Marketing Manager, Mediatool
North America
Marketing resource management
Open for applications
Marketing resource management
21-100 employees
Open for applications
21-100 employees
Company mission
To help global brands and agencies digitalise their way of working.
Role
Who you are
- Bachelor's degree in Marketing, Business, or a related field; MBA is a plus
- Demonstrated success in a marketing role with a strong focus on digital, content, and PR strategies
- Capable of translating market trends and customer insights into actionable marketing plans
- Excellent communication skills and a history of working effectively with cross-functional teams
- Innovative with a knack for managing multiple projects, driving continuous improvement, and staying ahead of industry trends
- Proficient with marketing platforms, CRM systems, and automation tools
- Proven ability to foster relationships with media, influencers, and partners to amplify brand awareness
What the job involves
- Mediatool is looking for a Marketing Manager in North America where you'll be at the heart of expanding our brand and accelerating growth in one of our most important markets
- This is your chance to own high-impact campaigns, explore new marketing opportunities, and work with a passionate team to deliver results that matter
- As a Marketing Manager at Mediatool, you will drive our marketing efforts in North America, focusing on executing targeted strategies to generate leads and fuel business growth
- Collaborating with our global marketing and sales teams, you'll enhance brand visibility and contribute to ambitious revenue goals
- Reporting to the Head of Marketing, this role offers the chance to make a direct impact in a fast-paced, innovative environment
- Lead Marketing Efforts: Drive marketing activities across the US, including advertising, content, digital campaigns, events, and PR, ensuring a cohesive and impactful brand presence
- Identify Growth Opportunities: Scout new channels, partnerships, and events that enhance brand visibility and accelerate customer acquisition
- Build Strong Networks: Establish relationships with media outlets, industry influencers, and key stakeholders to position Mediatool as a leader in the market
- Stay Ahead of Trends: Continuously monitor industry shifts, new technologies, and emerging best practices to ensure our strategies remain fresh and innovative
- Collaborate for Success: Partner with sales and other internal teams to align marketing initiatives with business goals and fuel revenue growth
Our take
Marketing campaigns are one of the biggest tools that companies can use to retain consumers’ attention from a variety of different angles. However, with this comes a lot of organisation and moving parts. Mediatool is a company that sets out to tackle the overwhelm of marketing management with its software platform.
Incubated by a team bringing experience from the advertising sector in companies like Tesla and Renault, the company looks to redeem issues that the founding team have faced first-hand. Hence, Mediatool acts a one-stop-shop for tracking budgets and integrating marketing, among many other features.
By giving brands and agencies an overview of their campaigns, these tools lessen the burden on marketing teams, which is part of why Mediatool has an client roster of over 70 brands such as Estée Lauder. A recently secured funding round will allow the company to put expansion plans into fruition as it hopes to break into the US by opening a New York office in 2024.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (last 2 of 3 rounds)
Oct 2023
$7.3m
EARLY VC
Oct 2020
$2.6m
SEED
Total funding: $10.1m
Company benefits
- Opportunities in a fast-growing start-up, and to achieve higher career opportunities fast locally and globally
- International working environment
- Company culture which encourages people to be proactive, contribute to common goals and teamwork
Company values
- Diversity
- Dedication
- Ownership
Company HQ
Skeppsholmen, Stockholm, Stockholm County
Articles
Leadership
Alexander Högman
(CEO & Co-founder)Prior work includes Marketing Manager at PostNord, Nordic Advertising Manager at Renault, and Management Consultant at Deloitte.
Joakim Landberg
(CSO & Co-founder)A part of The Faculty of Engineering at Lund University from 2002 - 2006.
Filip Larsson
(Co-founder)Is now CEO of Laris Fastigheter and Tilf AB.
Ludwig Magnusson
(CTO & Co-founder)Previoulsy Full stack developer at Falcon Social and a Web Developer at Fatman.
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