Senior Manager of Product Marketing, ServiceNow
Healthcare
$140-245.2k
+ Equity (when applicable) + Variable/incentive compensation
Cloud-based digital workflows for enterprises
Open for applications
Cloud-based digital workflows for enterprises
1001+ employees
Open for applications
$140-245.2k
+ Equity (when applicable) + Variable/incentive compensation
1001+ employees
Company mission
To transform IT to revolutionise the enterprise.
Role
Who you are
- 12+ years of relevant experience in product marketing or industry marketing (healthcare)
- Excellent messaging skills, based upon value and benefits --- this is a job that is centered upon written expression!
- Comfort level with technology and a drive to maintain knowledge of the ServiceNow platform capabilities, as a prerequisite to messaging
- Natural empathy for, and understanding of, needs of customers across multiple types of organizations
- The ability to create ideas for how our products can make our customers and partners more successful
- Passion about our products and the possibilities of shaping the future of how people work
- Comfort with public speaking, technology demonstrations and writing keynotes
- Outstanding interpersonal and influence management skills: be able to deliver constructive feedback tactfully and regularly
- A passion for coaching others, win as a team mentality
- Ability to travel up to 20% of the time
What the job involves
- Fulfill a key leadership role on a cross-functional Healthcare team, in partnership with multiple internal teams, all focused on driving ServiceNow’s revenue in healthcare
- Lead a team of PMMs in product positioning, messaging, and related deliverables; help with the adoption of this messaging across the marketing and sales organizations
- Support linked marketing functions in their demand generation activities, including support of key industry events and ServiceNow event programs such as Knowledge and World Forum
- Participate in discussions related to sales pipeline coverage; diagnose opportunities to help improve
- Create strategic marketing plan and activities for products (Healthcare and Life Sciences Service Management and Clinical Device Management) within the competitive arena
- Coordinate release-related deliverables including messaging and positioning, internal communications, PR, and updates to existing content or messaging BoMs
- Represent the products and Product and Solution Marketing, in key meetings, on stages and in key customer engagements as the business requires
- Bring out the best in every team member; develop team potential and engagement; promote an environment of inclusion and fun as we travel our hungry and humble journey together
Our take
ServiceNow provides cloud-based solutions that define, structure, manage, and automate services for enterprise operations, transforming old, manual ways of working into modern digital workflows. The company was founded in 2004 with a vision to build a cloud-based platform that would enable regular people to route work effectively through the enterprise.
Much as Salesforce enables a company to manage its external clients by keeping a record of all contacts and interactions, ServiceNow promises an internal system to meet the needs of employees. It has succeeded in claiming half the market, setting itself apart from legacy IT service-management software players like BMC Software, Hewlett Packard Enterprise, Cherwell Software and CA Technologies.
The company's success comes from two product traits: simplicity and customisability. ServiceNow's IT tools don't require the IT department to set them up. Once running, they offer a single collection centre for requests, data points and checklists, all of which can in turn be analysed by algorithms to predict needs, flag concerns and measure efficiency.
The company has more than 7500 customers, including 80% of the Fortune 500 list of the United States' largest corporations. ServiceNow now looks to increase its revenue threefold in upcoming years and has entered into a 5-year partnership plan with Visa, beginning with the launch of a Visa-integrated dispute resolution solution for issuers. The company is prioritising organic growth over mergers and acquisitions, with a target revenue of $15 billion, something which its Visa partnership will no doubt aid in achieving.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
16% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Mar 2012
$11m
GROWTH EQUITY VC
Feb 2012
$17.9m
GROWTH EQUITY VC
Total funding: $83.8m
Company benefits
- Commuter benefits
- Annual learning stipends
- Work from home opportunities
- Generous family leave
- Matched donations
- Flexible PTO
- 401(k) matching
- Paid volunteer time
Company values
- Win as a team
- Innovate and execute
- Stay hungry and humble
- Deliver customer success
Company HQ
Santa Clara, CA
Articles
Leadership
Fred Luddy
(Chairman Of The Board)Previously Software Developer at Amdahl Corporation for 4 years and CTO at Peregrine Systems for 13 years.
Salary benchmarks
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Diversity, Equity & Inclusion at ServiceNow
- Enabling and empowering our people: We use rich learning programmes to equip employees with inclusive mindsets and skills, and we build equitable processes across our entire talent ecosystem
- Engaging our communities and allies: We make space to listen, share openly and engage in respectful dialogue. We extend into our communities through civic engagement, digital literacy and non‑profit support
- Building diverse talent and hiring inclusively: We grow stronger together by developing and advancing individual talent and by improving representation at all levels.
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