Digital Marketing Manager, Care Access
$90-120k
Decentralized clinical research & trial services
Be an early applicant
Decentralized clinical research & trial services
501-1000 employees
Be an early applicant
$90-120k
501-1000 employees
Company mission
To engage every healthcare professional in clinical research and to make clinical trials a care option for every patient.
Role
Who you are
- This role requires a data-driven leader who thrives on digging into analytics, identifying growth opportunities, and optimizing digital channels for maximum impact
- Expertise in full funnel campaign strategy, including channels such as paid social, programmatic, and other marketing channels
- Passion for data analysis and uncovering growth opportunities
- Experienced in building a multi-million dollar ad strategies
- Proactive problem-solver with excellent attention to detail
- Ability to lead cross-functional teams and manage multiple projects
- Bachelor’s degree in marketing or a related field
- 5+ years of experience in digital/performance marketing and performance optimization
What the job involves
- The Digital Marketing Manager will lead the development and execution of digital campaigns aimed at increasing patient engagement and recruitment
- Digital Paid Media Strategy
- Develop and implement digital marketing strategies to support patient recruitment. Manage paid advertising campaigns across search, social, and display platforms. Analyze performance data to uncover actionable insights and drive channel optimizations. Continuously optimize social advertising efforts through A/B testing, audience refinement, and performance analysis to ensure alignment with organizational goals
- Omnichannel Activation:
- Activate and grow overall channels used to reach our target audience digitally including programmatic, CTV, and other paid social channels. Build strategies and activate full funnel campaigns, growing awareness of Care Access and our overall offerings
- Media Spend Analysis:
- Conduct deep dives into analytics to identify growth opportunities and refine targeting strategies. Strategically manage and allocate a multi-million-dollar digital marketing budget to maximize overall performance
- Automation & Technology:
- Work with development and analytics teams to further build out our marketing automation
- Other Responsibilities:
- Assist with additional project planning as needed
- Continuous A/B testing on email and SMS marketing
Our take
Through a network of distributed clinical research sites, on-demand popup sites, mobile infrastructure, and traveling clinical professionals, Care Access allows for decentralized clinical trials - focused on underserved communities.
Decentralized and virtually managed trials exploded in popularity during the height of the pandemic, and now they look set to stay. Care Access was established before this boom, and is therefore in a strong position to lead the way as this type of trial becomes more mainstream.
The company acquired IBPClin, in 2022 and CEMEC in 2025, both leading clinical trial centers in Brazil. These acquisitions highlight Care Access's intention to grow in South America as well as at home in the US. On top of this, it has opened a new clinical research site in Poland, in another move towards establishing a global presence.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- PTO/Vacation days, sick days, Holidays
- 100% paid Medical, Dental, and Vision Insurance. 75% for dependents
- HSA plan Short-term disability, long-term disability, Life Insurance
- Continued Education Allowance
- Culture of growth and equality
- 401K plan and matching contribution
Company HQ
Downtown Crossing, Boston, MA
Leadership
Ahmad Namvargolian
(Founder & CEO)Was a Research Scientist at the Lawrence Berkeley National Laboratory in California. Holds a Master's in Public Policy from the University of Chicago.
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