Creative Marketing Manager, Growth, Finimize
Growth Team
£55-65k
Generous Pension (16-18%)
Finance/investing insights, analysis and community
Job no longer available
Finance/investing insights, analysis and community
21-100 employees
Job no longer available
£55-65k
Generous Pension (16-18%)
21-100 employees
Company mission
To build a financial education platform to help our diverse user base become smarter investors in less than 15 minutes a day.
Role
Who you are
- You have an online portfolio demonstrating the breadth and quality of your work across multiple different performance channels.
- Proven track record of delivering performance driven creative across paid social, email, push, in-app, landing pages, web, programmatic, et al
- You have an understanding of the digital landscape and digital channel objectives, and how to design and deliver creative that generates user acquisition and retention that hits on business goals
- Deep craft experience in generating marketing creative with an advanced ability to develop strategic thinking and creative concepts that deliver results
- A creative all-rounder who understands the end-to-end creative process and can take a brief and run with it
- Ability to direct all Creative work, whether through external agencies, freelancers, and yourself that results in exceptional output delivered on time and on budget
- You understand the power of insights and data to develop campaigns and assets that drives acquisition, activation, engagement and retention
- You love media, data and creativity, which you combine with channel specific best practices to quickly capitalize on emerging trends
- You have deep respect for creative excellence, and balance that with an affinity for experimentation to prove out new creative ideas and concepts
- You are able to work quickly without compromising quality
- You have a deep black book of specialists across all creative capabilities
- 5+ years of experience as a marketing creative
- 3+ years of experience in performance marketing, growth marketing, UA and CRM marketing design
What the job involves
- Level-up our marketing design capability, enabling high-performing results, and optimization across paid social, display, email, push, in-app, website, landing pages, and any and all other digital touchpoints
- Champion strategic and creative excellence that breaks moulds and delivers industry leading creative executions
- Collaborate with our Performance Marketing Lead and CRM Marketing Lead to develop and execute creative strategies that drive subscriber acquisition, engagement, and retention
- Design creative experiments to test hypotheses and generate insights that iterates and improves future designs and delivers business performance
- Build creative frameworks that drives the Growth team towards innovation and iteration at scale, with a laser focus on growing subscriber acquisition, engagement, and retention
- Advocate for exceptional creative design with a strategic mindset for developing our customer journeys across our channels and wider ecosystem
- Establish creative guidelines for performance channels to ensure our work is consistent across each platform and touchpoint. Partner with Editorial leads on the content team to ensure our tone of voice on performance creative is consistent with our editorial tone
- Partner cross-functionally with product, content, and community to deliver on performance, brand, and customer experience objectives
- Deliver against critical metrics, provide actionable creative insights, and accurately reflect our brand across all channels and platforms
- Hands-on creation of performance assets while also collaborating with freelancers and creative agencies to deliver impactful creative assets across all touchpoints
- Continuously seek out opportunities to challenge, improve, and refine our creative execution
Application process
- Apply with CV and online portfolio
- Video Call with VP of Growth
- Take-home assignment
- Video calls with wider team
Salary benchmarks
Our take
Finimize helps those who want to invest their money but who don't know how, and who can't afford a financial advisor. Finimize set out to fill in the gaps for those that want to invest with confidence by building a community around democratising financial know-how. Their approach has put financial information at people's fingertips, allowing anyone to invest and grow their money.
The potential market for this kind of service is substantial. The finance industry has struggled to engage the current generation when it comes to investing, with the prospect being mostly hidden behind complex financial jargon which has previously scared off many would-be investors. Finimize's app condenses research by analysts into succinct reports on over 60 financial topics, which has already created a loyal following of 'Finimizers' around the world.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Company benefits
- 16-18% employer pension contribution
- Market leading parental leave – up to 20 weeks paid
- Work directly with the founding team
- Awesome social events, and a budget to organise your own
- Income protection & life assurance
- 40 days holiday (including bank holidays)
- Private Health Care
- Financial wellbeing resources including a free one-to-one financial planning meeting. Plus access to our product and in-house financial experts
- Personal development budget
- Work from home opportunities. Most of us work 2-3 days / week from our London office, but we're flexible with alternative arrangements. For the right candidate for certain roles we support full-time remote, as long as you're based in a particular country and able to work on a similar timezone to London.
- Mental health support services
- Donate to charities of your choice through your salary, with a matched £100/month employer contribution
- Additional self-funded options including further healthcare packages, travel insurance, legal services
Company HQ
City of London, London, UK
Leadership
Maximilian Rofagha
(Founder)An LSE graduate, Maximillian also co-founded DeinDeal.ch, Switzerland's second-largest e-commerce platform after Amazon.
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