Campaign Operations Analyst, Justworks
$86-94.6k
2+ days a week in office (New York City, NY)
Business operations platform
Be an early applicant
Business operations platform
1001+ employees
Be an early applicant
$86-94.6k
2+ days a week in office (New York City, NY)
1001+ employees
Company mission
Justworks' mission is to help entrepreneurs and businesses grow with confidence.
Role
Who you are
- The ideal candidate will possess strong technical expertise with marketing automation tools and a detail-oriented mindset, thriving in a fast-paced environment while managing multiple priorities
- Business insight - applying knowledge of Justworks and the marketplace to advance the organization’s goals
- Functional expertise - subject matter expertise of specific functions, including knowledge of principles, practices, and domain knowledge
- Creative thinking - discovering new opportunities and solutions for problems by looking beyond current practices and using innovative thinking
- Teamwork and communication - putting our collective best together through documentation, collaboration, relationship-building, listening, empathy, recruiting, and evangelism
- Nimble learning - Actively learning through experimentation when tackling new problems, using both successes and failures as learning fodder
- Builds networks - effectively building formal and informal relationship networks inside and outside the organization
- Bachelor’s degree or equivalent work experience
- 2-3 years of experience working in a marketing role (operations, lifecycle, digital marketing, and demand generation)
- Proficiency in marketing automation systems (Pardot, Marketo, Hubspot, Eloqua, Customer.io)
- Proficiency in Salesforce.com and its relationship to the marketing stack
- Experience working with multiple marketing and sales platforms
- Experience in maintaining data hygiene
- Experience working within a SaaS company a plus
- Ability to manage multiple projects at the same time in a fast-paced environment
- Technically capable, excellent communicator, and a desire to improve processes
What the job involves
- The Marketing Operations team at Justworks is seeking a dynamic and experienced Campaign Operations Analyst to join our Marketing Operations team to help advance our mission through seamlessly executed marketing campaigns and systems
- This role is a unique opportunity to contribute to the growth and success of Justworks by building, executing, and optimizing marketing campaigns for various Growth Marketing teams and initiatives
- What You Will Work On:
- Oversee the execution of marketing campaigns across outbound ‘facing’ channels (email, SMS, in-app), ensuring they run smoothly and effectively
- Collaborate closely with the Lifecycle Marketing team to develop, execute, and optimize omni-channel campaigns, ensuring seamless integration across all touchpoints; provide regular, timely updates on project progress to maintain transparency and visibility throughout the campaign lifecycle
- Develop workflows and processes for campaign creation by channel, approval, and measurement to enhance efficiency and effectiveness
- Utilize marketing technologies such as marketing automation platforms, in-app tools, event platforms, customer data platforms (CDPs), project management tools, and CRM systems to enhance campaign performance
- Leverage A/B testing, multivariate testing, personalization, and other optimization techniques to enhance campaign performance and establish experiences at scale for our customers
- Conduct interviews and capture user stories to map out key campaign channels and determine service level agreements (SLAs) and campaign intake architecture
- Facilitate collaboration between marketing teams (creative, content, demand gen, etc.) to streamline execution and avoid duplication of efforts
Our take
Justworks operates in an increasingly crowded space of all-in-one business operation suites, that include tools like human resources, payroll, employee management, benefits, and others that businesses critically need to operate as they scale.
Globally, human resource management has become an extremely fertile field, worth over $20 billion annually and predicted to grow to over $50 billion annually by 2030 - creating great opportunity for Justworks to continue to grow. The company is regarded as a market leader, but does see competition in the shape of Paychex Flex, Rippling, Paylocity, and TriNet, among others.
Solutions delivered by Justworks have proven to be extremely popular with SMEs, and this has not gone unnoticed by investors, with the company picking up exceptional amounts of funding. Justworks is known to have sights on going public, though action towards this end has been delayed until global mass-market conditions have settled from a period of volatility. However, the company's acquisition of
Steph
Company Specialist at Welcome to the Jungle
Insights
24% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Nov 2023
$16.9m
LATE VC
Jan 2020
$50m
SERIES E
Total funding: $159.9m
Company benefits
- Paid volunteer work.
- Paid parental leave.
- Work from home opportunities.
- Medical, dental, and vision insurance, plus access to One Medical, Kindbody, and Teladoc.
- Premium access to Headspace, ClassPass stipends, and webinars to support your overall wellness on topics like nutrition, budgeting, mindfulness, and more.
- All Justworks offers include equity, and Justworkers can continue to earn more over time with promotions and tenure.
- Extensive learning & development opportunities through workshops, ExecOnline, Udemy, and BetterUp coaching.
- Engineering Apprenticeship program that supports internal movement and growth
Company HQ
Fulton Ferry District, NY
Leadership
Isaac Oates
(Executive Chair)Experience as a Senior Product Manager at Amazon before founding Adtuitive and serving as COO for a year. Left this position to spend 3 years as a VP at Etsy, before founding Justworks.
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