers, whitepapers, and more to support revenue growth, thought-leadership, and objection handling
• Identify new opportunities for the business that directly impact KPIs, product awareness, and adoption
• Conduct in-depth competitive and market research to uncover key trends, customer insights, and industry dynamics; synthesize market feedback to inform positioning, messaging, and go-to-market strategies

• Medical/Dental/Vision/FSA
• Wellness Programs & Social Events
• Life/Disability Insurance
• Matching 401k
• Employee Referral Bonus Program
• Discounted Gym Membership
• Tax-Free Commuter Benefits

AdMarketplace delivers performance traffic to large, data-savvy marketers and their agencies. Its Advertiser 3D platform is a pay-per-click platform that allows advertisers to bid by individual traffic source and device type.