Global MDF Program Manager, Barracuda Networks
$110-129k
Office located in Campbell, California or Chelmsford, Massachusetts
Cybersecurity solutions
Open for applications
Cybersecurity solutions
1001+ employees
Open for applications
$110-129k
Office located in Campbell, California or Chelmsford, Massachusetts
1001+ employees
Company mission
To protect and support its customers for life.
Role
Who you are
- Bachelor’s degree in business, marketing, or related field
- 5+ years’ experience in MDF program management, channel marketing, or similar roles
- Solid understanding of channel ecosystems, MDF and incentive program mechanics—including spiffs and sales rewards
- Proven analytical and project management skills
- Outstanding communication and stakeholder engagement abilities
- Self-motivation and ability to thrive in a collaborative, fast-paced environment
What the job involves
- As the Global MDF Program Manager, you'll be at the heart of Barracuda’s partner engagement strategy, shaping, launching, and optimizing MDF programs that drive growth through partner-led marketing and demand-generation activities
- In this role, you will report directly to the Sr. Director, Global Partner Marketing and will collaborate with Partner Marketing, Global Channels and Alliances, and regional marketing teams to ensuring seamless integration of MDF initiatives with other incentive programs
- You'll also be looking into ways to gamify the partner experience to drive engagement
- Develop the overall framework and global strategy for MDF programs, setting consistent standards for initiatives across all regions
- Define clear guidelines and best practices for MDF usage to ensure alignment at the global level, while empowering local marketing and field marketing managers to execute program activities regionally and work directly with channel partners on implementation
- Partner with local marketing and field marketing teams, who will collaborate directly with channel partners to review MDF proposals, approve funding, and monitor execution, ensuring activities align with the strategic framework and objectives set globally
- Oversee program compliance at a strategic level, establishing auditing, documentation, and post-activity review processes. Local and field marketing managers are responsible for executing these processes and validating fund usage and effectiveness in their regions
- Create and provide resources, toolkits, and templates in collaboration with Global Partner Marketing to support local and field teams, enabling partners to maximize their MDF investments through effective regional execution
- Lead the innovation and continuous improvement of MDF program strategy globally, while supporting local and field marketing managers to drive partner engagement and ensure investments yield measurable business outcomes at the regional level
Our take
In an increasingly online world, with email hacks and data leaks becoming more and more common, cyber security is more important than ever. Barracuda aims to provide this with its comprehensive suite of security software.
It offers a number of packages, focusing on email security, app and cloud protection, network security and data protection. By investing heavily in R&D and product development, Barracuda is able to keep on top of new (and increasingly prevalent) email phishing scams. Its incorporated XDR capabilities also close security gaps generated by the rise in hybrid and remote working.
Barracuda is an established player within the cyber security market, boasting over 200,000 enterprise customers including the likes of Shiseido, Carrefour and Accor. It was acquired in 2022 by KKR, a global investment firm, which has allowed it to further improve its product, grow its team and expand its marketing reach.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
May 2017
$0.8m
GRANT
Oct 2009
$5.6m
LATE VC
Total funding: $72.4m
Company benefits
- High-quality health benefits
- Retirement Plan with employer match
- Career-growth opportunities
- Flexible Time Off and Paid Time Off benefits
- Volunteer opportunities
- Equity, in the form of non-qualifying options
Company HQ
San Tomas, Campbell, CA
Leadership
Zachary Levow
(Co-Founder, Executive VP & CTO)Previously co-founded Affinity Path and Spinway, as well as working in Software Development and Architectural Software Design for Sun Microsystems, Cadence Design Systems and Motorola.
Rohit Ghai
(CEO)Independent Board Member at MHC Software. Former CEO and Board Member at RSA Security, Independent Board Member at Everbridge, COO then President of the Enterprise Content Division of Dell Technologies.
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