Product Marketing Manager, Lantern
Travel Required
Speciality care platform
Job no longer available
Speciality care platform
501-1000 employees
Job no longer available
Travel Required
501-1000 employees
Company mission
To help make excellent affordable care more accessible to everyone.
Role
Who you are
- You use LOGIC in your decision making and understand that progress is critical to making change. You focus on the execution of your content while balancing a fast-paced environment and you take the time to celebrate both the small & big wins
- INCLUSION is a core tenant of your personal beliefs. A diverse and inclusive environment is incredibly important to you. You understand and desire to be a part of a diverse team with different experiences and perspectives & you cherish the differences in each individual that you interact with
- You have the GRIT, drive and ambition to tackle big problems. Big problems require big ideas and a team that supports new ideas
- You care deeply for your customers are driven to keep HUMANITY in all decisions. Your customers aren’t just the individuals using your product. They are the driving factor in your motivation to make a change
- Integrity guides you in life. Focusing on the TRUTH vs. giving people the answers they want to hear
- You thrive in a Team Environment. Collaboration is key in innovation and creating change
- Preferred: Professional Training in your career with a top-tier consultancy firm
- Preferred: Background in healthcare
- 3-5 years of experience in product marketing, ideally in a high-growth environment
- Demonstrated ability to use data to tell compelling, results-driven stories
- Excellent writing skills, with the ability to pair impactful language with effective visuals
- Strong listening skills to translate high-level conversations into clear, actionable takeaways
- Proven ability to work cross-functionally and collaboratively
- Familiarity with established product marketing practices and ability to bring best practices to Lantern
- Exceptional attention to detail and ability to consistently meet deadlines
- Genuine curiosity about business dynamics and a passion for healthcare
- A resourceful, “find a way” attitude with a team-player mentality
- Experience in startup environments or fast-paced, rapidly scaling organizations is a plus
What the job involves
- We’re seeking an experienced Product Marketing Manager to join our dynamic team and play a central role in building our product marketing practice into a strategic hub for the entire commercial organization
- This role is ideal for someone passionate about working in a fast-paced, high-growth environment where they can make a tangible impact on the company’s success
- Create sales enablement collateral that drives results—including presentations, one-pagers, case studies, customer testimonials, demos, and talk tracks—that increase win rates and reduce deal cycles
- Ability to research and analyze complex issues related to GTM, product architecture, and our target market
- Develop and implement scalable processes for product launches, ensuring consistency and high impact across the organization
- Establish and communicate deep expertise in our product suite and target market, empowering cross-functional teams with relevant insights
- Influence the product roadmap by analyzing market trends, gathering feedback from clients, partners, and members, and identifying opportunities for growth and innovation
- Consistently update and evolve materials to ensure accurate messaging, data, and point-of-view; maintain strict quality standards for all public-facing content
- Support the sales enablement team in developing and executing training and certification programs
- Influence tool selection and process design to scale product marketing efforts effectively
- Scale the product marketing function at Lantern as a key driver in our growth strategy
Our take
Lantern (formerly Employer Direct Healthcare/EDH) offers specialty healthcare solutions, such as surgery, cancer care, and now infusion therapy, to elf-funded employers and their employees. And it negotiates bundled pricing and coordinated care with vetted medical providers to keep costs down without compromising quality.
It serves over 6M members across hundreds of self-funded plans and about 1,000 employer clients (including multiple Fortune 500 companies and public-sector entities). Alongside this, it's curated a "Network of Excellence" with over 3,000 surgeons and oncologists and over 1,5000 facility partners nationwide.
In 2023, substantial growth capital from Insight Partners verified Lantern as a Unicorn. This investment has helped the firm grow its client base as well as expand its suite of products moving forwards, supporting over 60,000 patients on their care journeys, with nearly 40,000 in just the past two years alone.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
May 2010
$1m
SERIES A
Total funding: $1m
Company benefits
- Paid Vacation
- Health Insurance
- Health Savings Account
- Dental Insurance
- Vision Insurance
- Paid Parental Leave
- Short & Long Term Disability
- Life and AD&D Insurance
- Commuter Spending
- Retirement Savings Plan
Company HQ
City Center District, Dallas, TX
Leadership
John Zutter
(CEO)Previously an Executive Vice President at Santander Consumer USA and J.P. Morgan.
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