Growth Marketing Associate, Rocket Money

• 1 to 2 years of professional experience in a performance oriented media buying role
• Experience in digital marketing, offline marketing, media buying/planning, or other influencer-based marketing channels
• Experience in influencer marketing is a plus, but not required
• Excellent communication skills (Slack / email / phone / within team / with partners)
• Advanced Excel skills
• Excited to voice opinion, give and receive feedback
• Comfortable prioritizing multiple time sensitive tasks and executing under pressure
• Love for taking initiatives and being a self starter
• Insatiable curiosity and eager to make an impact
• Ability to see the forest from the trees: you can analyze large data sets and craft results into a story that allows for informed decisions

Desirable

• Reporting to our Growth Marketing Manager, you will be a key player expanding our offline footprint and maximizing Rocket Money’s growth
• You will play a role in the execution, analysis, and optimization of all things Influencer and partnerships
• This is an exciting opportunity to make an immediate impact on Rocket Money’s growth
• We are in the hyper-growth phase and as a member of our offline team, you will help us maximize our potential to efficiently and effectively grow
• Support and own day to day optimizations and operations of user acquisition through the Influencer channel with meticulous attention to detail
• Contribute to the strategy and execution of the Influencer channel to rapidly expand our reach while exceeding ROAS targets
• Act as the key point of contact for influencers, talent managers, and agency partners to create strong relationships that maintain Rocket Money’s position as a world-class growth team
• Utilize deep channel learnings to suggest optimization opportunities that are backed by data and are aligned with the growth team’s goals
• Brainstorm with our creative team to ensure our creative briefs are best-in-class
• Work cross functionally with Data and Engineering teams to ensure we have top notch measurement capabilities. You will develop a holistic understanding of how every channel affects our business goals
• Take part in a strong culture of rapid experimentation, measurement and iteration on the marketing team. The best ideas come from anyone, and are inspired by data
• Responsible for influencer sourcing, outreach, contract and rate negotiation, campaign execution, and campaign analysis