Senior Experience Designer, Age of Learning
$100-140k
Digital educational materials
Open for applications
Digital educational materials
501-1000 employees
Open for applications
$100-140k
501-1000 employees
Company mission
To help children everywhere build a strong foundation for academic success and a lifelong love of learning.
Role
Who you are
- Bachelor’s degree in HCI, Design, Graphic Design, Industrial Design, or a related area (or equivalent combination of education and experience)
- 6+ years of experience in UX/UI or product design, ideally working on consumer-facing mobile or web apps
- Strong background in freemium product design, with a focus on converting free users to paid subscribers in a way that feels user-first and value-driven
- Proven success designing and optimizing onboarding flows through monetization
- Deep understanding of user behavior and what drives engagement across freemium experiences
- Strong skills in Figma — comfortable working in both low-fidelity wireframes and high-fidelity mockups
- Ability to translate data and research into actionable design improvements
- Clear communicator who can share ideas, get buy-in, and collaborate with marketing, product, and engineering teams
- Comfortable taking ownership of the full user journey — not just designing polished screens, but solving real problems
- Direct experience working with educational or children’s apps is a big plus
- Experience implementing designs in Rive, or similar technical frameworks like Unity or Unreal, is a plus
What the job involves
- We are seeking a Senior Experience Designer who excels at pushing the boundaries of creativity across a diverse range of UI/UX design projects
- This role will participate in all phases of the design process, including conceptual design/development, user journey flows, interface design, prototyping, user testing, and production
- More specifically, the designer will focus on converting free users to paid users through onboarding and monetization events during the free experience
- They will work closely with key stakeholders to establish and maintain visual integrity, interaction methods, brand standards, and holistic consistency for our products and customer experience, while collaborating with the wider marketing team on design execution
- User Onboarding for the new ABCmouse: Design and optimize onboarding experiences for our freemium app users, ensuring a seamless introduction to our products
- Freemium App Experience: Leverage foundational experience in freemium app models to enhance user engagement and retention during the onboarding phase
- Customer Pain Points: Identify and address customer pain points throughout the user journey, implementing solutions to enhance overall satisfaction
- Conversion Optimization: Develop strategies to convert free users to paid subscribers, utilizing data-driven insights and user behavior analysis
- Monetization Events: Design and implement monetization events within the free experience, ensuring they are user-friendly and aligned with our educational mission (e.g. , unlocking/opening access to content through paywalls)
- Additionally, Age of Learning is embarking on a major brand refresh
- The Senior Experience Designer will contribute to establishing and refining the new brand identity across various digital and marketing experiences, ensuring seamless integration across user journeys, marketing materials, and digital platforms
- Create concepts, user flows, wireframes, mockups, and prototypes to define, present, and iterate on UX and UI designs
- Develop style guides and mood boards; guide and systematize visual design features
- Design engaging and effective marketing materials, including digital ads, social media graphics, and email campaigns
- Design scalable UI assets in Figma, and adhere to and help develop a design system
- Create and manage the marketing creative UI toolkit
- Observe and learn from user behavior, and utilize behavioral data to generate practical insights
- Understand and incorporate the needs and preferences of our audience into the development of the user experience
- Collaborate with the Monetization team to understand project objectives, target audience, and brand guidelines
- Proactively collaborate across teams to uphold a unified user experience and consistent visual identity as new projects are developed
- Act as a UX expert and advisor to the team on principles, standards, and best practices
- Communicate design processes, ideas, and solutions effectively to teams and stakeholders; incorporate feedback to refine designs
- Understand technical and business requirements; strive to deliver intuitive and user-centered solutions
- Stay up to date with industry trends, design tools, and best practices
- Collaborate with technical artists to deliver production-ready Rive files, including configuration for localization, data-driven content, and dynamic layouts
- Familiarity with localization systems and delivering content for localized products is a plus
- Comfortable working with A/B testing to evaluate design effectiveness
Our take
Age of Learning creates and distributes digital educational material to schools, educators, and families. The company's programs have been used worldwide to educate millions of children through a range of stories and games, many of which feature its main character ABCmouse.
As with many trends, the move to digitize education was accelerated by the global pandemic, with how children are taught reshaped by at-home classes and remote learning. Age of Learning has capitalized on the eagerness of parents and schools to continue embracing new technologies, launching its Personalized Mastery Learning Ecosystem for schools, which enables teachers, families, and administrators to focus on the individual learning needs of students, and accelerate literacy and maths skills through technology and learning science.
And this approach to education hasn't gone unnoticed, with the company named one of TIME's Top EdTech Companies of 2024 alongside making the GSV 150 list of Most Transformational Growth Companies in Digital Learning and Workforce Skills. Strengthening the companies reputation, Age of Learning is ready for continued growth and to shape the future of digital learning.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-17% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jul 2021
$300m
GROWTH EQUITY VC
Aug 2020
$50m
SERIES B
Total funding: $500m
Company benefits
- 90% of employee health and welfare benefits premiums & 65% of dependent benefits premiums
- A 401(k) program with employer match
- 15 paid vacation days (increases to 20 days on your 3-year anniversary), 12 observed national paid holidays plus 9 sick days
- Our flexible work culture means 2 or more days in the office (hybrid) or 100% fully remote options available for most positions
Company HQ
Downtown, Glendale, CA
Leadership
Alex Galvagni
(CEO & CPO)Initially joined Age of Learning in 2016 as CPO in 2016 and became CEO in 2023. Prior to this, they were a General Manager at Warner Gros. Entertainment Group of Companies, Head of Studios at Crowdstar, and President & COO at Transpera.
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