Paid Media Executive, Skin + Me
+ Equity
More information about location
3 days a week in office (Paddington, London)
Personalised Skincare
Open for applications
Personalised Skincare
101-200 employees
Open for applications
+ Equity
More information about location
3 days a week in office (Paddington, London)
101-200 employees
Company mission
To change the face of skincare.
Role
Who you are
- The ideal candidate will have some experience within paid search and good basic knowledge of paid social with a desire to be further trained in this area
- The successful candidate will be confident working autonomously and communicate well
- They will be positive, energetic and ambitious, looking for an opportunity to take their career to the next level in a fast growing business
- Experience within a PPC role either at an agency or in-house, where you’ve gained hands-on experience in Google Ad-words and Meta advertising and a strong understanding of the main performance drivers for these channels
- Experience in affiliate marketing is beneficial but not essential
- You take initiative and aren’t afraid to step outside your expertise to support the team where needed
- Data driven with the ability to analyse large sets of data in Microsoft Excel
- Strong attention to detail
- Ability to work as a team and independently
- Strong communication skills and confidence presenting results and being challenged by senior stakeholders
- Ambition to constantly improve and develop your knowledge
- Passionate and confident working in a fast moving and high growth environment, always with a positive attitude
- An interest in the skincare industry with a drive to keep up with all market trends and ensure we stay ahead of the curve
What the job involves
- We’re looking for an experienced Paid Media Executive to join our Growth Team at Skin + Me
- As a Growth Marketing Executive at Skin + Me you will execute and manage our paid search (PPC) and paid social activity
- From owning the day to day management of the accounts, to planning and executing tests, your role will be instrumental to helping us hit our KPIs and ambitious growth targets
- This role will work closely with the Growth Marketing Manager and will also have strong ties to the creative and tech teams, giving you the opportunity to work with key stakeholders across the business
- In this role you will implement our growth strategy through our paid channels, manage a large budget and discover new avenues for growth
- Supporting the Growth Marketing Manager in running and managing Google, Facebook and TikTok paid activity across Skin + Me’s portfolio of brands
- Building campaigns from scratch and optimise accounts to ensure we hit KPIs and growth targets
- Allocate the paid media budget efficiently to maximise performance, alongside the wider Growth Team
- Develop and execute testing across all aspects of the paid channels, including creative, messaging, landing pages and offers
- Collaborate with our in house creative team to plan, ideate and brief in creatives
- Utilise in-house data tools to analyse and discover performance trends to improve results
- Produce weekly reports that communicates key data, trends and recommended actions
- Work with the wider growth team to ensure the channels align on strategy and brand messaging
- Discover new methods to unlock growth within channels and stay up to date with industry trends, news and products to ensure we stay ahead of the curve
- When we are in the office on Monday, Tuesday and Friday our core hours are 10-4. If you're an early bird you can do 7-4, and if you're a night owl 10-7 is fine too. Need more flexibility around your life – just let us know
Salary benchmarks
Our take
Back in 2018, Skin + Me's founders identified a huge problem in the world of skincare: people don’t just struggle with their skin – they struggle with how they’re supposed to deal with it. With no truly effective solutions available, the company set out to build a pioneering online dermatology service that provides personalised skincare.
Skin + Me takes customers through a simple online medical consultation and work with dermatologists to prescribe a treatment, personalised to the individual. Part of the company's unique selling point is that its made-to-order formulation arrives through a subscription box each month and comes in a ‘Daily Doser’ – a specially designed bottle that dispenses the exact amount of the product needed for daily application.
Skin + Me is supported by a team of dermatologists, pharmacists and direct-to-consumer experts, which allows it to deliver across the business - from skin science to building the technology platform behind it. The company's growth plans include continual development of its services while ensuring it sticks to its ethos: providing desired, effective, and personalised skincare.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Opportunities to learn
"When I first joined Skin + Me I was in Customer experience, but once a job came up in a different department that I was interested in, I was..."
Funding (2 rounds)
Feb 2023
$13.2m
SERIES B
Sep 2019
$10.6m
SEED
Total funding: $23.8m
Company benefits
- 25 Days Holiday (+ all the usual Bank Holidays) - It's important to take a break and recharge, that's why we offer a generous holiday allowance
- Free Breakfast & Lunch - It’s important you are well fueled for the day so we've got your breakfast and lunch covered. Plus drinks and snacks are available too!
- Hybrid Working Policy - We are all remote on Wednesday and Thursday. When we are in the office, our core hours are 10-4. If you're an early bird you can do 7-4, and if you're a night owl 10-7. Need more flexibility around your life? Just let us know
- Equity - We offer a competitive salary and a generous share award package that means every employee has a stake in the business. We really are all in this together
- Healthcare Cash Plan - Taking care of your physical & mental health is important. That’s why you’ll be able to claim money back for dental, optical and physio costs, alongside 24/7 access to mental health support and more
- Culture club – Our culture club team meets every week to make sure we celebrate our big wins and milestones too, with parties, surprises and more.
- Workplace Nursery Benefit - For working parents, we’re proud to offer assistance, helping you save on nursery fees. The workplace nursery benefit allows you to save tax and National Insurance on the full cost of your nursery fees each month
- Development Budget - £500 per person, per year for any learning, training and development opportunities. Courses, books, software – if it helps you in your role, we’ll help you get it
- Plus the usual suspects - You’ll get discounted skincare for you, and 10 friends + family, too. You can also take advantage of our cycle to work scheme, a generous employee referral scheme and a dog-friendly office
Company values
- Honesty, always - We default to open. We’re not afraid of uncomfortable conversations. We stand up for what we believe & don’t shy away from a challenge. We share knowledge and feedback. We’re all about transparency
- In It Together - We treat others the way we want to be treated. We value everyone’s voice. We embrace diversity . We’re not afraid to fail and we’re open about mistakes (we’re all human). We celebrate the successes as a team and we have fun!
- Make An Impact - We make decisions with value and impact in mind. We’re passionate about doing the right thing. We hold ourselves and each other accountable. We stay focused on our goals. We take calculated risks
- Never Sit Still - We are motivated to make a positive difference in our customers’ lives. We embrace the unknown. We’re curious and restless, bringing passion to everything we do. We’re adaptable and open-minded. We’re constantly learning new ways of doing things
Articles
Leadership
Horatio Cary
(CEO)Former engineer at Graze prior to co-founding Skin+Me.
Mike Passey
(Co-Founder)Former Data Science Manager at Facebook and Data Analytics Manager at Graze.
Rachel Jones
(Co-Founder)Former founding team member of Charlotte Tilbury.
Diversity, Equity & Inclusion at Skin + Me
Sadie Elford (Head of People)
- Championing equality and the gender divide at work is something everyone at Team Skin + Me cares about
- We believe that people from different backgrounds & cultures bring fresh ideas, ways of thinking and approaches which make the way work is undertaken more effective and efficient (as well as more fun & interesting!)
- We believe that everyone should be free to show up as their very best, most authentic self, however they identify
- We believe that equality is about human empathy, continuous education and living our values
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