Marketing Data Analyst, Xero

Salary not provided

SQL

Python

Google Analytics

BigQuery

Mixpanel

Junior, Mid and Senior level

London

Office located in Devonshire Square, London

Accounting software for small businesses

Job no longer available

Accounting software for small businesses

1001+ employees

FintechB2BBookkeepingSaaSAccounting

Job no longer available

Salary not provided

SQL

Python

Google Analytics

BigQuery

Mixpanel

Junior, Mid and Senior level

London

Office located in Devonshire Square, London

1001+ employees

FintechB2BBookkeepingSaaSAccounting

Company mission

To make life better for people in small business, their advisors, and communities around the world.

Job

Company

Role

Who you are

Advanced knowledge of SQL for data extraction and manipulation, alongside solid Python skills for analysis
Your background includes experience with digital or tech industry data, specifically using tools like Google Analytics, Mixpanel, or Big Query
You have a proven ability to tackle unfamiliar domains and work with complex, diverse datasets to find actionable insights
You possess the skill to present complex analysis to stakeholders in a simple, visual, and compelling way
A deep understanding of experimentation design, testing, and statistical knowledge is part of your toolkit
You thrive when given objectives and goals with loose guidelines, showing the flexibility to change opinions based on data

What the job involves

The Data & Science team is responsible for empowering Xero to understand current trends, the customer landscape, and digital performance
We work as a coordinated team, collaborating across all functions to provide the information needed to understand customer engagement, retention, and personalisation
Our current tech stack includes SQL, Python, Big Query, and visualisation tools such as Tableau or Power BI
We are currently utilising digital and web data from Google Analytics and Mixpanel to improve the quality of our products and processes
A major focus involves feeding insights back to our Data Engineering teams to improve instrumentation and data coverage of our customer data
We are constantly exploring the ethical application of data science to ensure our code is developed with the best interests of our users in mind

Salary benchmarks

Our take

For a long time, high-quality financial services have been reserved for large-scale businesses. Xero solves this problem by giving small businesses, accountants, and bookkeepers access to best-in-class finance and accounting solutions.

Xero is one of the largest companies of its kind, with its promise to save time and effort for small business owners - who often don’t have in-house accounting teams - capturing interest and allowing the company to scale. It has a strong rival in Intuit QuickBooks, which offers similar services, but competes by being most effective for growing startups, and having an incredibly simple user experience.

A series of acquisitions and partnerships, including the purchase of Instafile in 2018, have consolidated Xero’s market share. The company continues to add new integrations, such as with Vehocheck Workshop Manager, and the 2023 launched Beautiful Business Fund that will help small businesses accelerate growth.

Steph

Company Specialist at Welcome to the Jungle

Insights

Led by a woman

Top investors

3% employee growth in 12 months

Glassdoor (4)

Trustpilot (4.1)

Company

Company HQ

Te Aro, Wellington, Wellington

Leadership

Sukhinder Singh Cassidy

(CEO)

Prior to Xero, she founded Boardlist and Joyus. She also served as the CEO of Polyvore and as a President of Asia Pacific and Latin America Operations at Google.

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